Presented by

Public Relations Society of America, Los Angeles Chapter (PRSA-LA)

Inviting Non-Profit Organizations to Apply for a Grant to Fund PR Programs

Please contact executive.director@prsala.org for information.

About the Grant

For more than 20 years, non-profit organizations in Southern California have received grants to help defray costs related to their public relations activities, thanks to a Community Service Fund created in part by an endowment from the late Don Perkins, a long-time Los Angeles public relations practitioner and journalist, and continued with support from the PRSA Los Angeles Board of Directors as the primary recipient of its annual programs.

The Public Relations Society of America’s Los Angeles Chapter (PRSA-LA) administers the program and will present the annual grant to representatives from the chosen non-profit organization.

Judging

Judging of the applications is conducted by a panel of LA-based senior public relations professionals who are members of the PRSA-LA Chapter. The panel makes a recommendation to the PRSA-LA Board of Directors.

Grant Rules

The endowment requires that the applying charity be supported by a PRSA-LA member in good standing, or any counseling firm or agency that has at least one member holding current membership in PRSA, to conduct the public relations program. If an organization’s public relations representatives are not PRSA-LA members, the non-profit organization may still apply and the grant committee will recruit a PRSA-LA member to volunteer to oversee the public relations program. The appointment of this individual will be made, if needed, after the grant has been awarded.

Grant funds may be used to pay for relevant public relations activities, including:

  • News/photo releases about the organization specifically promoting the PR campaign
  • Production of materials used for public relations purposes (e.g., PSAs, videos and press kit materials);
  • An audit of public relations needs by a PRSA-LA practitioner;
  • Counseling fees for PRSA-LA practitioners for execution of the PR campaign;
  • Compensation for a PR intern or temporary professional employee hired to support the PR campaign under the oversight of the PRSA-LA practitioner;
  • Other appropriate expenses related to executing the PR campaign.

Non-profit organizations providing services or programs (except those of an exclusively religious nature such as churches and religious institutions) located throughout PRSA-LA’s chapter area are welcome to apply.  This includes organizations registered as a 501(c)3 in the State of California that reside in these areas: Los Angeles County, Santa Barbara County, Ventura County and Kern County.

Applicants will be asked to provide a copy of their IRS tax-exempt qualifications letter, as well as their most recent annual report and a copy of their articles of incorporation.

 

Past Recipients

2016   The Achievable Foundation
2015   Aviva Family and Childrens Services
2014   Los Angeles Maritime Institute
2013   All Peoples Community Center
2012   SCORE Los Angeles
2011   Los Angeles Center for Law and Justice
2010   The Volunteers of the Burbank Animal Shelter
2009
  Grandparents As Parents
2008   House of Ruth, Claremont
2007   Step Up On Second
2006   Child Care Resource Center
2005   Familia Unida Living with Multiple Sclerosis
2004   WomenShelter of Long Beach
2003   Foothill Family Services
2002   United in Harmony/Camp Harmony
2001   Valley Community Clinic
2000   Family Unida Living With Multiple Sclerosis
1999   Hollygrove Home for Children
1998   Western Region Asian Pacific (WRAP) Agency
1997   Dramatic Results
1996   Etta Lee Home
1995   Mar Vista Family Center
1994   L.A. Shanti
1993   The Serra Project
1992   The Sycamores
1991   St. Vincent Meals on Wheels
1990   Angels Flight
1989   Options House