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DTSTART;TZID=America/Los_Angeles:20200625T160000
DTEND;TZID=America/Los_Angeles:20200625T170000
DTSTAMP:20260405T065451
CREATED:20200619T172024Z
LAST-MODIFIED:20200619T175433Z
UID:19082-1593100800-1593104400@prsala.org
SUMMARY:Travel Talk: Driving Our Destinations
DESCRIPTION:Join us on Thursday\, June 25 for Travel Talk: Driving Our Destinations: Communication Strategies to Welcome Travelers in 2020\n\n\n\n\n\n\nAbout this Event\n\n\nTourism Talk: Summer 2020 is here! How are Southern California’s prime destinations welcoming travelers back? \nSummer kicks off next week and Southern California destinations are getting ready to reopen to travelers once again. Knowing drive markets will take center stage as travel recovers\, PRSA-LA is proud to offer a leisure\, business\, and destination industry roundtable “Driving Our Destinations: Communication Strategies to Welcome Travelers in 2020.” \nDesigned for marketing and communication professionals in travel\, tourism\, entertainment\, and hospitality\, this event will offer smart strategies and insights to plan your own post COVID-19 reopening strategies. \n\n\n\n\n\n\n\n\n\n\nFEATURED PANELISTS \nJulie Wagner\, CEO\, Beverly Hills CVB \nAs CEO\, Julie Wagner leads the Beverly Hills Conference & Visitors Bureau (BHCVB) and guides the strategy\, development\, and implementation of the office’s efforts in positioning Beverly Hills as a modern\, glamorous\, and world-class destination for those seeking the pinnacle of luxury. Calling on more than 25 years of experience in hospitality marketing\, Wagner\, along with BHCVB’s Board of Directors which consists of some of the leading business owners and managers in the city\, directs a global marketing strategy with a focus on the United States\, China\, UK\, Australia\, India and the Middle East\, with BHCVB participating in the full International Luxury Travel Market global portfolio. Her efforts encourage tourism and commerce\, providing unparalleled opulent experiences while supporting local businesses and encouraging the brand innovations and concept evolutions that entice visitors to return. \nMark Rudyk\, Executive Director\, Visit Carlsbad \nAn expert in traditional and online marketing\, Mark Rudyk offers over 15 years of expertise in branding and destination marketing\, print design and production to digital/web programming and project management. Mark leads the integrated marketing campaign for Visit Carlsbad\, and leverages multiple digital & traditional platforms in an ever-changing and evolving technological marketing landscape. \nJenny Wedge\, Director of PR & Community Relations\, Travel Costa Mesa \nWith over 15 years of experience in media relations\, crisis communications and strategic planning\, Jenny Wedge leads the communications and public relations effort for Travel Costa Mesa to drive awareness\, visitation and to support the destination’s overall business goals. A long-time member of PRSA and former president of OCPRSA\, Jenny has worked with leading destination such as Newport Beach\, Orange County Visitors Association\, City of Orange\, and others. \nRyan Becker \,Vice President of Communications\, Visit California \nRyan Becker is the vice president of Communications for Visit California. He leads the team responsible for developing communications strategies that promote Visit California’s mission to cultivate demand for the California brand. These strategies encompass corporate communications\, media relations\, industry relations and public affairs initiatives. \nMODERATOR: The panel will be moderated by recognized Travel Writer Author\, Sucheta Rawal. \nSucheta Rawal is a travel expert with a mission to raise awareness of the world through meaningful travel and cultural understanding. Drawing from her own experience of traveling to 100 countries across 7 continents\, Sucheta speaks to businesses on how to make travel sustainable\, accessible\, and profitable. She is the Founder and Executive Director of Go Eat Give\, as well as a freelance travel writer for CNN. Named one of the Top 30 Most Influential Travel Bloggers in The World\, 40 Under 40 Best and the Brightest in GA\, and Top 5 Cultural Bloggers in the World\, Sucheta is an award-winning food and travel writer\, cooking instructor and philanthropist. Originally from India\, Sucheta started discovering the world when she moved to United States at the age of seventeen.
URL:https://prsala.org/event/travel-talk-driving-our-destinations/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20201001T183000
DTEND;TZID=America/Los_Angeles:20201001T203000
DTSTAMP:20260405T065451
CREATED:20200129T214116Z
LAST-MODIFIED:20200922T204925Z
UID:16113-1601577000-1601584200@prsala.org
SUMMARY:Sunrise Honors: A Celebration of Diversity and Inclusion
DESCRIPTION:[vc_row][vc_column][vc_column_text]PRSA-LA SUNRISE HONORS \nVIRTUAL AWARDS PROGRAM & FIRESIDE CHAT\nTHURSDAY\, OCT. 1 AT 6:30 P.M. TO 8:30 P.M. PST \nPRSA-LA Sunrise Honors looks to recognize a leader or organization that has clearly demonstrated why diversity and inclusivity are important. \nThis year given the heightened awareness around systemic racism after the death of George Floyd\, PRSA-LA aims to shine a spotlight on two worthy organizations who are on the front lines fighting for social justice. We’re excited to announce Color Of Change and UnidosUS as the 2020 Sunrise Honors honorees. \nHonorees: \n \nZandra Zuno Baermann\nSenior Vice President of Communications and Marketing for UnidosUS (formerly NCLR)\nwww.linkedin.com \n \nRashad Robinson\nPresident for Color Of Change\nwww.linkedin.com \n \nRashid Shabazz\nChief Marketing and Storytelling Officer for Color Of Change\nwww.linkedin.com \n \nAmity Paye\nDirector of Communications for Color Of Change\nwww.linkedin.com \nHOSTED BY: PRSA-LA\, BPRS and HPRA-LA \nPRSA-LA\, HPRA-LA\, BPRS MEMBERS: FREE (However\, please consider a donation to support events such as this.)\nSTUDENTS: FREE\nNON-MEMBERS: $20 per person \nREGISTER TODAY![/vc_column_text][/vc_column][/vc_row]
URL:https://prsala.org/event/sunrise-honors-a-diversity-event/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20201112T163000
DTEND;TZID=America/Los_Angeles:20201112T180000
DTSTAMP:20260405T065451
CREATED:20200114T023915Z
LAST-MODIFIED:20201109T210239Z
UID:16071-1605198600-1605204000@prsala.org
SUMMARY:56th Annual PRism Awards
DESCRIPTION:  \nPRSA-LA is happy to announce the 56th Annual PRism Awards—the Los Angeles region’s premier awards program recognizing excellence in public relations strategic campaigns\, tactical programs\, and professional merit will be held on November 12\, 2020\, at 4:30 PM virtually via Zoom this year. \nWe have the honor of Kim Tobin from NBC4 as our 56th PRism Awards Ceremony host together with special guest\, Comedian Jason Love. \nProgram: \n4:30 – 5 PM    Papa John’s 20-20 Networking Reception\nSponsored by Papa John Pizza. The first 20 people to join our Zoom session will receive a $20 Papa John’s Gift Card (can be used the same night!). \n5 – 6 PM   PRism Awards Ceremony\nProudly Sponsored by BusinessWire. \nJoin us as we celebrate the best public relations practitioners\, campaigns\, and tactics! \nFREE TO JOIN. REGISTER HERE NOW!\n \n  \nHere are the PRSA-LA 56th PRism Awards Finalists.
URL:https://prsala.org/event/56th-annual-prism-awards/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210429T120000
DTEND;TZID=America/Los_Angeles:20210429T130000
DTSTAMP:20260405T065451
CREATED:20210422T231802Z
LAST-MODIFIED:20210422T232636Z
UID:20064-1619697600-1619701200@prsala.org
SUMMARY:PRSA-LA: State of Journalism Report Presented by Muck Rack
DESCRIPTION:In case you missed it\, Muck Rack recently released the results of The State of Journalism 2021. Over 2\,400 journalists shared exclusive insights\, from how their jobs have changed in the year of COVID-19 to what they’re looking for in pitches.\n\nPRSA-LA and Muck Rack are coming together to discuss takeaways from the research and to take your questions about how to apply the findings.\n\nJoin us on April 29th at 12pm PT for an insightful discussion with Muck Rack’s Chief Operating Officer\, Natan Edelsburg\, and Senior Director of Enterprise Sales\, Andrew Flynn.\n\nThey will cover topics including:\n\nHow the media landscape is changing in 2021 and reporters’ outlooks on the future of journalism\nWhere journalists are getting the most value on social media\nTips for pitching journalists and landing coverage\nHow to best collaborate and build relationships with journalists\n\nSpeakers: \n \nNatan Edelsburg\nChief Operating Officer\, Muck Rack\n@NatanEdelsburg (Twitter) \n  \n \nAndrew Flynn\nSenior Director\, Enterprise Sale\, Muck Rack\n@DroidMegatron (Twitter) \n  \nBring your questions\, observations\, and predictions\, and we look forward to seeing you there!\n\n\nPRSA-LA Member: FREE • Non-members: $10\n\nREGISTER HERE
URL:https://prsala.org/event/prsa-la-state-of-journalism-report-presented-by-muck-rack/
LOCATION:CA
CATEGORIES:PRSA-LA,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210507T120000
DTEND;TZID=America/Los_Angeles:20210507T130000
DTSTAMP:20260405T065451
CREATED:20210319T232737Z
LAST-MODIFIED:20210505T175111Z
UID:19908-1620388800-1620392400@prsala.org
SUMMARY:PRSA-LA: Job Club
DESCRIPTION:Are you in between PR jobs and looking for your next opportunity?\nPRSA-LA Job Club\, Fridays at noon via Zoom. \nMembers of the Los Angeles area public relations community that are currently unemployed are invited to participate in the PRSA-LA Job Club. This group will meet weekly to share tips\, insights\, and support each other during one of life’s most stressful times. The PRSA-LA Job Club is a positive\, encouraging environment that will help keep job-seekers motivated and on track. \nEach weekly virtual session will be moderated by a PRSA-LA board member to keep the positive conversation flowing. Guest speakers drawn from executive search\, the corporate world\, academia and our members who have found new jobs during COVID will join periodically to offer insights and advice.\nThis club is a free service of PRSA-LA to support our members and the Los Angeles public relations community during the COVID business slump and current members will receive additional personalized support. \nFeel free to join weekly or as you are able\, Fridays at noon via Zoom. \nPlease email Allie Lee (allisonltlee AT gmail.com) with a few short details about yourself and your search\, as well as whether you’re a current member of PRSA-LA. Please also attach your current resume. The meeting Zoom link will be shared 24 hours prior to each session.
URL:https://prsala.org/event/prsa-la-job-club-9/
LOCATION:CA
CATEGORIES:PRSA-LA,PRSA-LA Young Professionals
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210514T120000
DTEND;TZID=America/Los_Angeles:20210514T130000
DTSTAMP:20260405T065451
CREATED:20210505T175239Z
LAST-MODIFIED:20210505T175330Z
UID:20105-1620993600-1620997200@prsala.org
SUMMARY:PRSA-LA: Job Club
DESCRIPTION:Are you in between PR jobs and looking for your next opportunity?\nPRSA-LA Job Club\, Fridays at noon via Zoom. \nMembers of the Los Angeles area public relations community that are currently unemployed are invited to participate in the PRSA-LA Job Club. This group will meet weekly to share tips\, insights\, and support each other during one of life’s most stressful times. The PRSA-LA Job Club is a positive\, encouraging environment that will help keep job-seekers motivated and on track. \nEach weekly virtual session will be moderated by a PRSA-LA board member to keep the positive conversation flowing. Guest speakers drawn from executive search\, the corporate world\, academia and our members who have found new jobs during COVID will join periodically to offer insights and advice.\nThis club is a free service of PRSA-LA to support our members and the Los Angeles public relations community during the COVID business slump and current members will receive additional personalized support. \nFeel free to join weekly or as you are able\, Fridays at noon via Zoom. \nPlease email Allie Lee (allisonltlee AT gmail.com) with a few short details about yourself and your search\, as well as whether you’re a current member of PRSA-LA. Please also attach your current resume. The meeting Zoom link will be shared 24 hours prior to each session.
URL:https://prsala.org/event/prsa-la-job-club-9-copy/
LOCATION:CA
CATEGORIES:PRSA-LA,PRSA-LA Young Professionals
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210521T120000
DTEND;TZID=America/Los_Angeles:20210521T130000
DTSTAMP:20260405T065451
CREATED:20210505T175400Z
LAST-MODIFIED:20210505T175526Z
UID:20107-1621598400-1621602000@prsala.org
SUMMARY:PRSA-LA: Job Club
DESCRIPTION:Are you in between PR jobs and looking for your next opportunity?\nPRSA-LA Job Club\, Fridays at noon via Zoom. \nMembers of the Los Angeles area public relations community that are currently unemployed are invited to participate in the PRSA-LA Job Club. This group will meet weekly to share tips\, insights\, and support each other during one of life’s most stressful times. The PRSA-LA Job Club is a positive\, encouraging environment that will help keep job-seekers motivated and on track. \nEach weekly virtual session will be moderated by a PRSA-LA board member to keep the positive conversation flowing. Guest speakers drawn from executive search\, the corporate world\, academia and our members who have found new jobs during COVID will join periodically to offer insights and advice.\nThis club is a free service of PRSA-LA to support our members and the Los Angeles public relations community during the COVID business slump and current members will receive additional personalized support. \nFeel free to join weekly or as you are able\, Fridays at noon via Zoom. \nPlease email Allie Lee (allisonltlee AT gmail.com) with a few short details about yourself and your search\, as well as whether you’re a current member of PRSA-LA. Please also attach your current resume. The meeting Zoom link will be shared 24 hours prior to each session.
URL:https://prsala.org/event/prsa-la-job-club-9-copy-copy/
LOCATION:CA
CATEGORIES:PRSA-LA,PRSA-LA Young Professionals
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210528T120000
DTEND;TZID=America/Los_Angeles:20210528T130000
DTSTAMP:20260405T065451
CREATED:20210505T175409Z
LAST-MODIFIED:20210520T225716Z
UID:20108-1622203200-1622206800@prsala.org
SUMMARY:PRSA-LA: Job Club
DESCRIPTION:Are you in between PR jobs and looking for your next opportunity?\nPRSA-LA Job Club\, Fridays at noon via Zoom. This is a FREE event. \nMembers of the Los Angeles area public relations community that are currently unemployed are invited to participate in the PRSA-LA Job Club. This group will meet weekly to share tips\, insights\, and support each other during one of life’s most stressful times. The PRSA-LA Job Club is a positive\, encouraging environment that will help keep job-seekers motivated and on track. \nEach weekly virtual session will be moderated by a PRSA-LA board member to keep the positive conversation flowing. Guest speakers drawn from executive search\, the corporate world\, academia and our members who have found new jobs during COVID will join periodically to offer insights and advice.\nThis club is a free service of PRSA-LA to support our members and the Los Angeles public relations community during the COVID business slump and current members will receive additional personalized support. \nFeel free to join weekly or as you are able\, Fridays at noon via Zoom. \nPlease email Allie Lee (allisonltlee AT gmail.com) with a few short details about yourself and your search\, as well as whether you’re a current member of PRSA-LA. Please also attach your current resume. The meeting Zoom link will be shared 24 hours prior to each session. \n 
URL:https://prsala.org/event/prsa-la-job-club-5-28/
LOCATION:CA
CATEGORIES:PRSA-LA,PRSA-LA Young Professionals
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210604T120000
DTEND;TZID=America/Los_Angeles:20210604T130000
DTSTAMP:20260405T065451
CREATED:20210520T225744Z
LAST-MODIFIED:20210520T225957Z
UID:20201-1622808000-1622811600@prsala.org
SUMMARY:PRSA-LA: Job Club
DESCRIPTION:Are you in between PR jobs and looking for your next opportunity?\nPRSA-LA Job Club\, Fridays at noon via Zoom. This is a FREE event. \nMembers of the Los Angeles area public relations community that are currently unemployed are invited to participate in the PRSA-LA Job Club. This group will meet weekly to share tips\, insights\, and support each other during one of life’s most stressful times. The PRSA-LA Job Club is a positive\, encouraging environment that will help keep job-seekers motivated and on track. \nEach weekly virtual session will be moderated by a PRSA-LA board member to keep the positive conversation flowing. Guest speakers drawn from executive search\, the corporate world\, academia and our members who have found new jobs during COVID will join periodically to offer insights and advice.\nThis club is a free service of PRSA-LA to support our members and the Los Angeles public relations community during the COVID business slump and current members will receive additional personalized support. \nFeel free to join weekly or as you are able\, Fridays at noon via Zoom. \nPlease email Allie Lee (allisonltlee AT gmail.com) with a few short details about yourself and your search\, as well as whether you’re a current member of PRSA-LA. Please also attach your current resume. The meeting Zoom link will be shared 24 hours prior to each session. \n 
URL:https://prsala.org/event/prsa-la-job-club-6-4/
LOCATION:CA
CATEGORIES:PRSA-LA,PRSA-LA Young Professionals
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210611T120000
DTEND;TZID=America/Los_Angeles:20210611T130000
DTSTAMP:20260405T065451
CREATED:20210520T225757Z
LAST-MODIFIED:20210520T230100Z
UID:20202-1623412800-1623416400@prsala.org
SUMMARY:PRSA-LA: Job Club
DESCRIPTION:Are you in between PR jobs and looking for your next opportunity?\nPRSA-LA Job Club\, Fridays at noon via Zoom. This is a FREE event. \nMembers of the Los Angeles area public relations community that are currently unemployed are invited to participate in the PRSA-LA Job Club. This group will meet weekly to share tips\, insights\, and support each other during one of life’s most stressful times. The PRSA-LA Job Club is a positive\, encouraging environment that will help keep job-seekers motivated and on track. \nEach weekly virtual session will be moderated by a PRSA-LA board member to keep the positive conversation flowing. Guest speakers drawn from executive search\, the corporate world\, academia and our members who have found new jobs during COVID will join periodically to offer insights and advice.\nThis club is a free service of PRSA-LA to support our members and the Los Angeles public relations community during the COVID business slump and current members will receive additional personalized support. \nFeel free to join weekly or as you are able\, Fridays at noon via Zoom. \nPlease email Allie Lee (allisonltlee AT gmail.com) with a few short details about yourself and your search\, as well as whether you’re a current member of PRSA-LA. Please also attach your current resume. The meeting Zoom link will be shared 24 hours prior to each session. \n 
URL:https://prsala.org/event/prsa-la-job-club-6-11/
LOCATION:CA
CATEGORIES:PRSA-LA,PRSA-LA Young Professionals
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210618T120000
DTEND;TZID=America/Los_Angeles:20210618T130000
DTSTAMP:20260405T065451
CREATED:20210520T225810Z
LAST-MODIFIED:20210520T230151Z
UID:20203-1624017600-1624021200@prsala.org
SUMMARY:PRSA-LA: Job Club
DESCRIPTION:Are you in between PR jobs and looking for your next opportunity?\nPRSA-LA Job Club\, Fridays at noon via Zoom. This is a FREE event. \nMembers of the Los Angeles area public relations community that are currently unemployed are invited to participate in the PRSA-LA Job Club. This group will meet weekly to share tips\, insights\, and support each other during one of life’s most stressful times. The PRSA-LA Job Club is a positive\, encouraging environment that will help keep job-seekers motivated and on track. \nEach weekly virtual session will be moderated by a PRSA-LA board member to keep the positive conversation flowing. Guest speakers drawn from executive search\, the corporate world\, academia and our members who have found new jobs during COVID will join periodically to offer insights and advice.\nThis club is a free service of PRSA-LA to support our members and the Los Angeles public relations community during the COVID business slump and current members will receive additional personalized support. \nFeel free to join weekly or as you are able\, Fridays at noon via Zoom. \nPlease email Allie Lee (allisonltlee AT gmail.com) with a few short details about yourself and your search\, as well as whether you’re a current member of PRSA-LA. Please also attach your current resume. The meeting Zoom link will be shared 24 hours prior to each session. \n 
URL:https://prsala.org/event/prsa-la-job-club-6-18/
LOCATION:CA
CATEGORIES:PRSA-LA,PRSA-LA Young Professionals
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210625T120000
DTEND;TZID=America/Los_Angeles:20210625T130000
DTSTAMP:20260405T065451
CREATED:20210520T225821Z
LAST-MODIFIED:20210520T230301Z
UID:20204-1624622400-1624626000@prsala.org
SUMMARY:PRSA-LA: Job Club
DESCRIPTION:Are you in between PR jobs and looking for your next opportunity?\nPRSA-LA Job Club\, Fridays at noon via Zoom. This is a FREE event. \nMembers of the Los Angeles area public relations community that are currently unemployed are invited to participate in the PRSA-LA Job Club. This group will meet weekly to share tips\, insights\, and support each other during one of life’s most stressful times. The PRSA-LA Job Club is a positive\, encouraging environment that will help keep job-seekers motivated and on track. \nEach weekly virtual session will be moderated by a PRSA-LA board member to keep the positive conversation flowing. Guest speakers drawn from executive search\, the corporate world\, academia and our members who have found new jobs during COVID will join periodically to offer insights and advice.\nThis club is a free service of PRSA-LA to support our members and the Los Angeles public relations community during the COVID business slump and current members will receive additional personalized support. \nFeel free to join weekly or as you are able\, Fridays at noon via Zoom. \nPlease email Allie Lee (allisonltlee AT gmail.com) with a few short details about yourself and your search\, as well as whether you’re a current member of PRSA-LA. Please also attach your current resume. The meeting Zoom link will be shared 24 hours prior to each session. \n 
URL:https://prsala.org/event/prsa-la-job-club-6-25/
LOCATION:CA
CATEGORIES:PRSA-LA,PRSA-LA Young Professionals
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20211214T173000
DTEND;TZID=America/Los_Angeles:20211214T193000
DTSTAMP:20260405T065451
CREATED:20211129T222024Z
LAST-MODIFIED:20211206T214602Z
UID:20783-1639503000-1639510200@prsala.org
SUMMARY:PRSA-LA Holiday Mixer
DESCRIPTION:Preview Changes (opens in a new tab) \n\nThe holidays are upon us. Let’s get together and celebrate making it through another pandemic year. As we saw at October’s PRism Awards\, despite the challenges\, the year has been full of creativity\, ingenuity\, and spirit. We’re excited for what next year has in store! \nJoin us for a holiday mixer at three locations around the city. Catch up with colleagues and make new friends. First arrivals will get a drink on us! \nDate: Tuesday\, December 14\, 2021 \nTime: 5:30 – 7:30 pm \nSign up for one of these 3 venues:\nDTLA:\nHighland Park Brewery\n1220 N Spring St\, Los Angeles\, CA 90012 \nWestside:\nSorry Not Sorry\n11520 W Pico Blvd\, Los Angeles\, CA 90064 \nValley:\nFrida Mexican Cuisine at the Sherman Oaks Galleria\n15301 Ventura Blvd\, Sherman Oaks\, CA 91403 \n  \nTickets: $10 for PRSA-LA members\, $20 for non-members \nWe look forward to seeing you! \nNOTE: Limited capacity at each location. Vaccination is required for attendance. \n  \nREGISTER HERE
URL:https://prsala.org/event/prsa-la-holiday-mixer/
LOCATION:CA
CATEGORIES:PRSA-LA
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220228T170000
DTEND;TZID=America/Los_Angeles:20220228T180000
DTSTAMP:20260405T065451
CREATED:20220224T215209Z
LAST-MODIFIED:20220224T215623Z
UID:21166-1646067600-1646071200@prsala.org
SUMMARY:Black In PR
DESCRIPTION:We’re hosting our very first conversation on Twitter Spaces this Monday\, Feb. 28 at 5pm PT/8pm ET! \nJoin PR experts Aniesia Williams\, Kamau Marshall\, and Lauren Paige as they share their journey as diverse professionals in the world of communications. In a conversation moderated by our Vice President\, Leshelle Sargent\, learn how the panelists navigated their way through the ever-evolving world of politics\, news\, entertainment\, non-profit organizations\, and more. This collective group has worked with some of the biggest entertainment companies in the world from MTV to Oprah Winfrey Network (OWN)\, Warner Bros. Television\, Black Girls Rock\, and more – and one even helped to elect a President of the United States! \nDuring this Twitter Spaces conversation\, the panelists will also discuss what’s hot (and not) in the world of communications today. \nHere’s how to join us on Twitter Spaces\, February 28: \nStep 1: Log on to your free Twitter account. \nStep 2: Tap the Spaces icon (the icon of four small circles) on Twitter’s bottom navigation menu. \nStep 3: Go to the search bar to find either #BlackinPR or @PRSALA. \nStep 4: Tap “Start Listening” to join the Space as a listener. \n 
URL:https://prsala.org/event/black-in-pr/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220329T180000
DTEND;TZID=America/Los_Angeles:20220329T203000
DTSTAMP:20260405T065451
CREATED:20220305T010148Z
LAST-MODIFIED:20220322T192534Z
UID:21199-1648576800-1648585800@prsala.org
SUMMARY:State of The State of PR
DESCRIPTION:PRSA-LA’s STATE OF THE STATE OF PR\nLet’s Shine\, LA!\nTuesday\, March 29\, 2022\n6 – 8:30 PM\nCitizen News\, Hollywood \nREGISTER HERE \n  \nJoin your fellow PR professionals for conversation and celebration at PRSA-LA’s Annual State of the State of PR! \nHeld at the historical location of one of LA’s oldest newspapers\, Citizen News\, the event will cover the dramatic changes happening across news coverage\, the ever-changing PR landscape and the impact of these changes on the practice of public relations. And it kicks off our celebration of PRSA-LA’s 75th year in Los Angeles! \nOur informative conversations will include “Highlights of Los Angeles Events\, Venues and Happenings in 2022 & Beyond” and “Challenges of a Digital/Virtual World.” Hear the highlights of what organizations are seeing and doing\, and what all marketing and PR professionals can look forward to in the coming year in Los Angeles. Get inside insights into the evolving business model of media groups\, learn the trends and future of experiential marketing and how to navigate agency management in changing landscape. \nAnd wrap up the night with a cocktail and conversation with your PR\, communications\, and marketing colleagues from around the area! \nHighlights of Los Angeles Events\, Venues and Happenings in 2022 & Beyond\nWith:\nMelendy Britt\, President\, PRSA LA and Principal\, be360 (Moderator)\nMichelle Schwartz\, Chief External Affairs Officer\, LA28 Olympic and Paralympic Games\nLauren Salisbury\, Director of Global Communications\, Los Angeles Tourism & Convention Board\nAlex Comisar\, Director of Communications\, Office of LA Mayor Eric Garcetti \nHear the highlights of what their organization is seeing and doing\, and what all marketing and PR professionals can look forward to in the coming year in Los Angeles. \nChallenges of a Digital/Virtual World\nWith:\nShawn Smith\, Global Head of Communications\, Osmo from BYJU’s (Moderator)\nJenny Connelly\, Executive Vice President of Product & Technology\, Penske Media\nBrett Hyman\, President and Founder\, NVE Experience Agency\nJonathan Jordan\, General Manager\, Edelman \nGet inside insights into the evolving business model of media groups\, learn the trends and future of experiential marketing\, and how to navigate agency management in changing landscape. \nREAD SPEAKERS’ BIOS HERE \nPanel Discussions at 6-7:15 PM;\nNetworking Reception at 7:15 PM. \n$55 member/ $75 non-member. \nREGISTER HERE \n  \n\n\n\n\n\n 
URL:https://prsala.org/event/state-of-the-state-of-pr-5/
LOCATION:Citizen News\, 1545 Wilcox Avenue\, Los Angeles\, CA\, 90028
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220331T080000
DTEND;TZID=America/Los_Angeles:20220331T090000
DTSTAMP:20260405T065451
CREATED:20220324T230359Z
LAST-MODIFIED:20220325T231022Z
UID:21353-1648713600-1648717200@prsala.org
SUMMARY:PRSA-LA: At Breakfast With… Consumer Entertainment and Lifestyle Journalists
DESCRIPTION:PRSA-LA presents its first At Breakfast With… event for 2022 virtually featuring some of L.A.’s top consumer entertainment and lifestyle journalists.\n\n\n\n\n\n\n\n\nAttendees will learn about each panelist’s editorial focus\, tips for PR pros\, the outlook for local media trends\, and more. It’s your chance to hear directly from those who hold the key to getting your entertainment and lifestyle clients featured in local media. The moderated panel discussion will be followed by an audience Q&A. \nMeet our panelists: \n \nLiberté Chan is an “LA Unscripted” contributor on KTLA Channel 5. For years she worked as a meteorologist and reporter\, with her first stint at the station starting as a writer under the late Hal Fishman\, an L.A. news legend\, on his one-hour news show\, KTLA 5 News at 10. \n \nClaudia Cagan\, Entertainment Tonight Supervising Producer\, is a four-time Emmy-winning television producer\, having started her career on the performing side of the business as a production singer and personal assistant. She traveled all over the world with her sister\, GRAMMY-winning singer/songwriter\, Melissa Manchester\, until she made the transition into TV production. \n\n \nRubi Molina from Telemundo’s national TV show “En Casa con Telemundo” is an enthusiastic bilingual and bicultural TV host\, reporter and producer with experience reporting (live and recorded) for large networks in both Spanish and English. She produces\, edits\, and writes her reports. Additional experience includes producing entertainment segments for national radio. Rubi is a member of SAG-AFTRA. \n  \n\n \nModerator\, Rick Markovitz is president of Weissman/Markovitz Communications. He has worked in executive-level positions with global advertising agencies\, major entertainment companies\, as well as leading technology-based firms for more than 30 years. \nFREE for Members • $10 for non-members. \nREGISTER HERE
URL:https://prsala.org/event/prsa-la-at-breakfast-with-consumer-entertainment-and-lifestyle-journalists/
LOCATION:CA
CATEGORIES:PRSA-LA,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220429T120000
DTEND;TZID=America/Los_Angeles:20220429T130000
DTSTAMP:20260405T065451
CREATED:20220414T010459Z
LAST-MODIFIED:20220503T210933Z
UID:21488-1651233600-1651237200@prsala.org
SUMMARY:PRSA-LA: IPA Lunch & Learn-Tips For Going Out On Your Own: I’m an independent – now what?!
DESCRIPTION:EVENT HAS PASSED. WATCH THE RECORDING HERE. \nJoin our IPA Lunch & Learn:\nTips For Going Out On Your Own: I’m an independent – now what?!\nFriday\, April 29\n12:00 – 1:00 PM PT\nVia Zoom \n \n  \nThe pandemic created a work-from-home shift which drove many to reevaluate their current roles and positions. A lot of folks are waking up to the fact that there is an alternative available\, and that going freelance affords a range of benefits – from being selective about projects\, not working 60-hour weeks (unless you want to)\, to having flexibility with time to allow for a greater focus on health and family. \nBecoming independent affords a lot of benefits\, but also a lot more responsibilities. This “lunch and learn” session will feature advice and insights from seasoned independent practitioners and marketing professionals on key issues and considerations when starting out on your own. Topics for discussion include common myths vs. realities of being an independent\, balancing your workload\, tracking hours\, business planning\, budgeting\, ins and outs of personal branding on social media\, and more! \n  \nStacy Schwartz (Moderator)\nIndependent Public Relations Strategist and Consultant \n \n  \nWith nearly twenty years of experience grounded in the corporate and product side of the PR industry\, Stacy helps large companies\, brands\, and small businesses alike by providing a strategic approach to public relations and marketing focused on meeting business goals. Her tenure working in the Los Angeles media market has given her invaluable insight into this complicated and ever-changing media marketplace\, and her diverse background. Working closely with national and industry-specific media outlets enables her to provide clients with sound strategies and creative campaigns to achieve success. \nStacy is a board member of PRSA-LA and sits on the Board’s Independent Practitioners Alliance. \nHer specialties include: Providing strategic counsel and overall campaign development and project execution\, spearheading and/or supporting initiatives across B2B and B2C campaigns\, including corporate marketing\, executive visibility\, industry awareness\, social marketing\, product launches; expertise in materials development\, writing\, story placement\, blogger and influencer outreach\, social media strategy and execution\, special events\, speaking opportunities; strong media relations across multiple industries and verticals; coordinate with marketing\, social media or other partners. \nTim Scerba\nPrincipal\, Tim Scerba Inc. \n \nTim is a recognized international strategic corporate and marketing communications expert with extensive experience in all aspects of crisis and sensitive issues management. His other areas of expertise include reputation management\, financial/investor relations\, community relations\, executive training\, and corporate branding and imaging in both consumer and business-to-business situations. \nBefore establishing his own practice in 2014\, Tim held senior positions with leading international communications and public relations agencies including The Rowland Company\, Burson-Masteller\, Golin Harris\, Rogers & Cowan/Weber Shandwick\, Hill & Knowlton\, and Edelman. He also has held posts in financial services with TIAA-CREF and publishing with Latin Trade Magazine. \nA frequent speaker on international communications\, Mr. Scerba graduated from Yale University and has completed specialized course work in Managing Corporate Change at the Stanford Business School; Public\, Corporate and Financial Relations at New York University; and graduate course work with the Life Management Institute in New York. He is fluent in Spanish. \n  \nDanielle Marchese\nCEO\, Founder\, On Brand \n \n  \nDanielle\, brand and marketing strategist and consultant\, has been helping brands carve out their own unique corner of the internet since 2017 by helping them curate a one-of-a-kind\, authentic\, knock-out brand their audiences become obsessed with. Through her platforms\, courses\, and various services\, she teaches her audiences and clients how to adapt simple story-telling principles into everyday marketing practices to turn your brand into one that is “binge-worthy”. \nShe is also the host of The Brand Theory podcast where she shares tips and tricks on how to continuously grow your brand visibility online. Danielle’s mission is to inspire as many people as possible to live “on brand;” consciously and unapologetically making choices from a place of alignment and authenticity. \n  \n\nGrecia Sarmiento\nVP Relationship Manager\, City National Bank \n \n  \nGrecia Sarmiento recently joined City National Bank as a Relationship Manager. She has been in the banking industry since 2008\, started as a teller\, and moved her way up to Branch Manager. After 14 years of Personal and Business Banking experience\, she truly enjoys building relationships and helping her clients achieve their long-term financial goals. Grecia takes pride in what she does and really cares for her clients. She understands that long-term financial success begins and ends with an effective and co-managed plan between the banker and their client.  She loves seeing through a person’s dream\, from planning for a new home or growing their business to the next level. \n  \nVia Zoom \nCOST: FREE to all.  \nCLICK HERE TO RSVP  \nYour $15 donation is encouraged and will go to Global Giving’s Ukrainian Relief Fund (register using the donation option on Eventbrite). \n  \nNot a member? Join here now! \n 
URL:https://prsala.org/event/prsa-la-ipa-lunch-learn-tips-for-going-out-on-your-own-im-an-independent-now-what/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220503T180000
DTEND;TZID=America/Los_Angeles:20220503T190000
DTSTAMP:20260405T065451
CREATED:20220409T002114Z
LAST-MODIFIED:20220502T205915Z
UID:21415-1651600800-1651604400@prsala.org
SUMMARY:Twitter Spaces: Media Coverage on Rise in AAPI Attacks and its Effect on Mental Health
DESCRIPTION:SIGN IN DIRECTLY ON TWITTER SPACES ON MAY 3RD AT 6 PM PT:\n\n\n\n\n\nhttps://twitter.com/i/spaces/1zqJVBrMRYZJB\n\n\n\n\n\n\nIn conjunction with Asian American and Pacific Islander Heritage Month\, join us in Twitter Spaces with a discussion on “Media Coverage on Rise in AAPI Attacks and its Effect on Mental Health”. \nTuesday\, May 3rd\, 6 pm PT \nRSVP HERE \nSpeakers: \nSusan Hirasuna\, Anchor  & Reporter\, KTTV-TV (moderator) \nCarrie Zhang\, Founder\, Asian Mental Health Project \nCeFaan Kim\, Correspondent\, ABC News \nConnie Chung Joe\, JD & CEO\, Asian Americans Advancing Justice – Los Angeles \nJeong Park\, Asian American Communities Reporter\, Los Angeles Times \nWe will post the Twitter Space link on our Twitter feed. You can then set a reminder or add it to your calendar. Day of May 3\, you will need to log into your Twitter account and tap the Spaces icon (the icon of a microphone) on Twitter’s bottom navigation menu. Go to the search bar to search @PRSALA and then tap “Start Listening” to join the Space as a listener. \nRSVP HERE \n  \nSpeakers’ Bios: \nSusan Hirasuna\, Anchor  & Reporter\, KTTV-TV (moderator) \nSusan Hirasuna is a proud hometown girl. She was born in Encino\, raised in Simi Valley and graduated from the University of Southern California. For more than two decades\, she anchored the weekend news and reported for Fox 11. Susan’s work has been recognized by the Los Angeles Emmy awards\, the Golden Mikes and New England Emmy awards. In 2012\, she traveled to Japan on a fellowship to report on recovery and rebuilding efforts\, a year after the great quake and tsunami. As an anchor\, she’s handled extended coverage of the Route 91 shooting in Las Vegas\, the death of Princess Diana and too many wildfires and police pursuits to count. Susan is a longtime member of the Asian American Journalists Association and served on the LA board for years. Currently\, she is still active with the chapter as an advisory board member. \n  \nTwitter @susanhirasuna \nInstagram @susanhirasuna \nLinkedIn: https://www.linkedin.com/in/susan-hirasuna-52b1685/ \n  \nCarrie Zhang\, Founder\, Asian Mental Health Project \nCarrie Zhang is the founder of Asian Mental Health Project Founded in 2019\, the project currently uses social media\, multimedia content creation\, and community events to de-stigmatize topics of mental health\, critical social issues and provide tangible resources. A daughter of Chinese and Taiwanese immigrants\, she graduated from the University of Southern California and currently works as a communication and marketing professional in the tech\, entertainment\, and music space. In her free time\, she loves singing\, making art\, song-writing\, and trying the latest fluffy food trend. \n  \nInstagram @asianmentalhealthproject \nLinkedIn: https://www.linkedin.com/in/carriewzhang/ \n  \nCeFaan Kim\, Correspondent\, ABC News \nCeFaan Kim joined the Eyewitness News team as a reporter in September 2015. Since then\, CeFaan has covered major national breaking news\, including the Chelsea terrorist bombing in September of 2016\, where he was the first TV reporter on the scene. In 2017 he covered the massive spontaneous protest at JFK Airport in response to President Trump’s travel ban executive order. CeFaan has also reported extensively on poverty in the Asian-American community in New York. \nPrior to joining Eyewitness News\, he was a reporter for News 12 Westchester/Hudson Valley\, where he led the station’s coverage of the January 2015 Metro-North train crash that killed 6 people\, the deadliest in its history. \nCeFaan launched his career in 2003 as a photographer and field producer at NY1 News in New York City. In 2008\, he traveled to Iowa and New Hampshire to cover the presidential campaigns of Hillary Clinton\, Rudolph Giuliani\, and Barack Obama. He also co-produced Eliot Spitzer’s 2006 gubernatorial general election debate\, Andrew Cuomo’s primary debate in his run for State Attorney General\, and Hillary Clinton’s 2006 senatorial debate. \nHis exclusive story about a woman who died while waiting for EMTs during the “Christmas Blizzard” of 2010 forced the Bloomberg administration to admit the city’s response to the storm had been inadequate. \nBorn and raised in Philadelphia\, CeFaan graduated from New York University where he majored in Broadcast Journalism. He is a former sergeant in the U.S. Army Reserves; he graduated from Non-Commissioned Officer’s Academy on the Commandant’s List. In addition\, CeFaan is a member of the Asian American Journalists Association and serves as co-chair of its Media Watch Committee. \n  \nTwitter @CeFaanKim \nInstagram @cefaan \nLinkedIn: https://www.linkedin.com/in/cefaan-kim-275b633/ \n  \nConnie Chung Joe\, JD & CEO\, Asian Americans Advancing Justice – Los Angeles \nConnie Chung Joe\, JD\, is the Chief Executive Officer of Asian Americans Advancing Justice – Los Angeles (Advancing Justice – LA)\, the nation’s largest legal and civil rights organization for Asian Americans\, Native Hawaiians\, and Pacific Islanders. Prior to joining Advancing Justice – LA in August 2020\, Connie served as the Executive Director of the Korean American Family Services (KFAM) for 11 years. Under Connie’s leadership\, KFAM nearly quadrupled its budget and staff\, with culturally and linguistically responsive services to immigrant families\, particularly those struggling with mental health\, domestic/family violence\, and acculturation stresses. Prior to joining KFAM\, Connie was a public interest lawyer for seven years. She worked at the Housing Rights Center in Los Angeles representing clients in fair housing cases and the American Civil Liberties Union in Chicago working on immigrant’s rights\, reproductive rights\, post-9/11 racial profiling\, police accountability and First Amendment cases. Connie received her BA in Spanish and International Relations from USC and her JD from Georgetown University Law Center. \nConnie is active in advocating for and addressing the needs of API communities. She served for 3 years as the Vice-Chair of Planning with the Asian Pacific Policy and Planning Council (A3PCON)\, a consortium of 40+ API serving organizations throughout Los Angeles County. Connie was also the co-chair of A3PCON’s Mental Health Subcommittee. She served as the co-chair for 2 years with the API Domestic Violence Task Force of Los Angeles County and co-founded the API Human Trafficking Task Force of Los Angeles County. She has served as co-chair and steering committee member of the CA Culturally Responsive Domestic Violence Network\, which consists of culturally-specific domestic violence organizations across the state working to improve services for the most vulnerable communities in California. Connie has been honored for her work by the Asian Pacific Women’s Center and Asian American Drug Abuse Program. Connie has testified on several occasions before the California State Assembly on Domestic Violence to advocate for the needs of immigrants\, APIs\, and other vulnerable populations in the State. In 2016\, she was appointed by California Senate President Pro Tempore Kevin de Leon to the Domestic Violence Advisory Council. In 2017\, Connie was named by CA Assemblymember Sebastian Ridley-Thomas and LA County Board of Supervisor Mark Ridley-Thomas a 40 Under 40 Emerging Civic Leader. She currently serves as a member of Bank of America’s National Community Advisory Council. \n  \nTwitter @aaaj_la \nInstagram @advancingjustice_la \nLinkedIn: https://www.linkedin.com/in/connie-chung-joe-bb84441/ \n  \nJeong Park\, Asian American Communities Reporter\, Los Angeles Times \nJeong Park is an Asian American communities reporter for the Los Angeles Times. Previously\, he was an economic mobility reporter for the Sacramento Bee\, covering how California policies affect the lives of workers. He also covered cities and communities for the Orange County Register. Park considers both Seoul\, where he was born\, and Southern California\, where he grew up\, as his home. He graduated from UCLA. He welcomes recommendations for good hikes\, food and K-Pop songs. \n  \nTwitter @JeongPark52 \nLinkedIn: https://www.linkedin.com/in/jeongpark52/
URL:https://prsala.org/event/twitter-spaces/
LOCATION:CA
CATEGORIES:PRSA-LA,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220512T160000
DTEND;TZID=America/Los_Angeles:20220512T170000
DTSTAMP:20260405T065451
CREATED:20220505T015715Z
LAST-MODIFIED:20220505T175111Z
UID:21594-1652371200-1652374800@prsala.org
SUMMARY:Content Matters: Sharing Stories of Resilience
DESCRIPTION:Content Matters: Sharing Stories of Resilience\n\n\nThursday\, May 12\, 2022 at 4:00 PM Pacific Time via Zoom\n\n\nREGISTER HERE\n\n\n\n\n\n\nJoin us as for an intercultural exchange of stories\, narratives\, and lived experiences with leaders from television\, film\, and entertainment. Learn more about why diverse content matters now more than ever. This special program is co-hosted by ADL\, HPRA Los Angeles\, The Museum of Public Relations\, PRSA-LA\, and VOICES for AAPIs.\n\n\nModerators:\nBel Hernandez\, CEO\, Latin Heat Media\nRoela Santos\, Co-Founder\, VOICES for AAPIs\n\n\nSpakers:\n\nSanjay Sharma\, Founder & CEO marginal MediaWorks\nNyree Wright\, Senior Vice President\, Public Relations\, TV One\nDan Meisel\, Regional Director\, Anti-Defamation League (ADL)\nSandra Lilley\, Managing Editor\, NBC Latino\n\nEvent is free to all.\n\n\n\nREGISTER HERE\n\n 
URL:https://prsala.org/event/content-matters-sharing-stories-of-resilience/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220525T120000
DTEND;TZID=America/Los_Angeles:20220525T133000
DTSTAMP:20260405T065451
CREATED:20220426T210012Z
LAST-MODIFIED:20220506T213605Z
UID:21550-1653480000-1653485400@prsala.org
SUMMARY:PRSA-LA: Media Relations Bootcamp
DESCRIPTION:MEDIA RELATIONS BOOTCAMP\nWEDNESDAY\, MAY 25  •  12 noon to 1:30 PM PST\nREGISTER HERE. \nJoin seasoned media relations professionals for a 90-minute intensive training program to help define best practices\, develop strategies and get media relations results. \nYOUR BOOTCAMP INSTRUCTORS: \nJOE MARCHELEWSKI\nPresident\, AIJ Communications \nJoe Marchelewski\, a PRSA-LA Board Member\, is President of AIJ Communications\, a boutique agency representing trial lawyers\, consumer brands\, digital finance\, cannabis\, and financial firms in all aspects of their communications efforts. He is a veteran of the legal PR and marketing world\, having worked for some of the largest and most prestigious law firms in the world. After graduating from USC’s Annenberg School for Journalism with a degree in Public Relations\, he began working for Mitchell Silberberg & Knupp\, one of Los Angeles’ oldest and most prominent entertainment firms. He spent the next 13+ years working for the largest law firm in Manhattan (Skadden\, Arps)\, the firm that took down the Federal Government’s “Don’t Ask\, Don’t Tell” policy (White & Case)\, and the law firm that established insurance bad faith as one of the few new torts in the 20th Century (Shernoff Bidart Echeverria). \nJoe has created national\, consumer-focused PR campaigns\, successfully spearheaded marketing proposals to retain Fortune 500 companies\, worked one-on-one with lawyers to position them as experts in the field\, and helped law firms throughout the country brand and rebrand themselves. \n  \nHOLLY BAIRD\nPresident\, Geragos Global Communications \nSince graduating from Cal State Fullerton in 2001 with a BA in Communications – TV and Film\, Holly Baird has worked in a series of positions with well-known companies\, starting with a two-year stint at the global powerhouse advertising firm\, Ogilvy & Mather. From there\, she went to CBS-King World Productions Inc.\, in the role of an advertising & promotions coordinator. \nBut she really found her stride at Sitrick and Company where she specialized in crisis/reputation management concentrating on media and communications analysis\, entertainment and sports\, litigation support\, media training\, and marketing/social media strategy. She has worked on hundreds of cases over the 14 years with the firm and scored the coveted title of Member of the Firm. Some of her former notable clients include Harvey Weinstein\, Chris Brown\, Nicholas Sparks\, and Kobe Bryant. \nIn 2020 she left Sitrick and Company to form Geragos Global Communications alongside trial attorney Mark Geragos\, continued servicing clients under the Source Public Relations\, a consulting pr and marketing firm\, launched ChronicPR-a cannabis and wellness-focused boutique pr firm\, and went back to her TV/Film roots\, producing and developing content. \nShe’s a Junior Board member of the Jenesse Center\, a nonprofit domestic violence intervention and prevention organization\, and is a Board member for the National Breast Cancer Foundation. In 2018 and 2019 she produced the Athletes vs Cancer weekend event series co-sponsored by the American Cancer Society. \nCost:\n$25 non-members\n$20 PRSA-LA & BPRS-LA members\n$10 students \nREGISTER HERE.
URL:https://prsala.org/event/prsa-la-media-relations-bootcamp/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220614T183000
DTEND;TZID=America/Los_Angeles:20220614T210000
DTSTAMP:20260405T065451
CREATED:20220527T182508Z
LAST-MODIFIED:20220527T182620Z
UID:21683-1655231400-1655240400@prsala.org
SUMMARY:Communicating with Intent: A New Era of Social Responsibility Communications
DESCRIPTION:Communicating with Intent: A New Era of Social Responsibility Communications June 14\, 6:30-9:30\, Zephyr Theatre \nRSVP HERE \nSocial impact communications has come a long way in the last several years – advancing far beyond canned press releases about corporate donations\, CSR comms now encompasses everything from traditional media relations to internal communications\, external partnerships to employee volunteerism programs. Join our panelists to discuss the new tactics and skills needed to be successful at social impact communications. Moderator: Yurina Melara Valiulis\, Multiethnic Press Secretary\, California’s Vaccination Task Force Rosalina Jowers\, Director of Communications\, Participant Vicky K. Arenas\, MPA\, Communications Director\, Cause Communications Paul Hernandez\, Chief Strategy Officer\, Fenton Christiane Maertens\, Founder\, DoGoodery \n  \nPRSA-LA\, BPRSLA\, HPRA-LA Member: $25 Non-Member: $35 Student: $20 \nRSVP HERE
URL:https://prsala.org/event/communicating-with-intent-a-new-era-of-social-responsibility-communications/
LOCATION:Zephyr Theatre\, 7456 Melrose Avenue\, Los Angeles\, CA\, 90046\, United States
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220630T080000
DTEND;TZID=America/Los_Angeles:20220630T090000
DTSTAMP:20260405T065451
CREATED:20220622T182933Z
LAST-MODIFIED:20220622T194120Z
UID:21699-1656576000-1656579600@prsala.org
SUMMARY:At Breakfast With...
DESCRIPTION:PRSA-LA invites you to a very special “At Breakfast With…” Zoom discussion on Thursday\, June 30th about working with journalists during times of tragedy and global mega-stories that disrupt the “normal” news cycle. We’ve all grappled with how to pitch relatively routine story ideas when everyone’s attention is focused elsewhere\, and now is a good time to get prepared for the inevitable mega-stories that lie ahead. Veteran journalists Alesandra Dubin and Anita Busch will share their expert tips. They will be interviewed by renowned media strategist David Bloom for a candid and insightful discussion\, followed by audience Q&A. \nAt Breakfast With…\nThursday\, June 30\, 2022 • 8:00 – 9:00am PT \nOur Experts: \n  \nAlesandra Dubin\, Travel and Lifestyle Journalist\nAlesandra Dubin is a digital travel and lifestyle journalist based in Los Angeles. Her work has appeared in Good Housekeeping\, Woman’s Day\, Prevention\, Insider\, Glamour\, Shondaland\, Fast Company\, AFAR\, Parents\, TODAY\, Travel + Leisure\, and countless other online and print outlets. Alesandra earned a Master’s degree in journalism with an emphasis on cultural reporting and criticism from NYU and a Bachelor’s degree from UC Berkeley. An avid traveler\, she trots the globe with her husband and their twins. https://www.alicedubin.com / https://alicedubin.substack.com / @alicedubin \n  \n  \n  \n  \n \nAnita Busch\, Editor/Reporter\, Mass-Violence Specialist\, President of the nonprofit VictimsFirst.org\nAnita Busch has been an editor and a reporter for over 30 years\, working as an editor/reporter at Deadline\, the top editor at The Hollywood Reporter\, film editor of Variety as well as working as a reporter at The New York Times\, and an editor/reporter at the Los Angeles Times. She has also worked at Entertainment Weekly\, NPR’s KPCC\, and Time magazine. She has received top editorial awards for her work in journalism but is most proud of receiving the Hero Award from the Global Activist Awards in PA and the Courage Award from the National Center for Victims of Crime in D.C. for her work on behalf of crime victims. She is a key co-founder of the National Compassion Fund and recognized as a mass violence specialist and is currently President of the nonprofit VictimsFirst.org. Her family has experienced two mass shootings\, and she has worked behind the scenes on over 30 mass shootings. She is currently working behind the scenes on Buffalo and Uvalde. \n  \nDavid Bloom\, Communications Executive\, Editor\, Journalist\, and Social Media Strategist\nDavid Bloom of Words & Deeds Media is a Santa Monica-based writer\, podcaster\, and consultant focused on the transformative collision of technology\, media\, and entertainment. He currently serves as a columnist for NextTV\, and a senior contributor to Forbes and TVRev\, among other publications. He is also producer and host of the Bloom in Tech podcast and consults on content and communications strategy with an array of clients. He has taught digital media at the USC School of Cinematic Arts\, is a former Associate Dean at the USC Marshall School of Business\, and guest lectures regularly at schools such as UCLA\, Boston University\, Syracuse\, Nebraska\, California State University-Northridge\, Pepperdine\, and Chapman. David was previously an award-winning staff writer and editor for Variety\, Deadline\, Red Herring\, and the Los Angeles Daily News\, and was VP of corporate communications at MGM. Bloom graduated with honors from the University of Missouri School of Journalism. @DavidBloom \n  \n  \nFREE for PRSA-LA members\, $10 for non-members \nRSVP HERE. \n#AtBreakfastWith #PR #publicrelations #PRSALA #LetsShineLA #PRSALA75Anniversary
URL:https://prsala.org/event/at-breakfast-with-9/
LOCATION:CA
CATEGORIES:PRSA-LA,Webinar
ATTACH;FMTTYPE=image/jpeg:https://prsala.org/wp-content/uploads/ABW-EVentbrite-2160-×-1080-px-1.jpg
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220728T130000
DTEND;TZID=America/Los_Angeles:20220728T140000
DTSTAMP:20260405T065452
CREATED:20220712T200144Z
LAST-MODIFIED:20220718T203223Z
UID:21738-1659013200-1659016800@prsala.org
SUMMARY:PRSA-LA Communicating with Intent: Advancing Urban Sustainability through Transportation Communications
DESCRIPTION:Join PRSA-LA and representatives from LA Metro\, Metrolink\, Lime\, and Piccolo Pendolare for a discussion on sustainability in transportation. How can these organizations and companies entice Los Angelenos to get out of their gas vehicles? What are the challenges to promoting alternative modes of transportation in an area that is perceived to be so car-centric? What are some ways that PR pros and event planners can incorporate sustainable and alternative transportation into their event plans? Learn about the unique challenges and opportunities that are top of mind for LA’s top transportation communication pros.\n\nJoin us for a lunchtime Zoom panel and then in-person for a mixer in the evening to meet the panelists and each other!\n\nPRSA-LA Communicating with Intent: Advancing Urban Sustainability through Transportation Communications \nThursday\, July 28\, 2022\n\n1:00 – 2:00 pm PT – Zoom Panel\n6:00 – 8:00 pm PT – In-Person Mixer at Father’s Office\, 3229 Helms Ave.\, Los Angeles\, CA 90034 (Culver City location)\n\n(No Host Bar. Must be 21+. The Helms Bakery building has a parking lot and there is ample street parking.)\n\n  \n\n  \n\n\nModerator\nRYAN FONSECA\nLAist \nRyan Fonseca is a multimedia journalist with over ten years of experience reporting in Southern California. In his current role as an associate editor for LAist/KPCC\, he covers transportation and mobility. His coverage mission is to help people navigate how we get from point a to point b with reporting that focuses on equity\, context\, and solutions. He studied journalism at Cal State Northridge\, where he now teaches multimedia storytelling to the next generation of journalists. \nTwitter: @RyFons \n\n\n\n\n\n\nSHERI CANDLER\nMarketing Manager\nMetrolink \nSheri Candler is a Los Angeles-based digital marketing manager for Metrolink\, Southern California’s passenger rail service\, overseeing social media\, digital content\, and digital advertising. In this role\, she is focused on passenger retention and increasing ridership for commuter and leisure travel. She has led social media and digital marketing strategy for over twelve years for numerous entertainment and nonprofit organizations to increase brand recognition\, audience engagement\, and attract donations. \nTwitter: @shericandler \n\n\n\nJONI HONOR\nExecutive Officer\, Communications\nLA Metro \nWith more than 20 years of experience in communications and in-depth knowledge of transportation\, Joni currently serves as the Executive Officer who oversees public relations strategy for the third largest transportation agency in the United States. She directs day-to-day operations for Digital Media\, Executive Writing\, Internal Communications\, Media Relations\, Partnerships\, and Special Events. \nJoni has a diverse professional background. Before coming to the Metro\, she ran her own public affairs consulting firm for more than eight years. She also worked at HP (formerly EDS)\, Terranova Pictures\, and the Colorado Department of Administration. During her tenure at the Denver Museum of Nature and Science\, she was tapped to serve in the Denver Mayor’s office\, assisting the press secretary with responding to the multiple international media requests and responding to the Columbine High School shooting. Most recently\, she earned an Executive Certificate in Public Policy from Harvard’s Kennedy School of Government in 2021. \nIn addition to co-chairing and participating in several Metro internal cohorts\, Joni is a member of the American Public Transportation Association (APTA) Marketing and Communication Committee\, the Women’s Transportation Seminar (WTS)\, and the Public Relations Society of America. She currently also serves as the Co-chair of the Emerging Leaders Subcommittee for the Conference of Minority Transportation Officials (COMTO). \nfacebook.com/losangelesmetro |  @metrolosangeles \n  \n\nJACOB TUGENDRAJCH\nCommunications Lead\nLime \nJacob Tugendrajch is communications and marketing professional with experience in political campaigns and government positions at the local\, state\, and federal levels\, the non-profit sector\, and arts and culture. He has worked on urban planning issues and transportation policy throughout his career and is proud to be working at Lime to build a future where transportation is shared\, affordable\, and carbon-free. Immediately prior to joining Lime he served as the Press Secretary for the Speaker of the New York City Council. As Communications Lead he directs Lime’s local media programs in the cities they serve in North America and the Asia Pacific. He graduated from the University of Michigan with a BA in history and believes forward-thinking transportation policy is the key to unlocking the potential of cities worldwide. \nInstagram and Twitter: @j_tizzle16 \n  \nVIVIAN M. ESCALANTE\nGeneral Manager & CEO\nPiccolo Pendolare \nVivian M. Escalante is not only the CEO and brains behind Piccolo Pendolare Inc.\, but is also the passionate CEO of Boyle Heights Community Partners\, a nonprofit for Historic Preservation\, Education and Community Participation. \nPiccolo Pendolare came to life when Escalante purchased a personal Low Speed Neighborhood Electric Vehicle (LSNEV)\, and before she knew it\, folks were asking her about her car outside of the grocery store\, at red lights\, or even crossing the street. That’s how she knew she was on to something. \nPiccolo Pendolare Inc. is a great solution for an affordable\, compact on the outside\, comfortable on the inside LSNEV for 2 to 4 adults\, serving the local community and meeting many transportation needs with affordability. \nEscalante was born and raised in Boyle Heights\, from the time that her family was displaced from Chavez Ravine\, and she enjoyed growing up in a community of diversity. Her family comes from classic car culture\, and she owns a classic 1965 Volvo\, 122s\, which has now become a once-in-a-while Sunday car. \n  \n\nCome join us for a very insightful panel discussion virtually via Zoom at 1:00 pm and then meet and greet our esteemed panelists in person at 6:00 pm at Father’s Office at the Culver City location (No Host Bar. Must be 21+.)!\nCost: $10 for PRSA-LA\, BPRS\, HPRA\, PRSSA Members; $20 non-members\n\n\nTake the public transportation to Father’s Office! It’s easy & cheap!\nMetro E (Expo) Line – Culver City stop\nMetro 33 – Venice / Helms stop\nCulver City Bus 1 – Washington Blvd/Helms Ave. stop\n\nMore info: www.metro.net\n\n 
URL:https://prsala.org/event/prsa-la-communicating-with-intent-advancing-urban-sustainability-through-transportation-communications/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220805T083000
DTEND;TZID=America/Los_Angeles:20220805T100000
DTSTAMP:20260405T065452
CREATED:20220414T002624Z
LAST-MODIFIED:20220802T214744Z
UID:21478-1659688200-1659693600@prsala.org
SUMMARY:PRSA-LA Sunrise Honors
DESCRIPTION:PRSA-LA’s 4th Annual Sunrise Honors: A Celebration of Diversity and Inclusion\nFriday\, Aug. 5 • 8:30 am – 10:00 am\nThe City Club Los Angeles\n555 Flower Street\, 51st Floor\, Los Angeles\, CA 90071 \nRSVP TODAY! \n  \nThe PRSA-LA Sunrise Honors event\, going into the fourth annual celebration\, is part of the PRSA-Los Angeles Chapter’s mission to foster and support those who promote diversity and inclusion. The honorees are trailblazers on the front lines in and out of the board room and gone above and beyond to open doors and make lasting changes in the PR industry. This prestigious award recognizes individuals who have demonstrated significant leadership and influence to advance diversity and inclusivity within their organization or industry. \nJoin us on Friday\, August 5\, at the beautiful City Club of Los Angeles from 8:30 a.m. to 10 a.m. for PRSA-LA’s 4th Annual Sunrise Honors: A Celebration of Diversity and Inclusion. \nThis year Sunrise Honors will recognize these remarkable leaders: \n  \nAMY GRINDROD\, PUBLIC RELATIONS DIRECTOR of Greater Los Angeles Agency on Deafness (GLAD) \nAmy Grindrod is the Director of Public Relations for Greater Los Angeles Agency on Deafness (GLAD)\, responsible for communication\, public relations and marketing strategy\, brand management\, stakeholder and media relations. As an experienced professional with over a decade of management\, marketing and public relations experience\, Amy is known for driving brand growth\, maximizing market reach through exceptional strategy\, management and operational performance. In her previous roles\, she served as Marketing Director\, Regional Director and Director of Media/PR at various nonprofit organizations. She holds a Bachelor of Arts degree from California State University\, Northridge and an MBA from Western Governors University. \n  \nPATRICIA PÉREZ\, CEO of VPE Communications \nPatricia Pérez is CEO of VPE Communications\, one of the nation’s leading independent\, Latina-owned and managed public relations agencies specializing in reaching multicultural markets. VPE combines traditional and digital strategies to serve clients seeking to reach ethnic markets through culturally sensitive relationship-building techniques.  Personally committed to advancing diversity\, equity and inclusion\, Patricia’s expertise is in creating social impact initiatives that advance environmental and racial equity. \nHer community engagement includes advocating for parks and open spaces and confronting age discrimination. She helped found and currently serves of the board of directors of the Los Angeles River State Park Partners and is the AARP California State President Emeritus\, empowering people to choose how they live as they age. \n  \nDAVID C. MAGDAEL\, PRESIDENT/CEO of David Magdael & Associates\, Inc \nDavid Magdael has more than 17 years of experience in public relations\, strategic planning\, development\, marketing\, community outreach and entertainment and media relations in North America\, Europe and Asia. As founder and president of DAVID MADGAEL & ASSOCIATES\, INC\, Magdael continues to specialize in documentaries\, indie films\, directors\, and public affairs. From developing Oscar® campaigns to festival strategies to theatrical and broadcast press unit publicity\, his company has emerged as an important entertainment communications firm boasting a client roster including numerous Oscar® winning and nominated documentary\, animated and short films and festival standouts. Magdael’s firm works with all distributors\, content creators and broadcast networks along with representing award winning directors including Morgan Spurlock\, Justin Lin\, Brian Knappenberger and Lucy Walker\, Jehane Noujaim\, Kief Davidson\, and others. \nMagdael is also a member of the Academy of Motion Pictures Arts and Sciences (AMPAS) and is the Co-Director for the Los Angeles Asian Pacific Film Festival since 1997. He serves as a mentor at the Sundance Institute Documentary Producers Lab and continues to share his expertise in panels and workshops at Sundance Film Festival\, South by Southwest (SXSW)\, Full Frame Film Festival\, Silver Docs\, Hawaii International Film Festival\, Los Angeles Film Festival\, AFI Festival Los Angeles\, Ashland International Film Festival\, Film Independent Forum\, Visual Communications\, Center for Asian American Media\, San Diego Asian Film Festival\, Los Angeles Asian Film Festival\, San Francisco Asian Film Festival\, Indian Film Festival of Los Angeles (IFFLA)\, the International Documentary Association\, Temple University Division of Film\, The Documentary Summit at Columbia College of Film and others. \n  \nPHYLICIA FANT\, FOUNDER and CEO of The Purple Agency \nThroughout the entertainment industry\, Phylicia Fant remains renowned as not only a trusted leader\, esteemed executive\, and public relations and marketing magnate\, but also—most importantly—as a conduit of culture. She consistently connects artists and entertainers to brands\, media\, film and television opportunities\, and philanthropic causes. While serving as Head of Urban Music at Columbia Records\, Fant architected the introduction of 21st century superstars such as Lil Nas X\, The Kid LAROI\, Polo G\, Lil TJay\, and Chloe X Halle in addition to expanding the brands of icons\, including Pharrell and Raphael Saadiq. As a cultural influencer who connects artists in her role as Head of Music Industry Partnerships – Amazon Music\, she transforms global synergy into meaningful cultural moments felt worldwide. \nExpanding into the world of film and television\, she was instrumental in the production and launch of the OWN Spotlight Documentary Eggs Over Easy. In A Lady Lock production\, Phylicia served as an executive producer alongside Chiquita Lockley\, Keshia Knight Pullman\, and D’Angelo Proctor. \nAlong the way\, she’s garnered several honors such as the Culture Creators “Innovators Award\,” inclusion in the Billboard 2019/2020/2021 R&B/Hip-Hop Power Players List\, and the Billboard 2019/2020 Women in Music Top Executives List\, recognition as the Bounce Trumpet Awards 2020 Corporate Executive of the Year\, and was named as an XXL Hip-Hop Heavyweight. She was recently honored on Variety’s Hitmaker List as well as featured in Variety: Power of Women. Fant also was honored by the ASCAP in 2021 as part of their Women Behind The Music Campaign. \nHer diverse experience includes 13 years with The Purple Agency\, which she founded as C.E.O. Phylicia is a member of the Recording Academy and continues to serve in leadership roles as a Governor – Recording Academy LA Chapter Board\, Board of Directors – MusiCares Foundation\, Leadership Council Member – Black Music Collective – Recording Academy\, Board of Directors – Black Women Film Network\, Advisory Board – Culture Creators\, Executive Board – Harvard Diversity Project\, and is active in a number of thought leadership communities. In 2018\, she achieved an Executive Education Certificate from the prestigious Harvard Business School. \n  \nJoining us this year is keynote speaker\, PRSA National Board Chair Felicia Blow\, Ph.D.\, APR. \nFelicia Blow\, Ph.D.\, APR\, has kicked off her 2022 term as Chair of PRSA\, the nation’s leading professional organization serving the communications community. Dr. Blow is an award-winning leader with extensive organizational\, fundraising\, strategic planning\, leadership and management experience. She currently serves as Associate Vice President for Development at the renowned historically black institution Hampton University. At Hampton\, Dr. Blow led the university’s $150 Million Dream No Small Dreams II Campaign as its campaign director\, helping the University to exceed its campaign goal by more than 10 percent. Dr. Blow has taken on several leadership roles within PRSA over the years. Prior to serving as Chair\, she served as Chair-elect in 2021 and senior counsel to the 2018 and 2019 PRSA Board of Directors. From 2013-2014\, Dr. Blow served as a PRSA Board of Directors member representing the Mid-Atlantic District. We are honored to have her here in Los Angeles as the keynote speaker for our Sunrise Honors event. \n  \nPRSA-LA/HPRA-LA/BPRS-LA Member – $35.00\nNon-Member – $45.00\nPRSSA Student and Young Professional – $15.00 \nGET YOUR TICKETS HERE. \n  \nFor the safety of all in attendance and the staff of the City Club of LA\, proof of vaccination will be required before entry. \n \nGET TO KNOW OUR SPONSORS: \nEdelman \nCision \nThe Purple Agency \nRunyon Saltzman (RSE) \nVPE Digital Communications \nChavez PR \nIW Group \nMTV Entertainment Studios \nAIJ Communications \nJMAC PR \nFenton \nKetchum \n  \n  \nSUPPORT OUR CAUSE AND BE A SPONSOR.\nDownload a sponsorship form here to support our program! \n 
URL:https://prsala.org/event/sunrise-honors/
LOCATION:The City Club of Los Angeles\, 555 Flower Street 51st Floor\, Los Angeles\, CA\, 90071\, United States
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220922T113000
DTEND;TZID=America/Los_Angeles:20220922T130000
DTSTAMP:20260405T065452
CREATED:20220914T191446Z
LAST-MODIFIED:20220914T191446Z
UID:22063-1663846200-1663851600@prsala.org
SUMMARY:Powering Indie Partnerships
DESCRIPTION:  \nPOWERING INDIE PARTNERSHIPS\n\nAn in-person program by the PRSA-LA Independent Practitioners Alliance (IPA)\nSept. 22 • 11:30 a.m. – 1 p.m.\n\nat Frida Mexican Cuisine\n15301 Ventura Blvd\, Sherman Oaks\nREGISTER HERE. \n  \nYou’re already great at promoting others but what about building your business? Join PRSA-LA IPA for a “lunch and learn” session and hear from a panel of marketing and communication experts as they share how they’ve successfully formed strategic alliances with other independent PR professionals and content providers to land bigger fish. They’ll offer tangible tips on how to position yourself and build lasting relationships with other indies and virtual firms. \nSpeakers: \n \nModerator:\nStacy Schwartz is a seasoned and award-winning public relations professional with nearly twenty years of experience across multiple industries and media verticals. She works successfully with public and private companies and brands to provide high-level strategy and implement media campaigns\, including corporate communications\, media relations\, product launches\, crisis communications\, social media programs and special events. Her client experience is broad yet focused\, including both B2B and B2C expertise\, with a focus on professional services. .  Stacy currently sits on the board of PRSA-LA and leads the Independent Practitioners Alliance group. \n \nMelendy A. Britt is a seasoned communications professional with 20+ years of international experience in branding\, marketing\, and PR. Melendy leads integrated campaigns designed to transmit core brand values via enriching experiences that build lasting bonds with the consumer. Currently\, she leads B2B and B2C campaigns for healthcare\, CPG\, and travel clients at be360. \n \nCynthia Lieberman LieberComm is a recognized marketing and communications expert with more than 25 years of leadership experience in entertainment\, education\, and digital media marketing. Throughout her career\, Cynthia has led countless marketing and publicity campaigns for every major Hollywood studio\, working on numerous high-profile entertainment projects. Her extensive media industry experience has contributed to the decade-long success of LieberComm\, a content marketing and digital media relations firm servicing clients in evolving digital technologies\, digital literacy education and ed tech\, AR/VR/MR\, entertainment\, special event planning and philanthropy. A true storyteller at heart\, Cynthia’s is a frequent guest blogger and her expanded talents include content creation\, public relations\, social media engagement. She also serves as an Adjunct Professor at University Texas Austin (UTLA) in “Discoverability: How to Get Your Project Found in Hollywood” and has frequently taught Social Media\, Influencer Marketing and Entertainment PR for UCLA. \n‘ \nLynn Lipinski is a content strategist\, writer and editor drawing upon decades of experience working in strategic communications at three PR agencies\, the Anderson School at UCLA\, Metropolitan Water District\, ICANN\, and as president of her company Majestic Content Los Angeles\, Inc. since 2015. She has written three thriller novels\, had a video go viral about throwing her books at Disney Studios so they’d make them into a movie\, and earned a master of fine arts in creative writing from Mount St. Mary’s University. \n  \nTickets: \nPRSA-LA\, HPRA-LA\, BPRS-LA Member: $35\nNon-Member: $40.00 \nREGISTER HERE.
URL:https://prsala.org/event/powering-indie-partnerships/
LOCATION:Frida Mexican Cuisine\, 15301 Ventura Blvd\, Sherman Oaks\, CA\, 91403\, United States
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20221007T083000
DTEND;TZID=America/Los_Angeles:20221007T093000
DTSTAMP:20260405T065452
CREATED:20221003T221340Z
LAST-MODIFIED:20221007T195408Z
UID:22108-1665131400-1665135000@prsala.org
SUMMARY:At Breakfast with ... Hispanic Journalists
DESCRIPTION:AT BREAKFAST WITH HISPANIC JOURNALISTS\nDATE: Friday\, October 7\, 2022\nTIME: 8:30 – 9:30 am PT\nVia Zoom\n\n\n\nHispanics make up roughly half of the Los Angeles County population\, according to the U.S. Census. This is the largest of any county in the United States. Reaching this growing and dynamic consumer group is now a business imperative for companies and organizations looking to do PR in LA.\n\n\nPRSA-LA is partnering with HPRA-LA to bring top Hispanic journalists to discuss their beats\, coverage interests\, and tips for pitching stories.\n\n\n\nCOST: $15 for PRSA-LA\, HPRA-LA\, and BPRS members;$20 non-members; $10 students\n\n\n<<RSVP HERE>>\n\n\nSPEAKERS:\n\n\n \nAndrew Campa\, Staff Writer\, Los Angeles Times \nAndrew J. Campa covers the coming and goings of the Eastside\, Boyle Heights\, Echo Park\, parts of the San Gabriel Valley and the Southeast Corridor. He previously worked at the Glendale News-Press\, Burbank Leader\, Whittier Daily News and Pasadena Star-News and has covered education\, sports and general news. He’s a proud Cal State Fullerton (#tusksup) and Pasadena City College alumnus. He hopes the Chicago Bears will get back to the Super Bowl before he dies. \n\n\n\n\n\n  \n\n\n\n\n\n  \n  \n  \n  \n  \nJacqueline Ramirez\, Assistant News Director\, Univision KMEX-TV \nShe has worked in news for more than a decade and she is a four-time Emmy award winner. In 2014\, Jacqueline joined the Univision Los Angeles team as the Executive Producer for the morning newscast Noticias 34. She currently serves as Assistant News Director. \nJacqueline received her bachelor’s degree in Journalism with an emphasis in Broadcast from Cal State University\, Northridge. She obtained her first job as a news producer shortly before graduating college. Two years later she was promoted to Executive Producer. \nJacqueline was born in El Salvador and moved to the U.S. when she was nine years old. She discovered her passion for news when she was a little girl\, she grew up watching Noticias 34 with her parents and knew that one day she was going to be part of the team. \nHer passions are reading\, meditating\, and simply enjoying life. \n  \n  \nDaniel Vasquez\, Editor\, Calo News \nDaniel Vasquez is an award-winning journalist and columnist\, who has covered crime\, courts\, politics\, and consumer technology. He is a Pulitzer Prize Finalist in Editorial Writing for a yearlong series on ethics and government published by the San Jose Mercury News. He also has worked for The Boston Globe\, San Francisco Chronicle\, Oakland Tribune\, and South Florida Sun Sentinel. After leaving the newspaper industry\, he spent two years as a brand marketing writer for Studio 1847 based in Los Angeles\, winning a national Pearl Award and an International News Media Association award. As a freelancer\, Daniel has broken the national and international story of the police shooting death of actress Vanessa Marquez (“Stand and Deliver\,” “ER”) and wrote a magazine-length piece about a retired LAPD detective’s pursuit of the truth about his father’s role in the Black Dahlia murder\, LA’s most notorious unsolved killing. More recently\, was named Managing Editor for CALÓ NEWS\, a Los Angeles-based newsroom dedicated to coverage of Latino/a/x community in California. Daniel previously served as the Editor and Director of the California Student Journalism Corps for EdSource\, a non-profit newsroom with the largest education news team in the state. Daniel has also coached and mentored interns for Bay City News and Local News Matters. He is also a guest speaker at the University of Southern California\, California State University\, Los Angeles\, and various other campuses.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n  \nMaria Paula Ochoa\, National Network News Correspondent\, Telemundo Network \n“Challenge accepted\,” this simple phrase has encapsulated my professional value proposition ever since I started working at the age of 15. As an ambitious young woman seeking to progress\, learn\, and serve\, “no\, I can’t” wasn’t an option. Instead\, I always figured out what was needed\, even if I had to create it myself\, to assure that I successfully completed everything I did. \nI grew up in a third-world country where resources are scarce. I used intelligence\, determination\, and resourcefulness to achieve my biggest dream: to become a United States citizen and to be part of this great Country’s culture. For 20 years I built my career as a journalist and became a National Correspondent for one of the world’s leading national Hispanic networks – and earned 4 Emmy awards along the way. \nBeing an ethical\, fast learner who connects easily with people enabled me to become a credible and trusted source of information for the national Hispanic community. My expertise is centered on telling stories that provide accurate\, timely facts and information to provide greater access to services and resources that improve quality of life. I develop strategies and action plans to create compelling stories (both in words and visuals) to capture the attention of audiences and engage them by communicating important facts in a relatable\, clear\, and efficient manner. \nI accepted the challenge of making diversity a key strength and I have built my reputation and my entire career around helping organizations to formulate and deliver stories and information that change lives. \n\n  \n  \n  \n\n  \n\n\n\n\n<<RSVP HERE>>
URL:https://prsala.org/event/at-breakfast-with-hispanic-journalists/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20221013T180000
DTEND;TZID=America/Los_Angeles:20221013T210000
DTSTAMP:20260405T065452
CREATED:20220728T225232Z
LAST-MODIFIED:20221011T030100Z
UID:21905-1665684000-1665694800@prsala.org
SUMMARY:2022 PRism Awards
DESCRIPTION:PRSA-LA 58th Annual PRism Awards\nOctober 13\, 2022\nat the Annenberg Community Beach House\n415 E Pacific Coast Highway\, Santa Monica\, CA 90402\nCocktail Hour/Networking\n6:00 – 7:00 PM PDT \nAwards Presentation\n7:00 – 8:30 PM PDT \nREGISTER HERE\nAs we continue to celebrate PRSA-LA’s 75th Anniversary\, we are proud to present our signature event\, the 58th Annual PRism Awards. This event will be held on Thursday\, October 13 at the Annenberg Community Beach House in Santa Monica. \n\nCongratulations to our PRSA-LA 58th PRism Awards Finalists and Communications Team of the Year!\n\n\n\n\n  \n \n  \nA beachside and under-the-stars cocktail event and awards presentation\, the ceremony will confer more than 50 strategic campaign and tactics awards across a variety of categories\, in addition to special awards for Best in Show and the President’s Award. This year we’ll have KTLA’s anchor Glen Walker as our special guest host. The event is cocktail-style\, featuring passed hors d’oeuvres and beer and wine with theatre-style and lounge seating for the awards presentation. Come celebrate with us! \nPRSA-LA Member: $75;  Non-member: $95 \n  \nREGISTER HERE\n  \n  \n\nBE A SPONSOR!\nTake this opportunity to show your support to the industry and our profession. Complete and submit your sponsorship form to executive.director@prsala.org or call (626) 313-4343.\n \n<< DOWNLOAD THE SPONSORSHIP FORM HERE >>\n \n\n\nThank you to our 2022 PRism sponsors.\n  \nGOLD SPONSORS \n  \n \n  \nBRONZE SPONSORS \n  \n \n \n 
URL:https://prsala.org/event/prsa-los-angeles-prism-2022/
LOCATION:The Annenberg Community Beach House\, 415 Pacific Coast Highway\, Santa Monica\, CA\, 90402\, United States
CATEGORIES:PRSA-LA
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20221022T090000
DTEND;TZID=America/Los_Angeles:20221022T103000
DTSTAMP:20260405T065452
CREATED:20220914T202417Z
LAST-MODIFIED:20221016T201306Z
UID:22086-1666429200-1666434600@prsala.org
SUMMARY:Quality Time with PR Minds
DESCRIPTION:Quality Time with PR Minds is back!\nSaturday\, 10/22\, 9-10:30 a.m.\nTuesday\, 10/25\, 6-7:30 p.m.\nvia Zoom\nRSVP HERE\n  \nQuality Time with PR Minds is a one-day community service opportunity for PR professionals\, presented in partnership with the Center for Nonprofit Management. \nNow celebrating its 18th anniversary\, this annual event brings together professional volunteers and local nonprofits for one-on-one counseling.\nThis year we are excited to offer a Spanish language option to the nonprofits that join. \nThis is a great opportunity to give back to the organizations that make Los Angeles a great place to live and work and is a unique venue for collaboration and knowledge sharing. Gain insight as you team up with other PR professionals and nonprofits for productive brainstorming sessions. \nAll PR\, communications and marketing professionals with at least two years of experience from anywhere in Southern California are welcome to volunteer. No experience working with nonprofits? No worries! You’ll be teamed up with other professionals to help come up with great ideas. \nUse your creative thinking and problem-solving skills to help local nonprofits with their communication challenges! \nPR pro volunteers will be able to register for either session or both! \n  \nKEYNOTE SPEAKERS: \nSAT. OCT 22: 9 AM \nJoe Marchelewski\, AIJ Communications \nFor more than 22 years\, Joe Marchelewski has worked for public relations agencies\, law firms\, small businesses\, and large companies\, handling all aspects of media relations\, marketing\, knowledge management\, market analysis\, public relations\, website development\, online marketing\, trade show coordination\, event planning\, advertising and communications. \nFor the last 19 years\, Joe has been employed by some of the largest and most prestigious law firms in the world\, working hand-in-hand with attorneys and legal staff on public relations and business development matters. He’s managed whole teams\, run complex media campaigns\, supported senior partners in business development matters and helped build departments from the ground up. \nhttps://www.linkedin.com/in/joseph-marchelewski-6576a413/ \n  \nTUE. OCT 25: 6 PM\n \nStephen Chavez\, Chavez PR \nFor more than 25 years\, Stephen has created and managed award-winning public relations campaigns on behalf of governmental agencies\, nonprofits\, and major U.S. brands\, including the California Department of Health Services\, Families Forward Learning Center\, Big Brothers Big Sisters of America\, National Institutes of Health\, National CASA (Court Appointed Special Advocates) and Northgate González Market. \nClients come to Stephen to help solidify partnerships and collaborations\, leveraging his deep relationships with key Hispanic community stakeholders. Today\, his PR consultancy focuses on Diversity\, Equity & Inclusion initiatives\, and philanthropic endeavors. \nStephen aspires to do meaningful advocacy work\, bringing new ideas and opportunities to life. He enjoys leveraging his strong media relations and community knowledge and insights. \nGiving back is part of Stephen’s DNA. He serves as Vice Chair of the Advisory Board for the Latino Equality Alliance in Boyle Heights\, President-elect for the Public Relations Society of America\, Los Angeles Chapter\, and National Board Member of the Hispanic Public Relations Association. A former journalist with the Los Angeles Times\, Stephen is married and a foster dad to a sibling set. \nstephen@chavezpr.com \n(310) 486-4104 \nhttps://www.linkedin.com/in/stephenchavezpr/ \n  \nRSVP HERE\n  \n 
URL:https://prsala.org/event/quality-time-with-pr-minds-4-copy/
LOCATION:CA
CATEGORIES:PRSA-LA,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20221025T180000
DTEND;TZID=America/Los_Angeles:20221025T193000
DTSTAMP:20260405T065452
CREATED:20220914T202357Z
LAST-MODIFIED:20221016T201354Z
UID:22073-1666720800-1666726200@prsala.org
SUMMARY:Quality Time with PR Minds
DESCRIPTION:Quality Time with PR Minds is back!\nSaturday\, 10/22\, 9-10:30 a.m.\nTuesday\, 10/25\, 6-7:30 p.m.\nvia Zoom\nRSVP HERE\n  \nQuality Time with PR Minds is a one-day community service opportunity for PR professionals\, presented in partnership with the Center for Nonprofit Management. \nNow celebrating its 18th anniversary\, this annual event brings together professional volunteers and local nonprofits for one-on-one counseling.\nThis year we are excited to offer a Spanish language option to the nonprofits that join. \nThis is a great opportunity to give back to the organizations that make Los Angeles a great place to live and work and is a unique venue for collaboration and knowledge sharing. Gain insight as you team up with other PR professionals and nonprofits for productive brainstorming sessions. \nAll PR\, communications and marketing professionals with at least two years of experience from anywhere in Southern California are welcome to volunteer. No experience working with nonprofits? No worries! You’ll be teamed up with other professionals to help come up with great ideas. \nUse your creative thinking and problem-solving skills to help local nonprofits with their communication challenges! \nPR pro volunteers will be able to register for either session or both! \n  \nKEYNOTE SPEAKERS: \nSAT. OCT 22: 9 AM \nJoe Marchelewski\, AIJ Communications \nFor more than 22 years\, Joe Marchelewski has worked for public relations agencies\, law firms\, small businesses\, and large companies\, handling all aspects of media relations\, marketing\, knowledge management\, market analysis\, public relations\, website development\, online marketing\, trade show coordination\, event planning\, advertising and communications. \nFor the last 19 years\, Joe has been employed by some of the largest and most prestigious law firms in the world\, working hand-in-hand with attorneys and legal staff on public relations and business development matters. He’s managed whole teams\, run complex media campaigns\, supported senior partners in business development matters and helped build departments from the ground up. \nhttps://www.linkedin.com/in/joseph-marchelewski-6576a413/ \n  \nTUE. OCT 25: 6 PM\n \nStephen Chavez\, Chavez PR \nFor more than 25 years\, Stephen has created and managed award-winning public relations campaigns on behalf of governmental agencies\, nonprofits\, and major U.S. brands\, including the California Department of Health Services\, Families Forward Learning Center\, Big Brothers Big Sisters of America\, National Institutes of Health\, National CASA (Court Appointed Special Advocates) and Northgate González Market. \nClients come to Stephen to help solidify partnerships and collaborations\, leveraging his deep relationships with key Hispanic community stakeholders. Today\, his PR consultancy focuses on Diversity\, Equity & Inclusion initiatives\, and philanthropic endeavors. \nStephen aspires to do meaningful advocacy work\, bringing new ideas and opportunities to life. He enjoys leveraging his strong media relations and community knowledge and insights. \nGiving back is part of Stephen’s DNA. He serves as Vice Chair of the Advisory Board for the Latino Equality Alliance in Boyle Heights\, President-elect for the Public Relations Society of America\, Los Angeles Chapter\, and National Board Member of the Hispanic Public Relations Association. A former journalist with the Los Angeles Times\, Stephen is married and a foster dad to a sibling set. \nstephen@chavezpr.com \n(310) 486-4104 \nhttps://www.linkedin.com/in/stephenchavezpr/ \n  \nRSVP HERE
URL:https://prsala.org/event/quality-time-with-pr-minds-4/
LOCATION:CA
CATEGORIES:PRSA-LA,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20221210T080000
DTEND;TZID=America/Los_Angeles:20221210T170000
DTSTAMP:20260405T065452
CREATED:20221129T222717Z
LAST-MODIFIED:20221129T222846Z
UID:22421-1670659200-1670691600@prsala.org
SUMMARY:PRSA-LA Gives Back
DESCRIPTION:PRSA-LA Gives Back!\nSaturday\, December 10\, 2022\nPATH West Los Angeles\n\nJoin PRSA-LA to give back this holiday season! We will be cooking meals for unhoused residents living in PATH’s interim housing in West LA. There are three shifts available on Saturday\, December 10\, and teams will be responsible for planning an easy and healthy menu and shopping for food in advance\, and then preparing and serving. More details will be provided to registered volunteers.\n\nAvailable shifts are:\nBreakfast – 6:30am-8am (Breakfast served at 7am)\nLunch – 10:30am-1pm (Lunch served at 12pm)\nDinner – 4:30pm-7pm (Dinner served at 6pm)\n\nWe are asking for a $20 donation from each volunteer\, to cover the cost of food. Any additional funds will be donated to PATH.\n\nPlease note that this is a small team of volunteers\, so we kindly ask that you only commit to a shift if you know for certain that you will be able to attend.\n\nCLICK HERE TO VOLUNTEER.
URL:https://prsala.org/event/prsa-la-gives-back/
LOCATION:CA
CATEGORIES:PRSA-LA
END:VEVENT
END:VCALENDAR