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DTSTART;TZID=America/Los_Angeles:20170215T180000
DTEND;TZID=America/Los_Angeles:20170215T203000
DTSTAMP:20260403T155459
CREATED:20170131T190917Z
LAST-MODIFIED:20170214T190410Z
UID:5647-1487181600-1487190600@prsala.org
SUMMARY:State of the State of PR
DESCRIPTION:The Wild West: Public Relations in a Post-Fact World\nGeneral Assembly DTLA\n360 E. 2nd Street\nLos Angeles\, CA 90012 \nGet Tickets Now\nPlease join us for our annual\, “State of the State of PR.” We anticipate this will be an engaging discussion that will focus on the dramatic changes happening in the area of news coverage\, how the definition of “news” and “news providers” is changing\, how facts are often irrelevant to beliefs and the impact of these changes on the practice of ethical public relations. \nPanelists:\nAlan Caldwell\, APR\, President and CEO\, The Lancaster Caldwell Group\nJarrett Hill\, Correspondent\, The Hollywood Reporter; Host\, NBC BLK’s Back2Reality\nDave Reddy\, Executive Vice President\, Earned Media Strategy\, Weber Shandwick \nModerator:\nSharon Waxman\, Founder and CEO\, The Wrap \nMore panelists announced soon! \nRSVP:\nAdvance reservations required; register below! No refunds or cancellations after February 13\, 2017\nSpecial pricing with many thanks to General Assembly:\n$39 – PRSA\, HPRA\, BPRS Members\n$59 – Non-Members and Guests\n$19 – PRSSA Student Members \nParking/Transportation Options \nMetro Gold Line Station: Little Tokyo / Arts District \nWe recommend the following parking for $5.00/night after 4:00 PM: \nJoe’s Parking: 350 E. 2nd Street\, Los Angeles\, CA 90012 \nJoe’s Parking: 400 E. 2nd Street\, Los Angeles\, CA 90012 (in Honda Plaza\, 1.5 Blocks from GA) \nTickets will be sold online until 12 noon on Wed.\, Feb. 15. A limited number of walk-in tickets will available at the door with a $5 additional administrative fee. \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/state-of-the-state-of-pr-2/
LOCATION:General Assembly\, 360 E 2nd St #400\, Los Angeles\, CA\, 90012\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170203T080000
DTEND;TZID=America/Los_Angeles:20170203T130000
DTSTAMP:20260403T155459
CREATED:20181222T085425Z
LAST-MODIFIED:20190125T054848Z
UID:8293-1486108800-1486126800@prsala.org
SUMMARY:IPA Workshop - Are You ‘‘Agency Ready?”
DESCRIPTION:It’s a new year and time to start thinking about taking your business to a new level. Opportunities abound and you need to make sure that you’re ready to partner with local\, national and international agencies to grow your business.\nThis exciting half-day workshop will give you the step-by-step tools and methods for building a business model that will align your practice with the needs and operations of larger agencies\, while you retain your independent practice.\nWhat you’ll learn:\nBuilding a Better Business Model – Business pros will share strategies to help you create a sustainable business model that increases profits and helps generate new business. Topics include developing an effective business plan\, financial planning and avoiding the pitfalls of managing a practice.\nThe Agency Perspective – Learn how to find the right agency match for your business. Hear from agency leaders who will explain how they partner with independent practitioners – and what solo professionals need to know – to create a win-win partnership.\nClosing the Deal: Marketing Yourself Beyond “Let’s Stay in Touch” – You’re already great at promoting others\, but what about your business? This panel of experts will motivate you to get out there and close the deal. Branding experts will share tangible tips on how to market and position yourself and build lasting and valuable relationships.\nBring your business cards. There will be plenty of time for networking and questions. Full buffet breakfast and free parking included.\nThis workshop is sponsored by PRSA Los Angeles and its Independent Practitioners Alliance and PondelWilkinson\, Inc. \nA $5 administrative fee will be processed for cancellations by Jan. 26\, 2017. NO REFUNDS AFTER FRIDAY\, JAN. 27\, 2017
URL:https://prsala.org/event/ipa-workshop-are-you-agency-ready-2/
LOCATION:Lawry’s The Prime Rib\, 100 North La Cienega Boulevard\, Beverly Hills\, CA\, 90211\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170203T080000
DTEND;TZID=America/Los_Angeles:20170203T130000
DTSTAMP:20260403T155459
CREATED:20161130T230504Z
LAST-MODIFIED:20170118T212935Z
UID:5534-1486108800-1486126800@prsala.org
SUMMARY:IPA Workshop: Are You "Agency Ready?"
DESCRIPTION:INDEPENDENT PRACTITIONERS ALLIANCE WORKSHOP\n Friday\, February 3\, 2017\n 8 a.m. – 1 p.m.\nLawry’s Prime Rib\n 100 N. La Cienega Blvd.\n Beverly Hills\, CA 90211\n (Free parking; hot buffet breakfast) \n  \nIs professional development on your New Year’s resolution list? If not\, maybe it’s time to start thinking about taking your business to a new level. Opportunities abound and you need to make sure that you’re ready to partner with local\, national and international agencies to grow your business. \nRegister below for “Are You ‘Agency Ready’?” and join fellow independent practitioners for an exciting half-day workshop that will give you the step-by-step tools for building a business model that will align your practice with the needs and operations of larger agencies\, while you retain your independent practice. \nRegistration includes a full hot buffet breakfast\, free on-site parking and quality time with some of the most dynamic entrepreneurs\, financial experts and agency leaders in Los Angeles. \nBring your business cards. There will be time for networking\, questions and plenty of coffee! \nProgram \n8 a.m.-8:30 a.m. – Eat and greet \nFuel yourself for the morning and enjoy a full buffet breakfast with fellow independent practitioners. \n8:30 a.m.-8:45 a.m. – Welcome and introductions \n8:45 a.m.-9:45 a.m. – Panel: Building a Better Business Model \nBusiness pros will share strategies to help you create a sustainable business model that increases profits and helps generate new business. Topics include developing an effective business plan\, financial planning and avoiding the pitfalls of managing a practice. Panelists: \n\nManagement consultant Cliff Beacham will lend his expertise in accounting\, leadership and negotiating the right deals to make your business grow.\nCPA Scott Streitfeld of Streitfeld Accounting will help put you on the right financial path. Among topics discussed will be preparing taxes as an independent practitioner\, paying employees and getting the most out of your business model.\nEvelyne Teman\, a fashion entrepreneur who took her online clothing business to a six-figure level\, will share her strategies for a successful business model and some of her most valuable lessons learned.\n\n9:45 a.m.-10:15 a.m. – Networking and coffee \n10:15 a.m.-11:15 a.m. – Panel: The Agency Perspective \nLearn how to find the right agency match for your business. Leaders from small\, medium-sized and large agencies will explain how they partner with independent practitioners – and what solo professionals need to know – to create a win-win partnership. Panelists: \n\nLinda Martin\, partner and managing director\, Porter Novelli\, oversees the company’s regional talent management and strategic growth initiatives.\nGeorge Medici\, executive vice president\, PondelWilkinson\, is responsible for leveraging strategic partnerships to support the firm’s growth efforts.\nJason Wonacott\, founder\, Wonacott Communications\, an independent agency serving entertainment\, media and tech clients.\n\n11:15 a.m.-11:30 a.m. – Networking and coffee \n11:30 a.m.-12:45 p.m. – Panel: Closing the Deal: Marketing Yourself Beyond “Let’s Stay in Touch” \nYou’re already great at promoting others\, but what about your business? This panel of experts will motivate you to get out there and close the deal. Branding experts will share tangible tips on how to market and position yourself and build lasting and valuable relationships. Panelists: \n\nRobert Conley is founder of Bedrock Leadership\, a management and leadership development consultancy.\nPaul Flaharty\, vice president at Robert Half Technology and The Creative Group\, oversees sales\, business development\, consulting/freelance\, and full-time placement for companies and independent practitioners in L.A.\nBranding and marketing expert Tiffany Scott is founder of You Me She Collective.\n\n12:45 p.m.-1 p.m. – Review of the morning and closing remarks \nThis workshop is sponsored by PRSA Los Angeles and its Independent Practitioners Alliance and PondelWilkinson\, Inc. \nA $5 administrative fee will be processed for cancellations by Jan. 26\, 2017. NO REFUNDS AFTER FRIDAY\, JAN. 27\, 2017 \n  \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/ipa-workshop-are-you-agency-ready/
LOCATION:Lawry’s Prime Rib\, 100 N. La Cienega Blvd.\, Beverly Hills\, CA\, 90211
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170126T080000
DTEND;TZID=America/Los_Angeles:20170126T100000
DTSTAMP:20260403T155459
CREATED:20181222T085424Z
LAST-MODIFIED:20190125T054847Z
UID:8291-1485417600-1485424800@prsala.org
SUMMARY:EPPS - Personal Publicists Round-Up
DESCRIPTION:In our celebrity-driven culture\, publicists specializing in talent representation have their work cut out for them.\n \nBetween the voracious appetite of the news media and social media’s seduction\, how do these specialists manage enhancing their clients’ reputations while respecting their privacy needs? How do they set limits without compromising on-going relationships with media and devoted fans? How can brands partner with celebrity publicists to greatly amplify the reach of a PR campaign? What role does the marketing machine of the studio or television network play in this dynamic environment?\n \nJoin us at our first event of 2017 as a group of high-level  entertainment PR professionals explore this exciting subject.\n \nPanelists:\nJennifer Allen\, President\, Viewpoint\nHoward Bragman\, Founder & Chairman\, Fifteen Minutes; ABC News Contributor Heidi Schaeffer\, Vice-president\, PMK*BNC; Winner of the ICG Publicists Les Mason Lifetime Achievement AwardGene Schwam\, President\, Hanson & Schwam Public Relations\n \nModerator:\nRita Tateel\, President\, The Celebrity Source; past president of the Los Angeles Chapter of PRSA (PRSA-LA)\n  \nThis will be the first event co-organized with the Public Relations Society of America\, Los Angeles (PRSA-LA)\, now that all active members of EPPS have become members of PRSA.
URL:https://prsala.org/event/epps-personal-publicists-round-up-2/
LOCATION:International Cinematographers Guild\, 7755 Sunset Boulevard\, Los Angeles\, CA\, 90046\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170126T080000
DTEND;TZID=America/Los_Angeles:20170126T100000
DTSTAMP:20260403T155459
CREATED:20170107T011910Z
LAST-MODIFIED:20170122T234814Z
UID:5598-1485417600-1485424800@prsala.org
SUMMARY:EPPS - Personal Publicists Round-Up
DESCRIPTION:                                   \n\n\nin partnership with \nICG PUBLICISTS of Local 600\, IATSE \n  \n\n\n\n\nIn our celebrity-driven culture\, publicists specializing in talent representation have their work cut out for them. \nBetween the voracious appetite of the news media and social media’s seduction\, how do these specialists manage enhancing their clients’ reputations while respecting their privacy needs? How do they set limits without compromising on-going relationships with media and devoted fans? How can brands partner with celebrity publicists to greatly amplify the reach of a PR campaign? What role does the marketing machine of the studio or television network play in this dynamic environment? \nJoin us at our first event of 2017 as a group of high-level  entertainment PR professionals explore this exciting subject. \nPanelists: \nJennifer Allen\, President\, Viewpoint\nHoward Bragman\, Founder & Chairman\, Fifteen Minutes; ABC News Contributor\nHeidi Schaeffer\, Vice-president\, PMK*BNC; Winner of the ICG Publicists Les Mason Lifetime Achievement Award\nGene Schwam\, President\, Hanson & Schwam Public Relations \nModerator:\nRita Tateel\, President\, The Celebrity Source; past president of the Los Angeles Chapter of PRSA (PRSA-LA) \nThis will be the first event co-organized with the Public Relations Society of America\, Los Angeles (PRSA-LA)\, now that all active members of EPPS have become members of PRSA. \nThursday\, Jan 26\, 2017.\n8 – 9 am:              Networking Breakfast\n9-10 am:               Panel and Q&A\n10 am:                  Adjournment \nRSVP Instructions\n Advance reservations required by Tuesday\, January 24. Free for PRSA-LA/EPPS Members\, ICG Publicists\, and PRSA members in good standing.\n$20 Non-members-checks or credit cards only. Credit card payments taken in advance\, checks taken at the door (but you must reserve your spot.) No refunds or cancellations after January 24. \nRegister below! \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/epps-personal-publicists-round-up/
LOCATION:International Cinematographers Guild\, 7755 Sunset Blvd.\, Los Angeles\, CA\, 90046\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161210T080000
DTEND;TZID=America/Los_Angeles:20161210T160000
DTSTAMP:20260403T155459
CREATED:20181222T085423Z
LAST-MODIFIED:20190125T054847Z
UID:8290-1481356800-1481385600@prsala.org
SUMMARY:Quality Time with PR Minds
DESCRIPTION:
URL:https://prsala.org/event/quality-time-with-pr-minds-5/
LOCATION:UCLA Extension Campus\, Gayley Center\, 1145 Gayley Avenue\, Los Angeles\, CA\, 90024\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161116T180000
DTEND;TZID=America/Los_Angeles:20161116T210000
DTSTAMP:20260403T155459
CREATED:20170926T180112Z
LAST-MODIFIED:20170926T180112Z
UID:6500-1479319200-1479330000@prsala.org
SUMMARY:52nd Annual PRism Awards Show  Copy
DESCRIPTION:Registration has closed for the PRism Awards Dinner. Thank you! \n\n5:30 p.m. – Reception\n7 p.m. – Dinner \nTaglyan Complex\n1201 Vine Street\nHollywood\, CA 90038\nValet parking in rear off Lexington
URL:https://prsala.org/event/52nd-annual-prism-awards-show-copy-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161116T180000
DTEND;TZID=America/Los_Angeles:20161116T210000
DTSTAMP:20260403T155459
CREATED:20170926T180107Z
LAST-MODIFIED:20170926T180107Z
UID:6499-1479319200-1479330000@prsala.org
SUMMARY:52nd Annual PRism Awards Show  Copy
DESCRIPTION:Registration has closed for the PRism Awards Dinner. Thank you! \n\n5:30 p.m. – Reception\n7 p.m. – Dinner \nTaglyan Complex\n1201 Vine Street\nHollywood\, CA 90038\nValet parking in rear off Lexington
URL:https://prsala.org/event/52nd-annual-prism-awards-show-copy/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161116T180000
DTEND;TZID=America/Los_Angeles:20161116T210000
DTSTAMP:20260403T155459
CREATED:20160812T211131Z
LAST-MODIFIED:20161116T041809Z
UID:5180-1479319200-1479330000@prsala.org
SUMMARY:52nd Annual PRism Awards Show
DESCRIPTION:Registration has closed for the PRism Awards Dinner. Thank you! \n\n5:30 p.m. – Reception\n7 p.m. – Dinner \nTaglyan Complex\n1201 Vine Street\nHollywood\, CA 90038\nValet parking in rear off Lexington
URL:https://prsala.org/event/52nd-annual-prism-awards-show/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161026T183000
DTEND;TZID=America/Los_Angeles:20161026T210000
DTSTAMP:20260403T155459
CREATED:20161007T172144Z
LAST-MODIFIED:20161024T185635Z
UID:5376-1477506600-1477515600@prsala.org
SUMMARY:#BLURREDLINES - Who owns Client Messaging?
DESCRIPTION:  \n\nPR vs. Marketing. Who owns client messaging in the social media age? PRSA-LA and AMA are co-hosting this panel discussion where all-star marketers square off against elite PR pros on this and other topics\, including: \n\n\nWhich side has the upper hand in today’s media landscape?\nHow do the lines of messaging blur when it comes to an effective campaign?\nWhen should the two camps come together for the client and avoid stepping over each other?\n\nConfirmed Panelists:\n\n►Judy Johnson:  Chief Marketing and Communications Officer – Caruso Affiliated\n►Diane Bergman:  VP\, Marketing & Communications – LA Opera\n►Clint Schaff:  VP\, Strategy & Development – The Los Angeles Times\n►Erica Samadani:  SVP\, Brand Marketing – Ogilvy Public Relations  \n\n\nMODERATOR:\n\n► Philip Rebentisch: President – AMA Los Angeles \n  \n\nDate and Time:\nWednesday\, October 26\, 2016\n6:30 – 9:30 p.m.\n\n\n\n\nThe treats – Mendocino Farms will be providing tasty appetizers. Erdinger will be pouring ice cold German beer\, and Just Chill will be providing delicious beverages that reduce stress and improve focus.\n\n\n\n\nLocation:\n\n\nGeneral Assembly\n1520 2nd Street\nSanta Monica\, CA 90401\n\nClick here for directions.\nCost:  \n\n\n\n\n\nGeneral Admission – $30 (+1.59 fee); on sale Oct. 23-Oct. 26\nDay of Event – $40 (+1.79 fee)\n\nRSVP:\n\n\n\n\nClick here to register online. Note\, there are no volunteer or sponsor tickets available for this event. \nSpecial thanks to: \n     \n\n\n\n \n\n 
URL:https://prsala.org/event/blurred-lines-pr-vs-marketing/
LOCATION:General Assembly\, 1520 2nd St\, Santa Monica\, CA\, 90401\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161020T123000
DTEND;TZID=America/Los_Angeles:20161020T140000
DTSTAMP:20260403T155459
CREATED:20170405T152534Z
LAST-MODIFIED:20170405T152534Z
UID:5983-1476966600-1476972000@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon - Tax and Financial Planning  Copy
DESCRIPTION:‘TIS THE SEASON! YEAR-END TAX AND FINANCIAL PLANNING FOR \nSOLO PRACTITIONERS\nEstablishing your own consultancy affords a variety of benefits. It also presents a host of financial and tax challenges. And the best time to begin addressing those issues is now. \nGeorge Lin\, CPA\, whose clients include entrepreneurs\, business owners and high-net-worth individuals\, will share some of the most effective tax planning strategies he has executed for his clients. They include: \n\nAvoiding the biggest tax-planning mistakes business owners make\nEstablishing the legal business structures that offer the biggest tax benefits\nWays to keep your hard-earned cash working for your business\nHow to handle taxes for virtual firm partners and subcontractors\nThe best ways sole proprietors can save for their retirement\n\nAbout George Lin \nDuring the past 30 years\, George Lin\, CPA\, principal of the George Lin Organization\, has guided his firm from its beginnings as a sole proprietorship into a full-service corporation offering business and personal taxation services\, including acquisition due diligence\, audit representation\, business management and tax planning. He previously held internal tax accountant and tax manager positions at American Honda\, Bekins Moving and Storage and Bekins Van Lines. Lin earned an M.B. A. degree\, with an emphasis in management\, from Youngstown State University in Youngstown\, Ohio\, and a master’s degree in taxation from Golden Gate University in San Francisco. \nDETAILS \nDate and Time:\nThursday\, Oct. 20\, 2016\, 12:30-2 p.m. \nLocation:\nTaix French Restaurant\n1911 W. Sunset Boulevard\nLos Angeles\, CA 90026 \nCost:\n$35 – PRSA-LA members\n$50 – Non-members and guests\n$30 – Young Professionals\n$25 – PRSSA members \nMenu:\nChicken (grilled with lemon\, butter\, wine\, shallot sauce) or pasta Montegasque (vegetarian)\, salad and choice of non-alcoholic beverage. A vegan or gluten-free option is available upon advance notice to mindy@prsala.org. Note: Menu selection must be made when registering; if you have a special request\, please choose\, “other” then write to Mindy with request. We do our best to accommodate any reasonable request! \nParking:\nOn-site valet parking: $2.50 \nRSVP:\nSeating is limited; register below! Advance reservations required for guaranteed attendance. Click below to make your registration. Cash or check payment also accepted at the door; no credit cards. \n\n \n\n\n\nTicket Prices\n\n\nMember $35.00 USDNon member/guest $50.00 USDYP Member $30.00 USDPRSSA Student Member $25.00 USD\n\n\nEntree Selection\n\n\nBoneless breast of chicken(grilled w/lemon\, butter\, white wine)Penne pasta(tomatoes\, garlic\, fresh basil)Other – please specify by email
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-tax-and-financial-planning-copy-3/
LOCATION:Taix French Restaurant\, 1911 Sunset Boulevard\, Los Angeles\, CA\, 90026\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161020T123000
DTEND;TZID=America/Los_Angeles:20161020T140000
DTSTAMP:20260403T155459
CREATED:20170405T152512Z
LAST-MODIFIED:20170405T152512Z
UID:5981-1476966600-1476972000@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon - Tax and Financial Planning  Copy
DESCRIPTION:‘TIS THE SEASON! YEAR-END TAX AND FINANCIAL PLANNING FOR \nSOLO PRACTITIONERS\nEstablishing your own consultancy affords a variety of benefits. It also presents a host of financial and tax challenges. And the best time to begin addressing those issues is now. \nGeorge Lin\, CPA\, whose clients include entrepreneurs\, business owners and high-net-worth individuals\, will share some of the most effective tax planning strategies he has executed for his clients. They include: \n\nAvoiding the biggest tax-planning mistakes business owners make\nEstablishing the legal business structures that offer the biggest tax benefits\nWays to keep your hard-earned cash working for your business\nHow to handle taxes for virtual firm partners and subcontractors\nThe best ways sole proprietors can save for their retirement\n\nAbout George Lin \nDuring the past 30 years\, George Lin\, CPA\, principal of the George Lin Organization\, has guided his firm from its beginnings as a sole proprietorship into a full-service corporation offering business and personal taxation services\, including acquisition due diligence\, audit representation\, business management and tax planning. He previously held internal tax accountant and tax manager positions at American Honda\, Bekins Moving and Storage and Bekins Van Lines. Lin earned an M.B. A. degree\, with an emphasis in management\, from Youngstown State University in Youngstown\, Ohio\, and a master’s degree in taxation from Golden Gate University in San Francisco. \nDETAILS \nDate and Time:\nThursday\, Oct. 20\, 2016\, 12:30-2 p.m. \nLocation:\nTaix French Restaurant\n1911 W. Sunset Boulevard\nLos Angeles\, CA 90026 \nCost:\n$35 – PRSA-LA members\n$50 – Non-members and guests\n$30 – Young Professionals\n$25 – PRSSA members \nMenu:\nChicken (grilled with lemon\, butter\, wine\, shallot sauce) or pasta Montegasque (vegetarian)\, salad and choice of non-alcoholic beverage. A vegan or gluten-free option is available upon advance notice to mindy@prsala.org. Note: Menu selection must be made when registering; if you have a special request\, please choose\, “other” then write to Mindy with request. We do our best to accommodate any reasonable request! \nParking:\nOn-site valet parking: $2.50 \nRSVP:\nSeating is limited; register below! Advance reservations required for guaranteed attendance. Click below to make your registration. Cash or check payment also accepted at the door; no credit cards. \n\n \n\n\n\nTicket Prices\n\n\nMember $35.00 USDNon member/guest $50.00 USDYP Member $30.00 USDPRSSA Student Member $25.00 USD\n\n\nEntree Selection\n\n\nBoneless breast of chicken(grilled w/lemon\, butter\, white wine)Penne pasta(tomatoes\, garlic\, fresh basil)Other – please specify by email
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-tax-and-financial-planning-copy/
LOCATION:Taix French Restaurant\, 1911 Sunset Boulevard\, Los Angeles\, CA\, 90026\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161020T123000
DTEND;TZID=America/Los_Angeles:20161020T140000
DTSTAMP:20260403T155459
CREATED:20161006T192515Z
LAST-MODIFIED:20161006T201747Z
UID:5356-1476966600-1476972000@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon - Tax and Financial Planning
DESCRIPTION:‘TIS THE SEASON! YEAR-END TAX AND FINANCIAL PLANNING FOR \nSOLO PRACTITIONERS\nEstablishing your own consultancy affords a variety of benefits. It also presents a host of financial and tax challenges. And the best time to begin addressing those issues is now. \nGeorge Lin\, CPA\, whose clients include entrepreneurs\, business owners and high-net-worth individuals\, will share some of the most effective tax planning strategies he has executed for his clients. They include: \n\nAvoiding the biggest tax-planning mistakes business owners make\nEstablishing the legal business structures that offer the biggest tax benefits\nWays to keep your hard-earned cash working for your business\nHow to handle taxes for virtual firm partners and subcontractors\nThe best ways sole proprietors can save for their retirement\n\nAbout George Lin \nDuring the past 30 years\, George Lin\, CPA\, principal of the George Lin Organization\, has guided his firm from its beginnings as a sole proprietorship into a full-service corporation offering business and personal taxation services\, including acquisition due diligence\, audit representation\, business management and tax planning. He previously held internal tax accountant and tax manager positions at American Honda\, Bekins Moving and Storage and Bekins Van Lines. Lin earned an M.B. A. degree\, with an emphasis in management\, from Youngstown State University in Youngstown\, Ohio\, and a master’s degree in taxation from Golden Gate University in San Francisco. \nDETAILS \nDate and Time:\nThursday\, Oct. 20\, 2016\, 12:30-2 p.m. \nLocation:\nTaix French Restaurant\n1911 W. Sunset Boulevard\nLos Angeles\, CA 90026 \nCost:\n$35 – PRSA-LA members\n$50 – Non-members and guests\n$30 – Young Professionals\n$25 – PRSSA members \nMenu:\nChicken (grilled with lemon\, butter\, wine\, shallot sauce) or pasta Montegasque (vegetarian)\, salad and choice of non-alcoholic beverage. A vegan or gluten-free option is available upon advance notice to mindy@prsala.org. Note: Menu selection must be made when registering; if you have a special request\, please choose\, “other” then write to Mindy with request. We do our best to accommodate any reasonable request! \nParking:\nOn-site valet parking: $2.50 \nRSVP:\nSeating is limited; register below! Advance reservations required for guaranteed attendance. Click below to make your registration. Cash or check payment also accepted at the door; no credit cards. \n\n \n\n\n\nTicket Prices\n\n\nMember $35.00 USDNon member/guest $50.00 USDYP Member $30.00 USDPRSSA Student Member $25.00 USD\n\n\nEntree Selection\n\n\nBoneless breast of chicken(grilled w/lemon\, butter\, white wine)Penne pasta(tomatoes\, garlic\, fresh basil)Other – please specify by email
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-tax-and-financial-planning/
LOCATION:Taix French Restaurant\, 1911 Sunset Boulevard\, Los Angeles\, CA\, 90026\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161006T073000
DTEND;TZID=America/Los_Angeles:20161006T090000
DTSTAMP:20260403T155459
CREATED:20181222T085421Z
LAST-MODIFIED:20190125T054847Z
UID:8289-1475739000-1475744400@prsala.org
SUMMARY:At Breakfast With...Food & Restaurant Media
DESCRIPTION:
URL:https://prsala.org/event/at-breakfast-with-food-restaurant-media/
LOCATION:Ledlow\, 400 South Main Street\, Los Angeles\, CA\, 90013\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161006T073000
DTEND;TZID=America/Los_Angeles:20161006T090000
DTSTAMP:20260403T155459
CREATED:20160817T013247Z
LAST-MODIFIED:20161005T230748Z
UID:5183-1475739000-1475744400@prsala.org
SUMMARY:At Breakfast With...Food Media - SOLD OUT!! No walk-in registrations
DESCRIPTION:Advance registration required. Register below! \n \nSOLD OUT! We reached capacity for the space\, so unfortunately we cannot accept walk-in registrations for this event. \n\n  \nPowered by Eventbrite
URL:https://prsala.org/event/at-breakfast-with-food-media/
LOCATION:Ledlow Restaurant\, 400 S. Main Street\, Los Angeles\, CA\, 90013\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160913T180000
DTEND;TZID=America/Los_Angeles:20160913T203000
DTSTAMP:20260403T155459
CREATED:20181222T085414Z
LAST-MODIFIED:20190125T054846Z
UID:8287-1473789600-1473798600@prsala.org
SUMMARY:Cultural Cave-Diving: Bringing a Global Mindset to Communications
DESCRIPTION:With today’s diverse\, increasingly interconnected cultures\, PR practitioners have to understand the audience more than ever – whether you’re speaking to millennials or people in or from other nations and cultures.  This session will bring together professionals\, including journalists\, content creators and practitioners who will address how they have parlayed their sense of adventure or unique backgrounds and perspectives into a competitive advantage\, and how the “road less traveled” is often more authentic\, rich and culturally immersive.\nPanelists:\nMargaret Traub\, head of global initiatives at International Medical Corps.\nJamie Foley\, VP for Global Communications\, LA Tourism and Convention Board\nLucy Redoglia\, social media manager for LACMA\nCharlie Gu – China Luxury Advisors\nEva Hsuean\, Princess Cruises\n\nModerator: Angela Alvarez\, Citizen Relations\n\nThe Vantage Room at Hollywood & Highland\n6801 Hollywood Blvd\nHollywood\, CA 90028\nThe Vantage Room is located on the 5th Floor of the Hollywood & Highland Complex; park in the Hollywood & Highland parking structure (located off of Highland).  Take the elevators to the 5th floor.  The Vantage Room is next to the Wolfgang Puck Catering office. Sorry\, no parking validations for this program.\n\nCost:  \n\n\n$45 – PRSA-LA Members\n$65 – Non Members and Guests\n$25 – Young Professionals and PRSSA\n\n \n\n\nRSVP:\n\nAdvance reservation required for guaranteed attendance; no cancellations or refunds after Friday\, September 9. Register below!\n\n\n \nNote\, please type your name as you would like it to appear on the name badge. If you use all lower case letters for your first and last name\, your name badge will have all lower case letters. If you have a professional designation\, such as APR\, please list after your last name on the form. For example: Victoria Lelash\, APR – First name\, “Victoria”\, Last name\, “Lelash\, APR.” Write to mindy@prsala.org if you have any questions.
URL:https://prsala.org/event/cultural-cave-diving-bringing-a-global-mindset-to-communications-2/
LOCATION:The Vantage Room\, 6801 Hollywood Blvd.\, Hollywood\, CA\, 90028\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160913T180000
DTEND;TZID=America/Los_Angeles:20160913T203000
DTSTAMP:20260403T155459
CREATED:20160722T224652Z
LAST-MODIFIED:20160829T193253Z
UID:5075-1473789600-1473798600@prsala.org
SUMMARY:Cultural Cave-Diving:  Bringing a Global Mindset to Communications
DESCRIPTION:With today’s diverse\, increasingly interconnected cultures\, PR practitioners have to understand the audience more than ever – whether you’re speaking to millennials or people in or from other nations and cultures.  This session will bring together professionals\, including journalists\, content creators and practitioners who will address how they have parlayed their sense of adventure or unique backgrounds and perspectives into a competitive advantage\, and how the “road less traveled” is often more authentic\, rich and culturally immersive. \n  \nPanelists: \n\nJamie Foley\, VP for Global Communications\, LA Tourism and Convention Board\nCharlie Gu\, Director\, China Luxury Advisors\nEva Hsuean\, Manager\, International Public Relations\, Princess Cruises\nLucy Redoglia\, Social Media Manager\, LACMA\nMargaret Traub\, Head of Global Initiatives at International Medical Corps.\n\nModerator:  Angela Alvarez\, Managing Director\, Citizen Relations \nLocation: \nThe Vantage Room at Hollywood & Highland \n6801 Hollywood Blvd \nHollywood\, CA 90028 \nThe Vantage Room is located on the 5th Floor of the Hollywood & Highland Complex; park in the Hollywood & Highland parking structure (located off of Highland; click here for more information.)  Take the elevators to the 5th floor.  The Vantage Room is next to the Wolfgang Puck Catering office. Sorry\, no parking validations for this program. \n  \n\n\n\nCost:  \n\n\n\n\n\n$45 – PRSA-LA Members\n$65 – Non Members and Guests\n$25 – Young Professionals and PRSSA\n\n\n\n\nRSVP:\n\n\nAdvance reservation required for guaranteed attendance; no cancellations or refunds after Friday\, September 9. Register below! \n\n\n\n\n\nNote\, please type your name as you would like it to appear on the name badge. If you use all lower case letters for your first and last name\, your name badge will have all lower case letters. If you have a professional designation\, such as APR\, please list after your last name on the form. For example: Victoria Lelash\, APR – First name\, “Victoria”\, Last name\, “Lelash\, APR.” Write to mindy@prsala.org if you have any questions. \n\n  \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/cultural-cave-diving-bringing-a-global-mindset-to-communications/
LOCATION:The Vantage Room at Hollywood & Highland\, 6801 Hollywood Blvd.\, Hollywood\, CA\, 90028\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160823T180000
DTEND;TZID=America/Los_Angeles:20160823T203000
DTSTAMP:20260403T155459
CREATED:20181222T085413Z
LAST-MODIFIED:20190125T054845Z
UID:8285-1471975200-1471984200@prsala.org
SUMMARY:Summer Mega Mixer
DESCRIPTION:Join your PR and Communications colleagues at the Summer Mega Mixer. \nBrought to you by:\nPRSA-LA\nLA Chapter of the Hispanic Public Relations Society (HPRA)\nLA Chapter of the Black Public Relations Society (BPRS)\nLA  Chapter of the American Marketing Association (AMA)\nNonprofit Communications and Media Network (NCM Network)\nLA Chapter of the International Business Communicators Association (IABC)\nEntertainment Publicists Professional Society (EPPS)\n\n\nSponsored by:\nPR Newswire
URL:https://prsala.org/event/summer-mega-mixer/
LOCATION:120 S Los Angeles Street
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160823T180000
DTEND;TZID=America/Los_Angeles:20160823T203000
DTSTAMP:20260403T155459
CREATED:20160729T033437Z
LAST-MODIFIED:20160823T193622Z
UID:5111-1471975200-1471984200@prsala.org
SUMMARY:SOLD OUT! Summer Mega Mixer - Join Your PR and Communications Colleagues! SOLD OUT!
DESCRIPTION:SOLD OUT! Thank you for your interest! Co-hosted by LA’s leading communications associations\, the Mega Mixer is your chance to connect with hundreds of public relations\, media and marketing professionals. \nSelf-parking at the Doubletree – $10\nValet parking – $15 \n \nKyoto Gardens\nDowntown Los Angeles\nBeautiful Gardens / Spectacular City Views \nBrought to you by: \nPRSA-LA \nLA Chapter of the Hispanic Public Relations Society (HPRA) \nLA Chapter of the Black Public Relations Society (BPRS) \nLA  Chapter of the American Marketing Association (AMA) \nNonprofit Communications and Media Network (NCM Network) \nLA Chapter of the International Business Communicators Association (IABC) \nEntertainment Publicists Professional Society (EPPS) \nSponsored by: \nPR Newswire \nDoubletree by Hilton \nRunyon Saltzman \n\n\nPowered by Eventbrite
URL:https://prsala.org/event/summer-mega-mixer-join-your-pr-and-communications-colleagues/
LOCATION:Doubletree by Hilton\, 120 S. Los Angeles Street\, Los Angeles\, CA\, 90012\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160818T073000
DTEND;TZID=America/Los_Angeles:20160818T090000
DTSTAMP:20260403T155459
CREATED:20160718T164128Z
LAST-MODIFIED:20160817T151903Z
UID:5062-1471505400-1471510800@prsala.org
SUMMARY:SOLD OUT! At Breakfast With...Health Care Media
DESCRIPTION:Health Care Media\nWho \nA panel of health care media from Southern California’s top newspapers\, broadcast stations and digital outlets including: \n\nAnna Gorman\, Kaiser Health News\nElizabeth Aguilera\, KPCC\nSusan Abram\, Los Angeles Daily News\n\n\nModerated by Paul George\, Partner and Director of Porter Novelli’s Global Health and Wellness practice. \n  \nWhat \nLearn the sure-fire ways to build relationships and win media coverage from this panel of news producers\, editors\, and reporters from Los Angeles’ top media outlets.  This nuts-and-bolts session will help you gain the ear – and the trust – of these editorial “gatekeepers.” \n  \nYou will also discover: \n\nWhy local health care stories are competing more than ever with national trend coverage\nHow reporting has changed in the era of the Affordable Care Act\nWhich health care trends and topics are of most interest\nWhat journalists think as they answer your calls and read your pitches\n\n  \nWhen \nThursday\, August 18 \n7:30 – 8 a.m. Check in and Networking; Continental breakfast\n8 – 9 a.m. Program; Q and A\nNote: Please arrive at 7:30; the panel discussion will begin promptly at 8 a.m. \n\nWhere \nThe Gas Company Tower\n555 W. 5th Street (corner of 5th and Olive)\n2nd Floor (Conference Room 2C)\nLos Angeles CA 90013-1011 \nThe public parking lot at 5th and Olive is currently closed. Please park in one of the other public lots in the area or consider one of the hotel self-parking options. The closest parking lot is Pershing Square\, and the closest Metro Station is Pershing Square. No parking validations will be offered. \n\nSOLD OUT!\n \n\n\n\n \nSponsored by:
URL:https://prsala.org/event/5062/
LOCATION:Southern California Gas Tower\, 555 W. 5th Street (corner of 5th and Olive) 2nd Floor (2A Conference Room)\, Los Angeles\, CA\, 90013-1011\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160628T113000
DTEND;TZID=America/Los_Angeles:20160628T130000
DTSTAMP:20260403T155459
CREATED:20181222T085412Z
LAST-MODIFIED:20190125T054845Z
UID:8283-1467113400-1467118800@prsala.org
SUMMARY:Recognizing and Addressing the Undetected Crisis: Unconscious Bias and the PR Practitioner
DESCRIPTION:With special guest speaker:\nHugo BaltaESPN Digital and Print Media\n“We’re not prejudiced” is a common sentiment reflected by those suddenly facing a PR crisis around unequal treatment. From police departments to corporations\, organizations can be seemingly blind to developing issues within their own ranks.\nWhile outright prejudice and stereotyping are problems PR practitioners look for\, often the greatest threat is easily overlooked: unconscious bias.  Unconscious biases are prejudices people have\, but are unaware of; they are subconscious mental shortcuts based on past experiences and beliefs. Most important: we all have them.\nOn June 28\, 2016\, PRSA-LA presents “Recognizing and Addressing the Undetected Crisis: Unconscious Bias and the PR Practitioner\,” featuring keynote speaker Hugo Balta\, the senior director of multicultural content for ESPN Digital and Print Media. Mr. Balta a national thought leader in “unconscious bias” will discuss how to identify and address it proactively. A champion of fair treatment\, Mr. Balta is a past president and lifetime member of the National Association of Hispanic Journalists and is on the business advisory board of the National Hispanic Media Coalition.\nCome learn more about unconscious bias and how it could be impacting the organizations you represent.\nTuesday\, June 28\, 2016\nLuncheon 11:30 a.m. – 1:00 p.m.\nMaggiano’s at The Grove Los Angeles189 The Grove Dr. Suite Z80Los Angeles\, CA 90036\nParking – validated; first two hours free; third hour is $5\, every hour after is $1
URL:https://prsala.org/event/recognizing-and-addressing-the-undetected-crisis-unconscious-bias-and-the-pr-practitioner-2/
LOCATION:Maggiano’s at The Grove\, 189 The Grove Dr. Suite Z80\, Los Angeles\, CA\, 90036\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160628T113000
DTEND;TZID=America/Los_Angeles:20160628T130000
DTSTAMP:20260403T155459
CREATED:20160518T212615Z
LAST-MODIFIED:20160527T035640Z
UID:4894-1467113400-1467118800@prsala.org
SUMMARY:Recognizing and Addressing the Undetected Crisis: Unconscious Bias and the PR Practitioner
DESCRIPTION:With special guest speaker:\n \nHugo Balta\nESPN Digital and Print Media\n“We’re not prejudiced” is a common sentiment reflected by those suddenly facing a PR crisis around unequal treatment. From police departments to corporations\, organizations can be seemingly blind to developing issues within their own ranks. \n  \nWhile outright prejudice and stereotyping are problems PR practitioners look for\, often the greatest threat is easily overlooked: unconscious bias.  Unconscious biases are prejudices people have\, but are unaware of; they are subconscious mental shortcuts based on past experiences and beliefs. Most important: we all have them. \n  \nOn June 28\, 2016\, PRSA-LA presents “Recognizing and Addressing the Undetected Crisis: Unconscious Bias and the PR Practitioner\,” featuring keynote speaker Hugo Balta\, the senior director of multicultural content for ESPN Digital and Print Media. Mr. Balta a national thought leader in “unconscious bias” will discuss how to identify and address it proactively. A champion of fair treatment\, Mr. Balta is a past president and lifetime member of the National Association of Hispanic Journalists and is on the business advisory board of the National Hispanic Media Coalition. \n  \nCome learn more about unconscious bias and how it could be impacting the organizations you represent. \n  \nTuesday\, June 28\, 2016 \nLuncheon 11:30 a.m. – 1:00 p.m. \nMaggiano’s at The Grove Los Angeles\n189 The Grove Dr. Suite Z80\nLos Angeles\, CA 90036 \nParking – validated; first two hours free; third hour is $5\, every hour after is $1 \nRegister below by Monday\, June 27. No refunds after Friday\, June 24\, 2016 \n  \n  \n\n \nHugo Balta is an experienced Broadcasting\, Digital Media professional directing growth\, change and innovation in several divisions and business cycles for English and Spanish language markets. \n  \nHugo’s award winning 30 year career includes leadership roles with CBS\, Telemundo\, NBC and ESPN. \n  \nAs Senior Director of Multicultural Content at ESPN Digital and Print Media\, Hugo designed and developed a new unit focused on identifying\, informing and educating on opportunities to create awareness of and develop content focused on the U.S. Hispanic community.  \n  \nHugo is a Diversity & Inclusion expert coaching organizations in creating workplace awareness resulting in strategies to grow cultural sensibilities and business opportunities. \n  \nHugo is active in the community. He’s a sought after guest speaker and writer. He is  a lifetime member of the National Association of Hispanic Journalists (NAHJ) and served as president. He’s a member of the business advisory board for the National Hispanic Media Coalition (NHMC) and serves on the programming committee for Hispanicize. \n  \nHugo lives in Central Connecticut with his wife and two children. \n  \nPowered by Eventbrite
URL:https://prsala.org/event/recognizing-and-addressing-the-undetected-crisis-unconscious-bias-and-the-pr-practitioner/
LOCATION:Maggiano’s at The Grove\, 189 The Grove Dr. Suite Z80\, Los Angeles\, CA\, 90036\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160616T120000
DTEND;TZID=America/Los_Angeles:20160616T133000
DTSTAMP:20260403T155459
CREATED:20160531T205540Z
LAST-MODIFIED:20160616T175335Z
UID:4912-1466078400-1466083800@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon-Registration has closed.
DESCRIPTION:Rewriting the Script for Success: Five Steps to Business Development\n“If you build it\, he will come” might work for a baseball movie featuring Kevin Costner\, but independent public relations practitioners know it takes a better strategy than that to attract a new client. \n  \nLarry Kohn\, owner of Kohn Communications\, has coached business owners on how to take their business development approaches beyond traditional and social networking and standard sales practices. His “5 Steps to Business Development” formula offers updated strategies for: \n\nMeeting new people and expanding your personal networks;\nCommunicating your services and processes in ways that build trust;\nClarifying prospective clients’ needs\, including the ones they don’t know they have;\nGetting prospects to approve your proposals; and\nClosing the deal.\n\n  \nAbout Larry Kohn \nKohn is president of Kohn Communications and has been helping professionals with their business development for more than 30 years. He was a pioneer in creating the field of executive coaching and has conducted over 32\,000 consultations. He is co-author of the American Bar Association’s best-selling book\, Selling in Your Comfort Zone\, and creator of the BizDevCoach® web app. \n  \nDate and Time: \nThursday\, June 16\, 2016\, 12-1:30 p.m. \n  \nLocation: \nTaix French Restaurant \n1911 W. Sunset Boulevard \nLos Angeles\, CA 90026 \n  \n  \nRegistration has closed for this event; please join us on Tues.\, June 28 at Maggiano’s at the Grove with special guest speaker\, ESPN’s Hugo Balta. Click here for more details.
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-7/
LOCATION:Taix Restaurant\, 1911 W. Sunset Blvd.\, Los Angeles\, CA\, 90046\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Shanghai:20160531T190000
DTEND;TZID=Asia/Shanghai:20160531T220000
DTSTAMP:20260403T155459
CREATED:20181222T085411Z
LAST-MODIFIED:20190125T054844Z
UID:8282-1464721200-1464732000@prsala.org
SUMMARY:BW Test
DESCRIPTION:Brian Wold’s Test Event. To test advanced settings like table sales\, table plus ad\, etc. NOTE that each ticket/ad type asks for different information: just names for the general\, guest #s1-5 for the table\, and a note about submitting ad copy for the ad option.\nBecause each is a separate item\, they can stack\, such as table plus an ad.\nAfter checkout\, the user can log in or create an Eventbrite account and edit the names on their ticket if they want to switch guest names\, for example. It’s not immediately clear how to do this\, so I’d suggest adding that info to a confirmation message or followup message.\nDo not publish or share this event.
URL:https://prsala.org/event/bw-test/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160517T180000
DTEND;TZID=America/Los_Angeles:20160517T203000
DTSTAMP:20260403T155459
CREATED:20181222T085410Z
LAST-MODIFIED:20190125T054844Z
UID:8280-1463508000-1463517000@prsala.org
SUMMARY:The Evolution of PR in the Digital Landscape
DESCRIPTION:DESCRIPTION:              \nSocial Media and technology are changing the way public relations professionals and our clients do business. With social media and technology being ever-changing\, brands and organizations are using real people\, real time engagement to build relationships and brand affinity with consumers. \nOur panelists will share insights on creating social media content experiences for consumers\, best practices\, and leveraging the power of social media to elevate a brands and campaigns. We’ll discuss:\n\nIncorporating social media in your outreach efforts. Who’s getting it right?\nThe power of videos-Instagram\, Vine\, Periscope and Snapchat.\nThe social media do’s and don’ts; Creating engaging content your target audience will love.\nMeasuring tools of success\n\n \nThe social media panel discussion is brought to you by the Los Angeles chapters of  public relations professional organizations\, Hispanic Public Relations Association (HPRA-LA)\, Public Relations Society of America (PRSA-LA) and Black Public Relations Society (BPRS).       \nPANELISTS:     Paul Kadzielski – Digital Director\, Office of Mayor Eric Garcetti \nDeborah Braidic – Vice President\, Communications and Digital Strategy\, Children’s Hospital Los Angeles \nSerena Ehrlich – Director\, Social and Evolving Media\, Business Wire (Tentative) \nRachel Matos\, Director of Social Media\, Latina Bloggers Connect\nAbby Harris – Manager of Branded Integrations\, Maker Studios (a Disney Company)\n\nNOTE ABOUT PARKING: There is plenty of parking in the building parking structure at 12121 Bluff Creek Drive for $8 an hour with a $20 maximum. There is street parking on Campus Drive near the YouTube Space LA building and also a parking lot at Central Park Playa Vista. Refer to this Google map for more information (https://www.google.com/maps/@33.9792119\,-118.4036907\,16.5z)\n                                                
URL:https://prsala.org/event/the-evolution-of-pr-in-the-digital-landscape-2/
LOCATION:Phelps\, 12121 Bluff Creek Dr #200\, Playa Vista\, CA\, 90094\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160517T180000
DTEND;TZID=America/Los_Angeles:20160517T203000
DTSTAMP:20260403T155459
CREATED:20160430T200827Z
LAST-MODIFIED:20160517T175447Z
UID:4794-1463508000-1463517000@prsala.org
SUMMARY:The Evolution of PR in the Digital Landscape
DESCRIPTION:THIS EVENT IS SOLD OUT! \nTHANK YOU FOR YOUR INTEREST; UNFORTUNATELY WE ARE AT CAPACITY SO THERE WILL BE NO \nWALK-IN REGISTRATIONS AVAILABLE. \n  \nSocial Media and technology are changing the way public relations professionals and our clients do business. With social media and technology being ever-changing\, brands and organizations are using real people\, real time engagement to build relationships and brand affinity with consumers. \nOur panelists will share insights on creating social media content experiences for consumers\, best practices\, and leveraging the power of social media to elevate a brands and campaigns. We’ll discuss: \n\nIncorporating social media in your outreach efforts. Who’s getting it right?\nThe power of videos-Instagram\, Vine\, Periscope and Snapchat.\nThe social media do’s and don’ts; Creating engaging content your target audience will love.\nMeasuring tools of success\n\nThe social media panel discussion is brought to you by the Los Angeles chapters of  public relations professional organizations\, Hispanic Public Relations Association (HPRA-LA)\, Public Relations Society of America (PRSA-LA) and Black Public Relations Society (BPRS). \n  \nPANELISTS:      \nDeborah Braidic – Vice President\, Communications and Digital Strategy\, Children’s Hospital Los Angeles \nSerena Ehrlich – Director\, Social and Evolving Media\, Business Wire \nAbby Harris – Manager of Branded Integrations\, Maker Studios (a Disney Company) \nPaul Kadzielski – Digital Director\, Office of Mayor Eric Garcetti \nRachel Matos\, Director of Social Media\, Latina Bloggers Connect \n  \nLOCATION: \nPhelps \n12121 Bluff Creek Dr\, Los Angeles\, CA 90094 \n(Conveniently located near the intersection of the 405 and 90 freeways) \nNOTE ABOUT PARKING: There is plenty of parking in the building parking structure at 12121 Bluff Creek Drive for $8 an hour with a $20 maximum. There is street parking on Campus Drive near the YouTube Space LA building and also a parking lot at Central Park Playa Vista. Refer to this Google map for more information (https://www.google.com/maps/@33.9792119\,-118.4036907\,16.5z) \n  \nTIME: \n6 p.m. – 7 p.m. Check in and networking \n7 p.m. – 8:30 p.m. Panel Presentation \n  \nCOST:                                   \n  \nSOLD OUT! \n 
URL:https://prsala.org/event/the-evolution-of-pr-in-the-digital-landscape/
LOCATION:Phelps\, 12121 Bluff Creek Dr #200\, Playa Vista\, CA\, 90094\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160428T120000
DTEND;TZID=America/Los_Angeles:20160428T133000
DTSTAMP:20260403T155459
CREATED:20160418T191724Z
LAST-MODIFIED:20160428T151747Z
UID:4776-1461844800-1461850200@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon
DESCRIPTION:THE COBBLER’S SHOES:\nINDEPENDENT PRACTITIONERS AND THE ART OF PERSONAL BRANDING\n \nWhen it comes to branding and promoting their own businesses\, solo public relations practitioners often are the proverbial cobblers who wear the worst shoes. Stretched between servicing their clients and managing the back office\, they have precious little time left to do for themselves what they do so well for their clients: market the business. \nBrandi Kamenar\, CEO of Brandi Kamenar Beverly Hills\, will share her secrets for creating a personal branding and strategic business development strategy – built on trust and authenticity – that will: \n\nEffectively communicate your value proposition\,\nDefine your niche in the marketplace\, and\nProvide the competitive advantage you need to grow your business.\n\nAbout Brandi Kamenar \nBrandi Kamenar founded Brandi Kamenar Beverly Hills in 2007. Her firm provides strategic business development\, brand and image management\, personal branding\, public relations\, marketing and advertising services to CEOs\, entrepreneurs\, professionals\, talent\, celebrities and high-profile personalities. She also was CEO of Icon B. Corporation\, a 25-person\, Tampa\, Fla.-based public relations and marketing firm specializing in celebrity/talent public relations\, fashion and luxury brands. Before relocating to Florida\, the Pittsburg\, Pa.\, native was marketing director of Image Depot Custom Logo Products\, a family owned business that grew from $300\,000 in annual revenues into a $2.3-million company within six years. Earlier in her career\, she was a professional fashion model\, representing such marquis brands as Calvin Klein and Terani Couture. Her honors and awards include being named a 2013 “Woman Making a Difference” by the Los Angeles Business Journal and the 2011 Business Woman of the Year by the Tampa Bay Business Journal. \n  \nDETAILS \nDate and Time: \nThursday\, April 28\, 2016\, 12-1:30 p.m. \nLocation: \nTaix French Restaurant \n1911 W. Sunset Boulevard \nLos Angeles\, CA 90026 \nCost: \n$35 – PRSA-LA members \n$50 – Non-members and guests \n$35 – Young Professionals \n$25 – PRSSA members\nMenu: Boneless breast of chicken or pasta Monegasque\, salad and choice of non-alcoholic beverage. A vegetarian option is available upon advance notice to mindy@prsala.org. \nParking: \nOn-site valet parking: $2.50 \nRSVP: \n  \n  \nRegistration for this event has closed; please check back for the next IPA Luncheon – coming in June!
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-5/
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20160421
DTEND;VALUE=DATE:20160424
DTSTAMP:20260403T155459
CREATED:20160105T173429Z
LAST-MODIFIED:20160105T173805Z
UID:4371-1461196800-1461455999@prsala.org
SUMMARY:Western District Conference
DESCRIPTION:Western District Conference\, Huntington Beach\, CA
URL:https://prsala.org/event/western-district-conference/
LOCATION:Hyatt Regency Resort & Spa\, 21500 Pacific Coast Highway\, Huntington Beach\, CA\, 92648\, United States
CATEGORIES:Other Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160414T180000
DTEND;TZID=America/Los_Angeles:20160414T203000
DTSTAMP:20260403T155459
CREATED:20160107T201150Z
LAST-MODIFIED:20160329T173104Z
UID:4379-1460656800-1460665800@prsala.org
SUMMARY:The 26th Annual Kenneth Owler Smith Symposium Hosted by the USC Annenberg Center for Public Relations
DESCRIPTION:Back to the Future\nA Conversation About the Future of Public Relations \n  \nJoin us for a journey from the past to the future with Fred Cook\, CEO of Golin and newly-appointed Director of the USC Annenberg Center for Public Relations (CPR)\, featuring a conversation with Willow Bay\, Director\, USC Annenberg School of Journalism\, and Al Golin\, Chairman of Golin\, about how dramatically the business has changed since he started his agency 60 years ago. Paul Holmes of The Holmes Report also will reveal the results of the very first Global Communications Report\, an annual study of senior agency and in-house communications professionals around the world designed to help them stay on the forefront of emerging trends shaping the $14 billion global PR industry as they manage their organizations\, develop strategy\, and prepare for the future. \nPanelist include: \nFred Cook\, Director\, USC Annenberg Center for Public Relations. CEO\, Golin\nWillow Bay\, Director\, USC Annenberg School of Journalism\nPaul Holmes\, Founder & CEO\, The Holmes Group\nAl Golin\, Chairman\, Founder\, Golin\nErnest J. Wilson III\, Dean\, USC Annenberg School for Communication and Journalism\n6:00 pm – Reception / Wallis Annenberg Hall (ANN) Forum/Lobby \n7:00 pm – Program / Wallis Annenberg Hall (ANN) Auditorium L105A\nRSVP required. Click here to RSVP \n  \n 
URL:https://prsala.org/event/kenneth-owler-smith-symposium-3/
LOCATION:USC Annenberg School for Communication & Journalism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160409T090000
DTEND;TZID=America/Los_Angeles:20160409T160000
DTSTAMP:20260403T155459
CREATED:20160223T210751Z
LAST-MODIFIED:20160405T154415Z
UID:4584-1460192400-1460217600@prsala.org
SUMMARY:PRSSA One-Day Conference - Network. Learn. Be Inspired!
DESCRIPTION:Loyola Marymount University \nSt. Robert’s Hall \n1 LMU Drive \nLos Angeles\, CA 90045 \n  \n  \nFee:  $25 ($35 for non-PRSSA/PRSA attendees) includes a light breakfast\, lunch and a series of informative speakers and activities. No cancellations or refunds after 5 p.m. PDT\, Tuesday\, April 5\, 2016. \n  \nParking: Parking is free on campus. Detailed parking instructions will be provided to all attendees. Register below; no refunds after Monday\, April 4. \n  \n  \n********************************************* \nKeynote Opening Session \n“U Brand 101” \nLessons in building the most important brand you’ll ever work for: YOU. \n  \n  \nMelissa Robinson \nPMK*BNC \nSenior Vice President | Brand Marketing & Communications \n  \nMorning Panel Discussion \n  \nHear from several PR pros who come from a variety of practice areas and specialties such as entertainment\, nonprofit\, healthcare\, food/nutrition\, travel/tourism\, and public affairs. \n  \nAfternoon Campaign Challenge \n  \nBringing a PR Concept to Life: Collaborating with Peers\, Learning and Sharing Best Practices \n  \nFacilitator: Scott Pansky \nCo-Founder + Senior Partner  \nAllison+Partners \n  \n******************************************** \n  \nMeet professionals from PMK*BNC\, Allison+Partners\, Porter Novelli\, Cunard Lines\, Hillsides\, Big Brothers Big Sisters of Greater Los Angeles\, The LAGRANT Foundation\, Runyon Saltzman Einhorn\, Citizen Relations\, LA Family Housing\, Boys & Girls Club of Laguna Beach\, Bob Gold & Associates\, Markwins International Corporation – Wet N Wild\, and LAGRANT Communications\, among others. \n  \nNote: Program and guest speakers subject to change. The life of PR pros can be unpredictable. \n  \nQuestions?  Contact Holly Ferris at holly@ferriscomm.com \n\n \nNo cancellations or refunds after 5 p.m. PDT\, Tuesday\, April 5\, 2016. \n  \n\nSponsored by:                                                                                                                                    Campaign Challenge Sponsor: \n                                                             \n\nPowered by Eventbrite
URL:https://prsala.org/event/prssa-one-day-conference-network-learn-be-inspired/
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END:VCALENDAR