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X-WR-CALDESC:Events for PRSA-LA
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20141119T180000
DTEND;TZID=America/Los_Angeles:20141119T220000
DTSTAMP:20141006T211745Z
CREATED:20141003T214959Z
LAST-MODIFIED:20141006T211745Z
UID:2522-1416420000-1416434400@prsala.org
SUMMARY:50th Anniversary PRism Awards Dinner
DESCRIPTION:
URL:https://prsala.org/event/50th-anniversary-prism-awards-dinner/
LOCATION:The Hollywood Roosevelt Hotel\, 7000 Hollywood Boulevard\, Hollywood \, CA\, 90028
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140923T120000
DTEND;TZID=America/Los_Angeles:20140923T130000
DTSTAMP:20140917T174251Z
CREATED:20140822T195833Z
LAST-MODIFIED:20140917T174251Z
UID:2281-1411473600-1411477200@prsala.org
SUMMARY:From Headlines to Hashtags: How Social Media is Transforming News Coverage
DESCRIPTION:We live in an age when news is reported and consumed in real time. The race to deliver a story first has never been more intense\, as journalists\, social media managers and PR pros face constant pressure to generate more shares\, likes\, retweets and pins than the competition. News cycles and attention spans are now measured in seconds\, and even the most traditional news outlets must infuse their coverage with social features in order to remain relevant. This panel will examine how traditional news can survive and thrive amid this shift to the real time web. \n  \nPanelists: \nStacey Leasca\, Social Media Editor\, LA Times \nChris Schauble\, Anchor\, KTLA \nMichael Slate\, Producer and Host\, KPFK \nModerator: \nErik Deutsch\, Principal\, ExcelPR Group and President\, PRSA-LA \nHosted by Social Media Club\, Los Angeles (SMCLA) and Public Relations Society of America\, Los Angeles Chapter (PRSA-LA) \n  \nLocation: \nThe Broad Stage\n1310 11th Street\nSanta Monica\, CA 90401 \n  \nFor more information on this panel and to register to attend\, please visit: \nhttp://socialmediaweek.org/losangeles/events/headlines-hashtags-social-media-transforming-news-coverage/ \n  \nCost: \nTo register for this panel you must purchase a Social Media Week Los Angeles pass. \nPRSA-LA members have a special discount code to save 25% on admission passes to all Social Media Week Los Angeles events at The Broad Stage in Santa Monica (Sept. 22-26). Register at http://smw.la/attend and use promo code PRSALA to get the discount. \n  \nInfo for Twitter RT to Win Ticket Giveaway Participants:  \n1. To enter\, individuals should retweet any @PRSALA tweet that promotes this SMWLA event (the @PRSALA handle or #PRSALA hashtag must be included\, along with an event link). \n2. The Winner(s) will be announced on our twitter stream. @PRSALA will ‘follow’ the winner(s) so the winners can then respond via DM (direct message). Winner must ‘follow’ @PRSALA in order to receive direct messages. \n3 . Ten (10) winners will be chosen randomly from eligible entries. \n4. To enter\, you must be a US resident over the age of 18. Entries will be disqualified if we believe they are generated by scripts or other automated technology. We will disqualify entries whose authorship and copyright is called into question and cannot be verified. \n5. Employees\, partners and vendors of PRSALA and their immediate family members are not eligible to enter. \n6. Only one retweet of each individual @PRSALA tweet will qualify as an entry\, but individuals may retweet more than one @PRSALA tweet to gain multiple entries. \n7. Winners will be contacted as they are selected and will have at least 12 hours to claim their free admission pass. \nPRSALA reserves the right to change\, modify\, alter the prize\, deadline or any rules for the giveaways. PRSALA will not be responsible for any inaccurate information submitted by giveaway entries or for any issues in giveaway fulfillment outside of its control. \nThis PRSA-LA/SMCLA Event Sponsored by:
URL:https://prsala.org/event/social-media-week-panel-discussion/
LOCATION:The Broad Stage\, 1310 11th Street\, Santa Monica\, 90401
CATEGORIES:Other Events,PRSA-LA
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20140915
DTEND;VALUE=DATE:20140916
DTSTAMP:20140903T191242Z
CREATED:20140729T160615Z
LAST-MODIFIED:20140903T191242Z
UID:2229-1410739200-1410825599@prsala.org
SUMMARY:PRism Awards Final Entry Deadline
DESCRIPTION:
URL:https://prsala.org/event/prism-awards-final-entry-deadline/
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20140804
DTEND;VALUE=DATE:20140805
DTSTAMP:20140804T211747Z
CREATED:20140729T160405Z
LAST-MODIFIED:20140804T211747Z
UID:2226-1407110400-1407196799@prsala.org
SUMMARY:PRism Awards Early Entry Deadline
DESCRIPTION:
URL:https://prsala.org/event/prism-awards-early-entry-deadline/
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140728T170000
DTEND;TZID=America/Los_Angeles:20140728T180000
DTSTAMP:20140722T164403Z
CREATED:20140722T163240Z
LAST-MODIFIED:20140722T164403Z
UID:2141-1406566800-1406570400@prsala.org
SUMMARY:Happy Hour Hangout with L.A. Business Journal
DESCRIPTION:It’s time to gear up for +Public Relations Society of America\, Los Angeles Chapter‘s  next online “Happy Hour Hangout” with top local journalists… this time we’ll hear direct from the L.A. Business Journal. \nJoin The Hangout
URL:https://prsala.org/event/happy-hour-hangout-with-l-a-business-journal/
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140625T173000
DTEND;TZID=America/Los_Angeles:20140625T203000
DTSTAMP:20140624T042021Z
CREATED:20140612T183729Z
LAST-MODIFIED:20140624T042021Z
UID:1982-1403717400-1403728200@prsala.org
SUMMARY:The Next Consumer Frontier: Engaging the Multicultural Millennial
DESCRIPTION:The 78 million millennials in the U.S. today are not only a strong consumer force\, they are also the most diverse generation in American history\, with African Americans\, Hispanics and Asian Americans accounting for 41% of their number.  This year’s PRSA-LA multicultural and diversity forum focuses on how brands and non-profit organizations are targeting this influential mix of consumers.  The program features a range of panelists with distinctly different relationships to multicultural millennials – from PR/marketing agencies\, youth-oriented brands to nonprofit organizations – all with deep knowledge and compelling campaigns to share. \nThe evening will begin with Jose Villa\, Principal of Sensis\, who will present key findings from a new report analyzing the behavior of multicultural millennials. Other panelists – representing Hispanic\, Black\, Asian\, LGBT demographics – will discuss the newest studies\, trends and programming designed to engage the important consumer group. \n  \nSpeakers: \nJose Villa\, Principal\, Sensis (@jrvilla) \nMeredith McCarthy\, Director of Programs\, Heal the Bay \nStephen Macias\, SVP and LGBT Practice Group Head\, MWW Group (@MWWGroup) \nEllen Chen\, President\, Asian Professional Exchange (APEX) \nSid Garcia (Moderator)\, Reporter\, KABC-TV ABC7 Eyewitness News \n  \n  \nThis program is being organized in partnership with BPRS and HPRA. \n  \nLocation: \nLAPD Headquarters Deaton Civic Auditorium \n100 West 1st Street \nLos Angeles\, CA 90012 \nSelf parking available at public lots at 2nd and Spring Streets \n  \nCost: \n$45 – PRSA-LA\, HPRA\, BPRS and IABC Members \n$65 – Non Members and Guests \n$25 – Young Professionals and PRSSA \nSponsored by: \n \n \nEvent registration for The Next Consumer Frontier: Engaging the Multicultural Millennial powered by Eventbrite
URL:https://prsala.org/event/the-next-consumer-frontier-engaging-the-multicultural-millennial/
LOCATION:LAPD Auditorium\, Los Angeles\, CA\, United States
CATEGORIES:Other Events,PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140424T181500
DTEND;TZID=America/Los_Angeles:20140424T210000
DTSTAMP:20140403T205614Z
CREATED:20140311T170625Z
LAST-MODIFIED:20140403T205614Z
UID:1512-1398363300-1398373200@prsala.org
SUMMARY:Kenneth Owler Smith Symposium
DESCRIPTION:USC Annenberg and PRSA-LA present the 24th annual Kenneth Owler Smith Symposium. The entertainment industry and the popular culture it helps to create are playing an increasingly powerful role in brand marketing\, and that influence shows every sign of increasing exponentially. The implications for professionals and students in public relations\, advertising\, and all of the marketing-related disciplines are profound. The 2014 Kenneth Owler Smith Symposium offers a unique opportunity for you to gain valuable insight on this tidal wave of a trend from some of its true leaders. Admission is free. \n  \nKeynote Address: \nJae Goodman\, Co-Chief Creative Officer and Co-Head of CAA Marketing\, a division of Creative Artists Agency \n  \nPanelists: \nMichael Nyman\, Chairman and CEO of PMK/BNC \nProfessor Dennis Rook\, Marketing Department Chair\, USC Marshall School of Business \nModerator: Dean Ernest J. Wilson\, III\, USC Annenberg School for Communication and Journalism \n  \nThursday\, April 24\, 2014 \n6:15 p.m. – Check-in and Networking Reception\, Annenberg East Lobby \n7:00 – 9:00 p.m. – Program\, Annenberg Auditorium \n  \nLocation: \nUSC Annenberg School for Communication and Journalism \nClick here for directions to campus and parking information. \nRSVP: \nThe event is free\, but an RSVP is required.  To RSVP\, click here.
URL:https://prsala.org/event/kenneth-owler-smith-symposium/
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140423T080000
DTEND;TZID=America/Los_Angeles:20140423T093000
DTSTAMP:20140415T224408Z
CREATED:20140407T160434Z
LAST-MODIFIED:20140415T224408Z
UID:1622-1398240000-1398245400@prsala.org
SUMMARY:At Breakfast With...Increase Your Pitching by Hitting a Media Home Run: Meet the New KNBC4-TV Newsroom Decision Makers
DESCRIPTION:INCREASE YOUR PITCHING BY HITTING A HOME RUN: \nMEET THE NEW NBC4 SOUTHERN CALIFORNIA NEWSROOM DECISION MAKERS \n  \nWho:     \nPanelists from NBC4 Southern California: \nKim Baldonado\, General Assignment Reporter \nMatthew Glasser\, Health and Medical Producer \nTerri Hernandez\,Vice President\, Community Affairs \nCarlos Hopkins\, Executive Producer \nKathy Vara\, Co-Anchor\, Weekend News\n  \nWhat:       \nEverybody knows the two toughest and often most dreaded jobs in PR are phone pitching and follow-up calls. The good news — if you know how to pitch — journalists will happily take your call. This nuts-and-bolts session will help gain the ear and the trust of all the KNBC 4 editorial “gatekeepers.” You will also discover: \n\nWhat reporters really think as they answer your call and read your pitch\nHow to recognize and develop news potential of any broadcast story\nFind out what stories they want and how to pitch them\n\n  \nWhen:  \nWednesday\, April 23\, 2014 \n8:00 to 9:30 a.m.*   (Continental breakfast will be served) \n  \nWhere:    \nSouthern California Gas Co. Tower \n555 W. 5th Street (corner of 5th and Olive) \n2nd Floor (2A Conference Room) \nLos Angeles\, CA 90013-1011 \nParking is available at the 5th and Olive lot across the street from the Gas Company Tower. Additional parking is available at Pershing Square between Hill and Olive and lot located on 6th Street and Grand – (5 min. walk) Sorry\, no parking validations. \n  \nCost:       \n$15 – PRSA-LA & YP members \n$25 – Non-members/Guests \n$10 – PRSSA student members.  Payment by check encouraged; cash also accepted.  Sorry\, no credit cards. \n  \nRSVP:           \nRSVP to Alfredo E. Padilla; Alfredo@prsala.org (Subject line: KNBC4 News) \n*Please arrive at 7:45 a.m. Program will begin promptly at 8:00 a.m.; More speakers to be announced. \n  \nSponsored by:
URL:https://prsala.org/event/at-breakfast-with-increase-your-pitching-by-hitting-a-media-home-run-meet-the-new-knbc4-tv-newsroom-decision-makers/
LOCATION:Southern California Gas Tower\, 555 W. 5th Street (corner of 5th and Olive) 2nd Floor (2A Conference Room)\, Los Angeles\, CA\, 90013-1011\, United States
CATEGORIES:PRSA-LA
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