President’s Letter

While listening to media expert and author Ryan Holiday deliver his keynote presentation at last month’s PRSA Western District Conference in Riverside, I was struck by how the conference theme, #PRmatters, was at once a message of optimism and protest. From the optimism side, our contributions as PR professionals have never been more apparent or…

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Event Recap: 2017 State of the State of PR

Two of Los Angeles’ leading PR executives joined two of the city’s top entertainment journalists on February 15 at General Assembly in Downtown LA to dissect the dramatic changes underway in news coverage, and how these changes are redefining “news” and what it means to be a “news provider.” The panel featured The Wrap Founder…

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PRSA-LA Hosts 5th Annual PRSSA One-Day Conference

  By Dani Ganley, Member, Arizona State University PRSSA PRSA-LA hosted the 5th annual PRSSA One-Day Conference on Saturday, February 25, at Loyola Marymount University (LMU). More than 55 students from 12 PRSSA chapters were represented at the event, most from California universities, with a few students from Arizona State University as well.   PRSSA…

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Member News: Green Finds New Home at Habitat for Humanity

  PRSA-LA social media committee member Victoria Green has joined Habitat for Humanity of Greater Los Angeles as Entertainment Industry Partnerships Manager. Habitat for Humanity International’s vision is “a world where everyone has a decent place to live.” Since 1990, Habitat LA has built and rehabilitated more than 1,000 homes locally and internationally. Victoria will…

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