President’s Letter

While listening to media expert and author Ryan Holiday deliver his keynote presentation at last month’s PRSA Western District Conference in Riverside, I was struck by how the conference theme, #PRmatters, was at once a message of optimism and protest. From the optimism side, our contributions as PR professionals have never been more apparent or…

Details

Event Recap: 2017 State of the State of PR

Two of Los Angeles’ leading PR executives joined two of the city’s top entertainment journalists on February 15 at General Assembly in Downtown LA to dissect the dramatic changes underway in news coverage, and how these changes are redefining “news” and what it means to be a “news provider.” The panel featured The Wrap Founder…

Details

PRSA-LA Hosts 5th Annual PRSSA One-Day Conference

  By Dani Ganley, Member, Arizona State University PRSSA PRSA-LA hosted the 5th annual PRSSA One-Day Conference on Saturday, February 25, at Loyola Marymount University (LMU). More than 55 students from 12 PRSSA chapters were represented at the event, most from California universities, with a few students from Arizona State University as well.   PRSSA…

Details

Member News: Green Finds New Home at Habitat for Humanity

  PRSA-LA social media committee member Victoria Green has joined Habitat for Humanity of Greater Los Angeles as Entertainment Industry Partnerships Manager. Habitat for Humanity International’s vision is “a world where everyone has a decent place to live.” Since 1990, Habitat LA has built and rehabilitated more than 1,000 homes locally and internationally. Victoria will…

Details

Member News: Marchelewski Joins Juris Productions

PRSA-LA Board Member Joe Marchelewski has joined Juris Productions – a boutique agency specializing in legal public relations, marketing and video production. Based in Pasadena, it represents some of California’s most distinguished plaintiff’s attorneys. Marchelewski previously worked in-house over the past 13 years for some of the largest and most well-known law firms in the world.…

Details

Member News: Smith Takes on Disney Diversity & Inclusion Role

PRSA-LA Board Member Shawn Smith recently joined The Walt Disney Company’s corporate communications team as senior manager of diversity and inclusion communications. In this newly created role, she will work across the enterprise developing communications strategies that champion Disney’s commitment to diversity while engaging employees, stakeholders and the global community through a variety of internal…

Details

Welcome to Our Newest Members!

Catriona Booth
Fitzroy

Sherise Ford
The SheRise Enterprise

Aubrey Freckman
Los Angeles Clippers

Katherine Gulotta

Marjani Holliday
Golin

Sally Yujin Jeun
Southern California Edison

Corey Langworthy

Monette Meier

Diya Roy
Golin

Courtney Schlueter
Citrus Valley Health Partners

Loren Simpson
Long Beach CVB

Anne Van Gorp
Visit West Hollywood

Danielle Yango

 

 

Member News: Bartlett Begins Corp Comm Post at Blue Shield

Lauren Bartlett is joining Blue Shield of California as a Senior Manager in Corporate Communications on Feb. 6. Bartlett will manage communications issues impacting customers, such as regulatory matters, and changes related to plans, rates, and the Affordable Care Act. She will lead external communications efforts for the Markets Division, which includes individual and family…

Details

President’s Letter

Hello, Happy New Year, and thank you for your membership in PRSA. If you are new here, welcome. If you’re a returning member, welcome back! As incoming president of the Los Angeles Chapter, it’s my honor to say a few words about the opportunities we have in store for you in the year ahead. On…

Details

Indie Practitioners Workshop Feb. 3: Are You Agency Ready?

February 3 Independent Practitioners Workshop to Offer Blueprint for Building Agency Partnerships If you’re an independent practitioner and building your book of business by partnering with larger public relations agencies isn’t one of your New Year’s resolutions, it should be. Los Angeles is home to an estimated 400 public relations firms of all sizes. “Are…

Details

Quality Time With PR Minds

With the holidays quickly approaching, we’re looking for PR professionals to give back to those in need of our services. If you have at least two years of PR experience please consider donating your time and creativity to help some very worthy local nonprofits! Join PRSA-LA on Saturday, December 10, from 8:30 a.m. – 4:30…

Details

Welcome to Our Newest Members!

PRSA–LA is thrilled to welcome the following new members: Valerie Allen Alaan Amman Henri Bollinger Lila Brown Eric Buchanan Chelsye Burrows Lisa Bustamante Louis DiCenzo Jerry Digney Audrey Eig Cheryl Gelling Gayle-Lynn Gordon Stephan Graham Renee Harrison Sylvia Hysen Rosaline Sepulveda Heather Mann Michelle Marron Harry Medved Kent Moore Steve Moyer Simone Nelson Nicole Player…

Details

Member News

The Pollack PR Marketing Group (PPMG) announced today, that LegalShield, the leading provider of legal services of affordable legal plans and identity theft solutions for individuals, families and small businesses, has retained the PR and marketing firm as its agency of record. Covering more than 1.6 million families and serving more than 4.1 million people across North America, in 49…

Details

Digital Industry Highlights

Welcome back to L.A. Connect’s monthly roundup of the hottest digital updates affecting public relations professionals and the industry at large. This month, the highly anticipated Snap Spectacles arrived. Along with other news from Snap Inc., the new camera glasses came with a lot of fanfare and plenty of user opinions shared online. Not to…

Details

Digital Industry Highlights

Welcome back to L.A. Connect’s monthly update on the most important news from the digital world.   Some of the biggest news to emerge this month came from the world of Twitter, where things have been up in the air as the social network’s once promising buyout future has wavered. And Snapchat is at it…

Details

Event Recap: Blurred Lines: PR vs. Marketing

Four of LA’s top marketing and public relations professionals gathered before a capacity crowd at General Assembly in Santa Monica on Wednesday, Oct. 26, to discuss the intersections between their fields at “#BLURREDLINES: Marketing vs. PR.”   The panel, which was co-sponsored by AMA Los Angeles and PRSA-LA, featured Diane Bergman, vice president of marketing…

Details

Board Member Spotlight

PRSA-LA Board Member Alan Caldwell was recently featured in Cision’s “Behind the Headlines” series to discuss the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. Below is an excerpt from his interview. What do you see as the biggest communication challenges…

Details

Event Recap: Cultural Cave-Diving: Bringing a Global Mindset to Communications

On Tuesday, September 13, more than 50 Los Angeles-area PR professionals gathered in The Vantage Dining Room high atop the Hollywood & Highland complex for PRSA-LA’s “Cultural Cave-Diving: Bringing a Global Mindset to Communications” program. The event featured a collection of highly-seasoned practitioners with deep expertise in global corporate communications and how to successfully navigate…

Details

Member News – Kamali Cruises to Director Post at Princess

Princess Cruises has appointed Negin Kamali to serve as its new director of public relations. Negin brings more than 15 years of experience in the public relations field developing communications strategies, creating innovative programs and managing campaigns for major consumer lifestyle brands. Prior to joining Princess, Negin served as executive director at the Los Angeles…

Details

Digital Industry Highlights: September 2016

Welcome back to L.A. Connect’s monthly recap on the must-know news from the digital world. Follow us each month to stay up-to-date on all things related to social media and the Internet affecting the public relations industry. For the first time in a while, there has been lots of recent buzz about Twitter. From football…

Details

New Members

PRSA–LA is thrilled to welcome the following new members: Edward Barrera Barrera Communications Fiorella Lia Canedo Stephen Ceasar Dick Jones Communications Angel Cook National American University Jessica Garcia Lana Haddad Long Beach Water Department Kristyn Male Eisner Pediatric Dan Minkoff Vanir Construction Management George Smith Payscout Julia Stamm Yurina Valiulis Covered California Kaylee Weatherly Long…

Details

Fast Track Your Career with an APR

“Becoming Accredited in Public Relations elevated my position in the company. I had already demonstrated some best practices with ongoing reputation management issues and several crisis communications situations, while delivering results with the strategic planning and execution of public relations activities. Yet, earning the APR grabbed the attention of our CEO and scaled my career. Soon after,…

Details