Event Recap: Blurred Lines: PR vs. Marketing

Four of LA’s top marketing and public relations professionals gathered before a capacity crowd at General Assembly in Santa Monica on Wednesday, Oct. 26, to discuss the intersections between their fields at “#BLURREDLINES: Marketing vs. PR.”   The panel, which was co-sponsored by AMA Los Angeles and PRSA-LA, featured Diane Bergman, vice president of marketing…

Board Member Spotlight

PRSA-LA Board Member Alan Caldwell was recently featured in Cision’s “Behind the Headlines” series to discuss the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. Below is an excerpt from his interview. What do you see as the biggest communication challenges…

Event Recap: Cultural Cave-Diving: Bringing a Global Mindset to Communications

On Tuesday, September 13, more than 50 Los Angeles-area PR professionals gathered in The Vantage Dining Room high atop the Hollywood & Highland complex for PRSA-LA’s “Cultural Cave-Diving: Bringing a Global Mindset to Communications” program. The event featured a collection of highly-seasoned practitioners with deep expertise in global corporate communications and how to successfully navigate…

New Members

PRSA–LA is thrilled to welcome the following new members: Edward Barrera Barrera Communications Fiorella Lia Canedo Stephen Ceasar Dick Jones Communications Angel Cook National American University Jessica Garcia Lana Haddad Long Beach Water Department Kristyn Male Eisner Pediatric Dan Minkoff Vanir Construction Management George Smith Payscout Julia Stamm Yurina Valiulis Covered California Kaylee Weatherly Long…

Fast Track Your Career with an APR

“Becoming Accredited in Public Relations elevated my position in the company. I had already demonstrated some best practices with ongoing reputation management issues and several crisis communications situations, while delivering results with the strategic planning and execution of public relations activities. Yet, earning the APR grabbed the attention of our CEO and scaled my career. Soon after,…