BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//PRSA-LA - ECPv6.15.13//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:PRSA-LA
X-ORIGINAL-URL:https://prsala.org
X-WR-CALDESC:Events for PRSA-LA
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20150308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20151101T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20160313T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20161106T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20170312T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20171105T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20180311T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20181104T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20150308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20151101T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20160313T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20161106T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20170312T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20171105T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20180311T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20181104T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170420T120000
DTEND;TZID=America/Los_Angeles:20170420T133000
DTSTAMP:20260405T102047
CREATED:20170405T161002Z
LAST-MODIFIED:20170405T181518Z
UID:5989-1492689600-1492695000@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon
DESCRIPTION:WHEN IT COMES TO WINNING CLIENTS\,\nBEING GOOD IS NO LONGER GOOD ENOUGH!\nDate and Time:\nThursday\, April 20\, 2017\, 12 – 1:30 p.m. \nLocation:\nTaix French Restaurant\n1911 W. Sunset Boulevard\nLos Angeles\, CA 90026 \nCompetition from small and boutique firms – and even cut-rate online freelance cattle calls – makes finding new clients a constant battle. The rules of business development have changed and it’s now all about leveraging your competitive advantages to become the better choice. \nPulling from more than four decades of public relations and executive recruitment experience\, Betsy Berkhemer-Credaire\, president and chief executive officer of Berkhemer Clayton\, Inc.\, will offer her best advice on how to uncover your strategic advantages and distinguish your practice from the competition. During the luncheon\, you will learn how to: \n\nBuild the most effective network for growing your business\,\nEstablish an industry presence that differentiates you\,\nDevelop your “value-added” statement\, and\nMake the business development calls that win new clients.\n\n \n\nAbout Betsy Berkhemer-Credaire \nBetsy is the only retained executive search firm owner who previously owned a major public relations agency. Since 1994\, she has owned Berkhemer Clayton retained executive search which specializes in communications\, investor relations\, chief marketing officer and public relations searches for corporations\, higher education and nonprofit organizations. Both her companies have been built over several decades through networking\, connections and building relationships. She knows how to build practices and will share her personal secrets for success. \nHer public relations career started as a publicist for Disney Studios\, followed by her own PR firm. She later joined with her then-client Richard Kline to form Berkhemer & Kline PR which became one of the largest independent firms in Los Angeles and was sold to Golin. Betsy then co-founded Berkhemer Clayton. She is author of the book “The Board Game–How Smart Women Become Corporate Directors\,” about how to get on corporate boards. She chairs the Los Angeles/Orange County chapter of Women Corporate Directors and is on the boards of the Southern California Leadership Network and National Association of Women Business Owners-California. She is a member of PRSA and the National Investor Relations Institute. \nCost:\n$35 – Members (PRSA-LA\, HPRA\, BPRS)\n$50 – Non-members and guests\n$30 – Young Professionals\n$25 – PRSSA members \nMenu:\nEntrees served with soup\, choice of non-alcoholic beverage\, fresh bread and dessert:\nChicken Diable (grilled with lemon\, butter\, wine\, shallot sauce) or\nPasta Montegasque (vegetarian) \nA vegan or gluten-free option is available upon advance notice to mindy@prsala.org. Note: Menu selection must be made when registering; if you have a special request\, please choose\, “other” then write to Mindy with request. We do our best to accommodate any reasonable request! \nParking:\nOn-site valet parking: $2.50 \nRSVP:\nSeating is limited; register below! Advance reservations required for guaranteed attendance. Click below to make your registration. Cash or check payment also accepted at the door\, but you must register in advance. No credit cards at the door. \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-6/
LOCATION:Taix French Restaurant\, 1911 Sunset Boulevard\, Los Angeles\, CA\, 90026\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170405T073000
DTEND;TZID=America/Los_Angeles:20170405T090000
DTSTAMP:20260405T102047
CREATED:20181222T085429Z
LAST-MODIFIED:20190125T054850Z
UID:8299-1491377400-1491382800@prsala.org
SUMMARY:At Breakfast With...Los Angeles New Media Reporters
DESCRIPTION:Date – Wednesday\, April 5\nTime – 7:30 – 9:00 AM\,.\nTitle – At Breakfast With – Meet Los Angeles New Media Reporters\nPanelists – Brittany Martin\, Assistant Editor\, Blogs and Social Media – Time Out Los Angeles; Jim Dalrymple\, Breaking News Reporter – BuzzFeed\, Yvonne Condes\, Editor and co-Founder of MomsLA.com\nSummary – While traditional media is constantly in a state of flux\, new media outlets such as Buzzfeed\, Huffington Post and others are thriving. At this ABW\, learn how best to pitch new media outlets\, what kinds of stories they’re interested in covering and what their turnaround time is for a story.\nLocation – The Gas Company
URL:https://prsala.org/event/at-breakfast-with-los-angeles-new-media-reporters-2/
LOCATION:Southern California Gas Company\, 555 West 5th Street\, #2900\, Los Angeles\, CA\, 90013\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170405T073000
DTEND;TZID=America/Los_Angeles:20170405T090000
DTSTAMP:20260405T102047
CREATED:20170317T011812Z
LAST-MODIFIED:20170404T232342Z
UID:5940-1491377400-1491382800@prsala.org
SUMMARY:SOLD OUT! At Breakfast With...Los Angeles "New Media" Reporters
DESCRIPTION:While traditional media is constantly in a state of flux\, new media outlets such as Buzzfeed\, Huffington Post and others are thriving. At this ABW\, learn how best to pitch new media outlets\, what kinds of stories they’re interested in covering and what their turnaround time is for a story. \nPanelists \nJim Dalrymple\, Breaking News Reporter – BuzzFeed \nYvonne Condes\, Editor and co-Founder of MomsLA.com \nBrittany Martin\, Assistant Editor\, Blogs and Social Media – Time Out Los Angeles \nLocation \nThe Gas Company Tower \n555 W. 5th Street (corner of 5th and Olive) \n2nd Floor (Conference Room 2A) \nLos Angeles CA 90013-1011 \nParking is available at Pershing Square between Hill and Olive and lot located on 6th Street and Grand – (5 min. walk) Sorry\, no parking validations. \nSOLD OUT! \nSponsored by: \n\n \n\n  \nPowered by Eventbrite
URL:https://prsala.org/event/at-breakfast-with-los-angeles-new-media-reporters/
LOCATION:Southern California Gas Tower\, 555 W. 5th Street (corner of 5th and Olive) 2nd Floor (2A Conference Room)\, Los Angeles\, CA\, 90013-1011\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170330T180000
DTEND;TZID=America/Los_Angeles:20170330T203000
DTSTAMP:20260405T102047
CREATED:20170314T193456Z
LAST-MODIFIED:20170314T193456Z
UID:5880-1490896800-1490905800@prsala.org
SUMMARY:Kenneth Owler Smith Symposium - The Future of Truth
DESCRIPTION:
URL:https://prsala.org/event/kenneth-owler-smith-symposium-the-future-of-truth/
LOCATION:USC Annenberg School for Communication & Journalism
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170308T073000
DTEND;TZID=America/Los_Angeles:20170308T090000
DTSTAMP:20260405T102047
CREATED:20181222T085428Z
LAST-MODIFIED:20190125T054849Z
UID:8297-1488958200-1488963600@prsala.org
SUMMARY:At Breakfast With...Business Reporters Covering a Growing Los Angeles
DESCRIPTION:Los Angeles’s growing population holds significant implications for businesses; real estate development and urban planning; and infrastructure assets such transportation\, water and air quality.  At this “At Breakfast With”\, learn how to cut through the clutter and pitch business stories  addressing general topics (e.g. commercial real estate;  how infrastructure needs to evolve to meet the challenges of urbanization; or the impact recent ballot measure will have on LA.  This ABW will give practitioners the chance to meet with busy local reporters and editors. Each panelist will share insights best times to pitch\, how to find the right person for the right story and how to stay on the press’ good side.Advanced reservations required. Please register below by Tuesday\, March 7\, 2017. No cancellations or refunds after Monday\, March 6\, 2017.Nearest Metro stop is Pershing Square. Click here for information on parking in the area.
URL:https://prsala.org/event/at-breakfast-with-business-reporters-covering-a-growing-los-angeles-2/
LOCATION:AECOM\, One California Plaza 300 South Grand Avenue Los Angeles\, CA 90071\, 9th Floor\, Los Angeles\, CA\, 90071\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170308T073000
DTEND;TZID=America/Los_Angeles:20170308T090000
DTSTAMP:20260405T102047
CREATED:20170216T191825Z
LAST-MODIFIED:20170306T175042Z
UID:5810-1488958200-1488963600@prsala.org
SUMMARY:(Postponed) At Breakfast With...Business Reporters Covering a Growing Los Angeles (Postponed)
DESCRIPTION:(POSTPONED!)\nDue to the elections on March 7\, there are several scheduling conflicts with reporters. A new date for this program will be announced soon! \nWed.\, March 8\, 2017\n7:30 – 9:00 a.m. \nAECOM Offices\n300 S. Grand Street\nLos Angeles\, CA 90071 \n  \nLos Angeles’s growing population holds significant implications for businesses; real estate development and urban planning; and infrastructure assets such transportation\, water and air quality.  At this “At Breakfast With”\, learn how to cut through the clutter and pitch business stories  addressing general topics (e.g. commercial real estate;  how infrastructure needs to evolve to meet the challenges of urbanization; or the impact recent ballot measure will have on LA.  This ABW will give practitioners the chance to meet with busy local reporters and editors. Each panelist will share insights best times to pitch\, how to find the right person for the right story and how to stay on the press’ good side. \nPanelists Announced Soon! \n7:30 – 8:00 a.m. – Check in\, networking and continental breakfast\n8:00 – 9:00 a.m. – Program\, Q&A \n$20 – Members (PRSA\, HPRA\, BPRS)\n$30 – Non members and guests\n$10 – PRSSA Student Members \nSpecial pricing for this event with thanks to our host and sponsor\, AECOM \nAdvanced reservations required. Please register below by Tuesday\, March 7\, 2017. No cancellations or refunds after Monday\, March 6\, 2017. \nNearest Metro stop is Pershing Square. Click here for information on parking in the area. \nSponsored by: \n \n\n 
URL:https://prsala.org/event/at-breakfast-with-business-reporters-covering-a-growing-los-angeles/
LOCATION:Offices of AECOM\, 300 S. Grand Ave.\, Los Angeles\, CA\, 90071\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170302T090000
DTEND;TZID=America/Los_Angeles:20170303T170000
DTSTAMP:20260405T102047
CREATED:20170203T163339Z
LAST-MODIFIED:20170207T194009Z
UID:5749-1488445200-1488560400@prsala.org
SUMMARY:PRSA Western District Conference #PRMatters
DESCRIPTION:Don’t miss out! Join your PRSA Western District colleagues at the annual conference. All details\, payment information\, schedule and speakers listed here\,\nhttp://prsawesterndistrict.org/ref/9/ref/9/?campaign=PRSA-LAWesternDistrictConferenceRegistration2017 \nABOUT PRSA WESTERN DISTRICT CONFERENCE\n\nThe 2017 PRSA Western District Conference is hosted by PRSA Inland Empire Chapter. \n\nJoin hundreds of other public relations and communications professionals for a two-day conference in Riverside\, California located about an hour from Los Angeles. Professional development sessions will provide you with the tools\, strategies and\ninsights that you need in today’s communications environment to support your case that #PRMatters.\n\n\nThis event is open to PRSA members and non-members. \n\nWHERE:\nRiverside Convention Center in Riverside\, CA\nWHEN:\nMarch 2-3\, 2017\nWEBSITE:\nhttp://prsawesterndistrict.org/ref/9/ref/9/?campaign=PRSA-LAWesternDistrictConferenceRegistration2017\nSOCIAL MEDIA:\n#PRSAWDC #PRMatters
URL:https://prsala.org/event/prsa-western-district-conference-2/
LOCATION:Riverside Convention Center\, 3637 5th St\, Riverside\, CA\, 92501\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170225T090000
DTEND;TZID=America/Los_Angeles:20170225T170000
DTSTAMP:20260405T102048
CREATED:20181222T085427Z
LAST-MODIFIED:20190125T054849Z
UID:8296-1488013200-1488042000@prsala.org
SUMMARY:PRSSA Conference - Network. Learn. Be Inspired!
DESCRIPTION:February 25\, 2017\n9:00 am – 5:00 pm\n \nLoyola Marymount University\nUniversity Hall\n1 LMU Drive\nLos Angeles\, CA 90045\n \nFee:  $25 ($35 for non-PRSSA/PRSA attendees) includes a light breakfast\, lunch and a series of informative speakers and activities. Registration closes at MIDNIGHT on Wednesday\, Feb. 22. No refunds after Feb. 22\n \nParking: Parking is free on campus. Detailed parking instructions will be provided to all attendees. 
URL:https://prsala.org/event/prssa-conference-network-learn-be-inspired-2/
LOCATION:Loyola Marymount University\, University Hall\, 1 LMU Drive\, Los Angeles\, CA\, 90045\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170225T090000
DTEND;TZID=America/Los_Angeles:20170225T170000
DTSTAMP:20260405T102048
CREATED:20170105T235011Z
LAST-MODIFIED:20170221T200022Z
UID:5590-1488013200-1488042000@prsala.org
SUMMARY:PRSSA Conference - Network. Learn. Be Inspired!
DESCRIPTION:February 25\, 2017 \n9:00 am – 5:00 pm \n  \nLoyola Marymount University \nUniversity Hall \n1 LMU Drive \nLos Angeles\, CA 90045 \n  \nFee:  $25 ($35 for non-PRSSA/PRSA attendees) includes a light breakfast\, lunch and a series of informative speakers and activities. Registration closes at MIDNIGHT on Wednesday\, Feb. 22. No refunds after Feb. 22 \n  \nParking: Parking is free on campus. Detailed parking instructions will be provided to all attendees. \nRegister below! \n\n \nPowered by Eventbrite\n\n\nPowered by Eventbrite\n\nSponsored by:
URL:https://prsala.org/event/prssa-conference-network-learn-be-inspired/
LOCATION:Loyola Marymount University\, University Hall\, 1 LMU Drive\, Los Angeles\, CA\, 90045\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170215T180000
DTEND;TZID=America/Los_Angeles:20170215T203000
DTSTAMP:20260405T102048
CREATED:20181222T085426Z
LAST-MODIFIED:20190125T054848Z
UID:8295-1487181600-1487190600@prsala.org
SUMMARY:State of the State of PR - "The Wild West: Public Relations in a Post-Fact World"
DESCRIPTION:General Assembly DTLA360 E. 2nd StreetLos Angeles\, CA 90012\nPlease join us for our annual\, “State of the State of PR.” We anticipate this will be an engaging discussion that will focus on the dramatic changes happening in the area of news coverage\, how the definition of “news” and “news providers” is changing\, how facts are often irrelevant to beliefs and the impact of these changes on the practice of ethical public relations.\nPanelists:Alan Caldwell\, APR\, President and CEO\, The Lancaster Caldwell GroupJarret Hill\, Correspondent\, The Hollywood Reporter; Host\, NBC BLK’s Back2RealityDave Reddy\, Senior Vice President\, Media Director\, Weber ShandwickModerator:Sharon Waxman\, Founder and CEO\, The Wrap\nMore panelists announced soon!\nRSVP:Advance reservations required; register below!Special pricing with many thanks to General Assembly:$39 – PRSA\, HPRA\, BPRS Members$59 – Non-Members and Guests$19 – PRSSA Student Members\n\nNO CANCELLATIONS OR REFUNDS AFTER MONDAY\, FEBRUARY 13. ONLINE TICKET SALES WILL CLOSE AT NOON ON WED.\, FEB. 15. A LIMITED NUMBER OF WALK-IN TICKETS WILL BE AVAILABLE AT THE DOOR WITH AN ADDITIONAL $5 ADMINISTRATIVE FEE.\n\n \nParking/Transportation Options\nMetro Gold Line Station: Little Tokyo / Arts District\nWe recommend the following parking for $5.00/night after 4:00 PM:\nJoe’s Parking: 350 E. 2nd Street\, Los Angeles\, CA 90012\nJoe’s Parking: 400 E. 2nd Street\, Los Angeles\, CA 90012 (in Honda Plaza\, 1.5 Blocks from GA)
URL:https://prsala.org/event/state-of-the-state-of-pr-the-wild-west-public-relations-in-a-post-fact-world/
LOCATION:General Assembly Downtown Los Angeles\, 360 East 2nd Street\, #400\, Los Angeles\, CA\, 90012\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170215T180000
DTEND;TZID=America/Los_Angeles:20170215T203000
DTSTAMP:20260405T102048
CREATED:20170131T190917Z
LAST-MODIFIED:20170214T190410Z
UID:5647-1487181600-1487190600@prsala.org
SUMMARY:State of the State of PR
DESCRIPTION:The Wild West: Public Relations in a Post-Fact World\nGeneral Assembly DTLA\n360 E. 2nd Street\nLos Angeles\, CA 90012 \nGet Tickets Now\nPlease join us for our annual\, “State of the State of PR.” We anticipate this will be an engaging discussion that will focus on the dramatic changes happening in the area of news coverage\, how the definition of “news” and “news providers” is changing\, how facts are often irrelevant to beliefs and the impact of these changes on the practice of ethical public relations. \nPanelists:\nAlan Caldwell\, APR\, President and CEO\, The Lancaster Caldwell Group\nJarrett Hill\, Correspondent\, The Hollywood Reporter; Host\, NBC BLK’s Back2Reality\nDave Reddy\, Executive Vice President\, Earned Media Strategy\, Weber Shandwick \nModerator:\nSharon Waxman\, Founder and CEO\, The Wrap \nMore panelists announced soon! \nRSVP:\nAdvance reservations required; register below! No refunds or cancellations after February 13\, 2017\nSpecial pricing with many thanks to General Assembly:\n$39 – PRSA\, HPRA\, BPRS Members\n$59 – Non-Members and Guests\n$19 – PRSSA Student Members \nParking/Transportation Options \nMetro Gold Line Station: Little Tokyo / Arts District \nWe recommend the following parking for $5.00/night after 4:00 PM: \nJoe’s Parking: 350 E. 2nd Street\, Los Angeles\, CA 90012 \nJoe’s Parking: 400 E. 2nd Street\, Los Angeles\, CA 90012 (in Honda Plaza\, 1.5 Blocks from GA) \nTickets will be sold online until 12 noon on Wed.\, Feb. 15. A limited number of walk-in tickets will available at the door with a $5 additional administrative fee. \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/state-of-the-state-of-pr-2/
LOCATION:General Assembly\, 360 E 2nd St #400\, Los Angeles\, CA\, 90012\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170203T080000
DTEND;TZID=America/Los_Angeles:20170203T130000
DTSTAMP:20260405T102048
CREATED:20181222T085425Z
LAST-MODIFIED:20190125T054848Z
UID:8293-1486108800-1486126800@prsala.org
SUMMARY:IPA Workshop - Are You ‘‘Agency Ready?”
DESCRIPTION:It’s a new year and time to start thinking about taking your business to a new level. Opportunities abound and you need to make sure that you’re ready to partner with local\, national and international agencies to grow your business.\nThis exciting half-day workshop will give you the step-by-step tools and methods for building a business model that will align your practice with the needs and operations of larger agencies\, while you retain your independent practice.\nWhat you’ll learn:\nBuilding a Better Business Model – Business pros will share strategies to help you create a sustainable business model that increases profits and helps generate new business. Topics include developing an effective business plan\, financial planning and avoiding the pitfalls of managing a practice.\nThe Agency Perspective – Learn how to find the right agency match for your business. Hear from agency leaders who will explain how they partner with independent practitioners – and what solo professionals need to know – to create a win-win partnership.\nClosing the Deal: Marketing Yourself Beyond “Let’s Stay in Touch” – You’re already great at promoting others\, but what about your business? This panel of experts will motivate you to get out there and close the deal. Branding experts will share tangible tips on how to market and position yourself and build lasting and valuable relationships.\nBring your business cards. There will be plenty of time for networking and questions. Full buffet breakfast and free parking included.\nThis workshop is sponsored by PRSA Los Angeles and its Independent Practitioners Alliance and PondelWilkinson\, Inc. \nA $5 administrative fee will be processed for cancellations by Jan. 26\, 2017. NO REFUNDS AFTER FRIDAY\, JAN. 27\, 2017
URL:https://prsala.org/event/ipa-workshop-are-you-agency-ready-2/
LOCATION:Lawry’s The Prime Rib\, 100 North La Cienega Boulevard\, Beverly Hills\, CA\, 90211\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170203T080000
DTEND;TZID=America/Los_Angeles:20170203T130000
DTSTAMP:20260405T102048
CREATED:20161130T230504Z
LAST-MODIFIED:20170118T212935Z
UID:5534-1486108800-1486126800@prsala.org
SUMMARY:IPA Workshop: Are You "Agency Ready?"
DESCRIPTION:INDEPENDENT PRACTITIONERS ALLIANCE WORKSHOP\n Friday\, February 3\, 2017\n 8 a.m. – 1 p.m.\nLawry’s Prime Rib\n 100 N. La Cienega Blvd.\n Beverly Hills\, CA 90211\n (Free parking; hot buffet breakfast) \n  \nIs professional development on your New Year’s resolution list? If not\, maybe it’s time to start thinking about taking your business to a new level. Opportunities abound and you need to make sure that you’re ready to partner with local\, national and international agencies to grow your business. \nRegister below for “Are You ‘Agency Ready’?” and join fellow independent practitioners for an exciting half-day workshop that will give you the step-by-step tools for building a business model that will align your practice with the needs and operations of larger agencies\, while you retain your independent practice. \nRegistration includes a full hot buffet breakfast\, free on-site parking and quality time with some of the most dynamic entrepreneurs\, financial experts and agency leaders in Los Angeles. \nBring your business cards. There will be time for networking\, questions and plenty of coffee! \nProgram \n8 a.m.-8:30 a.m. – Eat and greet \nFuel yourself for the morning and enjoy a full buffet breakfast with fellow independent practitioners. \n8:30 a.m.-8:45 a.m. – Welcome and introductions \n8:45 a.m.-9:45 a.m. – Panel: Building a Better Business Model \nBusiness pros will share strategies to help you create a sustainable business model that increases profits and helps generate new business. Topics include developing an effective business plan\, financial planning and avoiding the pitfalls of managing a practice. Panelists: \n\nManagement consultant Cliff Beacham will lend his expertise in accounting\, leadership and negotiating the right deals to make your business grow.\nCPA Scott Streitfeld of Streitfeld Accounting will help put you on the right financial path. Among topics discussed will be preparing taxes as an independent practitioner\, paying employees and getting the most out of your business model.\nEvelyne Teman\, a fashion entrepreneur who took her online clothing business to a six-figure level\, will share her strategies for a successful business model and some of her most valuable lessons learned.\n\n9:45 a.m.-10:15 a.m. – Networking and coffee \n10:15 a.m.-11:15 a.m. – Panel: The Agency Perspective \nLearn how to find the right agency match for your business. Leaders from small\, medium-sized and large agencies will explain how they partner with independent practitioners – and what solo professionals need to know – to create a win-win partnership. Panelists: \n\nLinda Martin\, partner and managing director\, Porter Novelli\, oversees the company’s regional talent management and strategic growth initiatives.\nGeorge Medici\, executive vice president\, PondelWilkinson\, is responsible for leveraging strategic partnerships to support the firm’s growth efforts.\nJason Wonacott\, founder\, Wonacott Communications\, an independent agency serving entertainment\, media and tech clients.\n\n11:15 a.m.-11:30 a.m. – Networking and coffee \n11:30 a.m.-12:45 p.m. – Panel: Closing the Deal: Marketing Yourself Beyond “Let’s Stay in Touch” \nYou’re already great at promoting others\, but what about your business? This panel of experts will motivate you to get out there and close the deal. Branding experts will share tangible tips on how to market and position yourself and build lasting and valuable relationships. Panelists: \n\nRobert Conley is founder of Bedrock Leadership\, a management and leadership development consultancy.\nPaul Flaharty\, vice president at Robert Half Technology and The Creative Group\, oversees sales\, business development\, consulting/freelance\, and full-time placement for companies and independent practitioners in L.A.\nBranding and marketing expert Tiffany Scott is founder of You Me She Collective.\n\n12:45 p.m.-1 p.m. – Review of the morning and closing remarks \nThis workshop is sponsored by PRSA Los Angeles and its Independent Practitioners Alliance and PondelWilkinson\, Inc. \nA $5 administrative fee will be processed for cancellations by Jan. 26\, 2017. NO REFUNDS AFTER FRIDAY\, JAN. 27\, 2017 \n  \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/ipa-workshop-are-you-agency-ready/
LOCATION:Lawry’s Prime Rib\, 100 N. La Cienega Blvd.\, Beverly Hills\, CA\, 90211
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170126T080000
DTEND;TZID=America/Los_Angeles:20170126T100000
DTSTAMP:20260405T102048
CREATED:20181222T085424Z
LAST-MODIFIED:20190125T054847Z
UID:8291-1485417600-1485424800@prsala.org
SUMMARY:EPPS - Personal Publicists Round-Up
DESCRIPTION:In our celebrity-driven culture\, publicists specializing in talent representation have their work cut out for them.\n \nBetween the voracious appetite of the news media and social media’s seduction\, how do these specialists manage enhancing their clients’ reputations while respecting their privacy needs? How do they set limits without compromising on-going relationships with media and devoted fans? How can brands partner with celebrity publicists to greatly amplify the reach of a PR campaign? What role does the marketing machine of the studio or television network play in this dynamic environment?\n \nJoin us at our first event of 2017 as a group of high-level  entertainment PR professionals explore this exciting subject.\n \nPanelists:\nJennifer Allen\, President\, Viewpoint\nHoward Bragman\, Founder & Chairman\, Fifteen Minutes; ABC News Contributor Heidi Schaeffer\, Vice-president\, PMK*BNC; Winner of the ICG Publicists Les Mason Lifetime Achievement AwardGene Schwam\, President\, Hanson & Schwam Public Relations\n \nModerator:\nRita Tateel\, President\, The Celebrity Source; past president of the Los Angeles Chapter of PRSA (PRSA-LA)\n  \nThis will be the first event co-organized with the Public Relations Society of America\, Los Angeles (PRSA-LA)\, now that all active members of EPPS have become members of PRSA.
URL:https://prsala.org/event/epps-personal-publicists-round-up-2/
LOCATION:International Cinematographers Guild\, 7755 Sunset Boulevard\, Los Angeles\, CA\, 90046\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20170126T080000
DTEND;TZID=America/Los_Angeles:20170126T100000
DTSTAMP:20260405T102048
CREATED:20170107T011910Z
LAST-MODIFIED:20170122T234814Z
UID:5598-1485417600-1485424800@prsala.org
SUMMARY:EPPS - Personal Publicists Round-Up
DESCRIPTION:                                   \n\n\nin partnership with \nICG PUBLICISTS of Local 600\, IATSE \n  \n\n\n\n\nIn our celebrity-driven culture\, publicists specializing in talent representation have their work cut out for them. \nBetween the voracious appetite of the news media and social media’s seduction\, how do these specialists manage enhancing their clients’ reputations while respecting their privacy needs? How do they set limits without compromising on-going relationships with media and devoted fans? How can brands partner with celebrity publicists to greatly amplify the reach of a PR campaign? What role does the marketing machine of the studio or television network play in this dynamic environment? \nJoin us at our first event of 2017 as a group of high-level  entertainment PR professionals explore this exciting subject. \nPanelists: \nJennifer Allen\, President\, Viewpoint\nHoward Bragman\, Founder & Chairman\, Fifteen Minutes; ABC News Contributor\nHeidi Schaeffer\, Vice-president\, PMK*BNC; Winner of the ICG Publicists Les Mason Lifetime Achievement Award\nGene Schwam\, President\, Hanson & Schwam Public Relations \nModerator:\nRita Tateel\, President\, The Celebrity Source; past president of the Los Angeles Chapter of PRSA (PRSA-LA) \nThis will be the first event co-organized with the Public Relations Society of America\, Los Angeles (PRSA-LA)\, now that all active members of EPPS have become members of PRSA. \nThursday\, Jan 26\, 2017.\n8 – 9 am:              Networking Breakfast\n9-10 am:               Panel and Q&A\n10 am:                  Adjournment \nRSVP Instructions\n Advance reservations required by Tuesday\, January 24. Free for PRSA-LA/EPPS Members\, ICG Publicists\, and PRSA members in good standing.\n$20 Non-members-checks or credit cards only. Credit card payments taken in advance\, checks taken at the door (but you must reserve your spot.) No refunds or cancellations after January 24. \nRegister below! \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/epps-personal-publicists-round-up/
LOCATION:International Cinematographers Guild\, 7755 Sunset Blvd.\, Los Angeles\, CA\, 90046\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161210T080000
DTEND;TZID=America/Los_Angeles:20161210T160000
DTSTAMP:20260405T102048
CREATED:20181222T085423Z
LAST-MODIFIED:20190125T054847Z
UID:8290-1481356800-1481385600@prsala.org
SUMMARY:Quality Time with PR Minds
DESCRIPTION:
URL:https://prsala.org/event/quality-time-with-pr-minds-5/
LOCATION:UCLA Extension Campus\, Gayley Center\, 1145 Gayley Avenue\, Los Angeles\, CA\, 90024\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161116T180000
DTEND;TZID=America/Los_Angeles:20161116T210000
DTSTAMP:20260405T102048
CREATED:20170926T180112Z
LAST-MODIFIED:20170926T180112Z
UID:6500-1479319200-1479330000@prsala.org
SUMMARY:52nd Annual PRism Awards Show  Copy
DESCRIPTION:Registration has closed for the PRism Awards Dinner. Thank you! \n\n5:30 p.m. – Reception\n7 p.m. – Dinner \nTaglyan Complex\n1201 Vine Street\nHollywood\, CA 90038\nValet parking in rear off Lexington
URL:https://prsala.org/event/52nd-annual-prism-awards-show-copy-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161116T180000
DTEND;TZID=America/Los_Angeles:20161116T210000
DTSTAMP:20260405T102048
CREATED:20170926T180107Z
LAST-MODIFIED:20170926T180107Z
UID:6499-1479319200-1479330000@prsala.org
SUMMARY:52nd Annual PRism Awards Show  Copy
DESCRIPTION:Registration has closed for the PRism Awards Dinner. Thank you! \n\n5:30 p.m. – Reception\n7 p.m. – Dinner \nTaglyan Complex\n1201 Vine Street\nHollywood\, CA 90038\nValet parking in rear off Lexington
URL:https://prsala.org/event/52nd-annual-prism-awards-show-copy/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161116T180000
DTEND;TZID=America/Los_Angeles:20161116T210000
DTSTAMP:20260405T102048
CREATED:20160812T211131Z
LAST-MODIFIED:20161116T041809Z
UID:5180-1479319200-1479330000@prsala.org
SUMMARY:52nd Annual PRism Awards Show
DESCRIPTION:Registration has closed for the PRism Awards Dinner. Thank you! \n\n5:30 p.m. – Reception\n7 p.m. – Dinner \nTaglyan Complex\n1201 Vine Street\nHollywood\, CA 90038\nValet parking in rear off Lexington
URL:https://prsala.org/event/52nd-annual-prism-awards-show/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161026T183000
DTEND;TZID=America/Los_Angeles:20161026T210000
DTSTAMP:20260405T102048
CREATED:20161007T172144Z
LAST-MODIFIED:20161024T185635Z
UID:5376-1477506600-1477515600@prsala.org
SUMMARY:#BLURREDLINES - Who owns Client Messaging?
DESCRIPTION:  \n\nPR vs. Marketing. Who owns client messaging in the social media age? PRSA-LA and AMA are co-hosting this panel discussion where all-star marketers square off against elite PR pros on this and other topics\, including: \n\n\nWhich side has the upper hand in today’s media landscape?\nHow do the lines of messaging blur when it comes to an effective campaign?\nWhen should the two camps come together for the client and avoid stepping over each other?\n\nConfirmed Panelists:\n\n►Judy Johnson:  Chief Marketing and Communications Officer – Caruso Affiliated\n►Diane Bergman:  VP\, Marketing & Communications – LA Opera\n►Clint Schaff:  VP\, Strategy & Development – The Los Angeles Times\n►Erica Samadani:  SVP\, Brand Marketing – Ogilvy Public Relations  \n\n\nMODERATOR:\n\n► Philip Rebentisch: President – AMA Los Angeles \n  \n\nDate and Time:\nWednesday\, October 26\, 2016\n6:30 – 9:30 p.m.\n\n\n\n\nThe treats – Mendocino Farms will be providing tasty appetizers. Erdinger will be pouring ice cold German beer\, and Just Chill will be providing delicious beverages that reduce stress and improve focus.\n\n\n\n\nLocation:\n\n\nGeneral Assembly\n1520 2nd Street\nSanta Monica\, CA 90401\n\nClick here for directions.\nCost:  \n\n\n\n\n\nGeneral Admission – $30 (+1.59 fee); on sale Oct. 23-Oct. 26\nDay of Event – $40 (+1.79 fee)\n\nRSVP:\n\n\n\n\nClick here to register online. Note\, there are no volunteer or sponsor tickets available for this event. \nSpecial thanks to: \n     \n\n\n\n \n\n 
URL:https://prsala.org/event/blurred-lines-pr-vs-marketing/
LOCATION:General Assembly\, 1520 2nd St\, Santa Monica\, CA\, 90401\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161020T123000
DTEND;TZID=America/Los_Angeles:20161020T140000
DTSTAMP:20260405T102048
CREATED:20170405T152534Z
LAST-MODIFIED:20170405T152534Z
UID:5983-1476966600-1476972000@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon - Tax and Financial Planning  Copy
DESCRIPTION:‘TIS THE SEASON! YEAR-END TAX AND FINANCIAL PLANNING FOR \nSOLO PRACTITIONERS\nEstablishing your own consultancy affords a variety of benefits. It also presents a host of financial and tax challenges. And the best time to begin addressing those issues is now. \nGeorge Lin\, CPA\, whose clients include entrepreneurs\, business owners and high-net-worth individuals\, will share some of the most effective tax planning strategies he has executed for his clients. They include: \n\nAvoiding the biggest tax-planning mistakes business owners make\nEstablishing the legal business structures that offer the biggest tax benefits\nWays to keep your hard-earned cash working for your business\nHow to handle taxes for virtual firm partners and subcontractors\nThe best ways sole proprietors can save for their retirement\n\nAbout George Lin \nDuring the past 30 years\, George Lin\, CPA\, principal of the George Lin Organization\, has guided his firm from its beginnings as a sole proprietorship into a full-service corporation offering business and personal taxation services\, including acquisition due diligence\, audit representation\, business management and tax planning. He previously held internal tax accountant and tax manager positions at American Honda\, Bekins Moving and Storage and Bekins Van Lines. Lin earned an M.B. A. degree\, with an emphasis in management\, from Youngstown State University in Youngstown\, Ohio\, and a master’s degree in taxation from Golden Gate University in San Francisco. \nDETAILS \nDate and Time:\nThursday\, Oct. 20\, 2016\, 12:30-2 p.m. \nLocation:\nTaix French Restaurant\n1911 W. Sunset Boulevard\nLos Angeles\, CA 90026 \nCost:\n$35 – PRSA-LA members\n$50 – Non-members and guests\n$30 – Young Professionals\n$25 – PRSSA members \nMenu:\nChicken (grilled with lemon\, butter\, wine\, shallot sauce) or pasta Montegasque (vegetarian)\, salad and choice of non-alcoholic beverage. A vegan or gluten-free option is available upon advance notice to mindy@prsala.org. Note: Menu selection must be made when registering; if you have a special request\, please choose\, “other” then write to Mindy with request. We do our best to accommodate any reasonable request! \nParking:\nOn-site valet parking: $2.50 \nRSVP:\nSeating is limited; register below! Advance reservations required for guaranteed attendance. Click below to make your registration. Cash or check payment also accepted at the door; no credit cards. \n\n \n\n\n\nTicket Prices\n\n\nMember $35.00 USDNon member/guest $50.00 USDYP Member $30.00 USDPRSSA Student Member $25.00 USD\n\n\nEntree Selection\n\n\nBoneless breast of chicken(grilled w/lemon\, butter\, white wine)Penne pasta(tomatoes\, garlic\, fresh basil)Other – please specify by email
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-tax-and-financial-planning-copy-3/
LOCATION:Taix French Restaurant\, 1911 Sunset Boulevard\, Los Angeles\, CA\, 90026\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161020T123000
DTEND;TZID=America/Los_Angeles:20161020T140000
DTSTAMP:20260405T102048
CREATED:20170405T152512Z
LAST-MODIFIED:20170405T152512Z
UID:5981-1476966600-1476972000@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon - Tax and Financial Planning  Copy
DESCRIPTION:‘TIS THE SEASON! YEAR-END TAX AND FINANCIAL PLANNING FOR \nSOLO PRACTITIONERS\nEstablishing your own consultancy affords a variety of benefits. It also presents a host of financial and tax challenges. And the best time to begin addressing those issues is now. \nGeorge Lin\, CPA\, whose clients include entrepreneurs\, business owners and high-net-worth individuals\, will share some of the most effective tax planning strategies he has executed for his clients. They include: \n\nAvoiding the biggest tax-planning mistakes business owners make\nEstablishing the legal business structures that offer the biggest tax benefits\nWays to keep your hard-earned cash working for your business\nHow to handle taxes for virtual firm partners and subcontractors\nThe best ways sole proprietors can save for their retirement\n\nAbout George Lin \nDuring the past 30 years\, George Lin\, CPA\, principal of the George Lin Organization\, has guided his firm from its beginnings as a sole proprietorship into a full-service corporation offering business and personal taxation services\, including acquisition due diligence\, audit representation\, business management and tax planning. He previously held internal tax accountant and tax manager positions at American Honda\, Bekins Moving and Storage and Bekins Van Lines. Lin earned an M.B. A. degree\, with an emphasis in management\, from Youngstown State University in Youngstown\, Ohio\, and a master’s degree in taxation from Golden Gate University in San Francisco. \nDETAILS \nDate and Time:\nThursday\, Oct. 20\, 2016\, 12:30-2 p.m. \nLocation:\nTaix French Restaurant\n1911 W. Sunset Boulevard\nLos Angeles\, CA 90026 \nCost:\n$35 – PRSA-LA members\n$50 – Non-members and guests\n$30 – Young Professionals\n$25 – PRSSA members \nMenu:\nChicken (grilled with lemon\, butter\, wine\, shallot sauce) or pasta Montegasque (vegetarian)\, salad and choice of non-alcoholic beverage. A vegan or gluten-free option is available upon advance notice to mindy@prsala.org. Note: Menu selection must be made when registering; if you have a special request\, please choose\, “other” then write to Mindy with request. We do our best to accommodate any reasonable request! \nParking:\nOn-site valet parking: $2.50 \nRSVP:\nSeating is limited; register below! Advance reservations required for guaranteed attendance. Click below to make your registration. Cash or check payment also accepted at the door; no credit cards. \n\n \n\n\n\nTicket Prices\n\n\nMember $35.00 USDNon member/guest $50.00 USDYP Member $30.00 USDPRSSA Student Member $25.00 USD\n\n\nEntree Selection\n\n\nBoneless breast of chicken(grilled w/lemon\, butter\, white wine)Penne pasta(tomatoes\, garlic\, fresh basil)Other – please specify by email
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-tax-and-financial-planning-copy/
LOCATION:Taix French Restaurant\, 1911 Sunset Boulevard\, Los Angeles\, CA\, 90026\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161020T123000
DTEND;TZID=America/Los_Angeles:20161020T140000
DTSTAMP:20260405T102048
CREATED:20161006T192515Z
LAST-MODIFIED:20161006T201747Z
UID:5356-1476966600-1476972000@prsala.org
SUMMARY:Independent Practitioners Alliance Luncheon - Tax and Financial Planning
DESCRIPTION:‘TIS THE SEASON! YEAR-END TAX AND FINANCIAL PLANNING FOR \nSOLO PRACTITIONERS\nEstablishing your own consultancy affords a variety of benefits. It also presents a host of financial and tax challenges. And the best time to begin addressing those issues is now. \nGeorge Lin\, CPA\, whose clients include entrepreneurs\, business owners and high-net-worth individuals\, will share some of the most effective tax planning strategies he has executed for his clients. They include: \n\nAvoiding the biggest tax-planning mistakes business owners make\nEstablishing the legal business structures that offer the biggest tax benefits\nWays to keep your hard-earned cash working for your business\nHow to handle taxes for virtual firm partners and subcontractors\nThe best ways sole proprietors can save for their retirement\n\nAbout George Lin \nDuring the past 30 years\, George Lin\, CPA\, principal of the George Lin Organization\, has guided his firm from its beginnings as a sole proprietorship into a full-service corporation offering business and personal taxation services\, including acquisition due diligence\, audit representation\, business management and tax planning. He previously held internal tax accountant and tax manager positions at American Honda\, Bekins Moving and Storage and Bekins Van Lines. Lin earned an M.B. A. degree\, with an emphasis in management\, from Youngstown State University in Youngstown\, Ohio\, and a master’s degree in taxation from Golden Gate University in San Francisco. \nDETAILS \nDate and Time:\nThursday\, Oct. 20\, 2016\, 12:30-2 p.m. \nLocation:\nTaix French Restaurant\n1911 W. Sunset Boulevard\nLos Angeles\, CA 90026 \nCost:\n$35 – PRSA-LA members\n$50 – Non-members and guests\n$30 – Young Professionals\n$25 – PRSSA members \nMenu:\nChicken (grilled with lemon\, butter\, wine\, shallot sauce) or pasta Montegasque (vegetarian)\, salad and choice of non-alcoholic beverage. A vegan or gluten-free option is available upon advance notice to mindy@prsala.org. Note: Menu selection must be made when registering; if you have a special request\, please choose\, “other” then write to Mindy with request. We do our best to accommodate any reasonable request! \nParking:\nOn-site valet parking: $2.50 \nRSVP:\nSeating is limited; register below! Advance reservations required for guaranteed attendance. Click below to make your registration. Cash or check payment also accepted at the door; no credit cards. \n\n \n\n\n\nTicket Prices\n\n\nMember $35.00 USDNon member/guest $50.00 USDYP Member $30.00 USDPRSSA Student Member $25.00 USD\n\n\nEntree Selection\n\n\nBoneless breast of chicken(grilled w/lemon\, butter\, white wine)Penne pasta(tomatoes\, garlic\, fresh basil)Other – please specify by email
URL:https://prsala.org/event/independent-practitioners-alliance-luncheon-tax-and-financial-planning/
LOCATION:Taix French Restaurant\, 1911 Sunset Boulevard\, Los Angeles\, CA\, 90026\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161006T073000
DTEND;TZID=America/Los_Angeles:20161006T090000
DTSTAMP:20260405T102048
CREATED:20181222T085421Z
LAST-MODIFIED:20190125T054847Z
UID:8289-1475739000-1475744400@prsala.org
SUMMARY:At Breakfast With...Food & Restaurant Media
DESCRIPTION:
URL:https://prsala.org/event/at-breakfast-with-food-restaurant-media/
LOCATION:Ledlow\, 400 South Main Street\, Los Angeles\, CA\, 90013\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20161006T073000
DTEND;TZID=America/Los_Angeles:20161006T090000
DTSTAMP:20260405T102048
CREATED:20160817T013247Z
LAST-MODIFIED:20161005T230748Z
UID:5183-1475739000-1475744400@prsala.org
SUMMARY:At Breakfast With...Food Media - SOLD OUT!! No walk-in registrations
DESCRIPTION:Advance registration required. Register below! \n \nSOLD OUT! We reached capacity for the space\, so unfortunately we cannot accept walk-in registrations for this event. \n\n  \nPowered by Eventbrite
URL:https://prsala.org/event/at-breakfast-with-food-media/
LOCATION:Ledlow Restaurant\, 400 S. Main Street\, Los Angeles\, CA\, 90013\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160913T180000
DTEND;TZID=America/Los_Angeles:20160913T203000
DTSTAMP:20260405T102048
CREATED:20181222T085414Z
LAST-MODIFIED:20190125T054846Z
UID:8287-1473789600-1473798600@prsala.org
SUMMARY:Cultural Cave-Diving: Bringing a Global Mindset to Communications
DESCRIPTION:With today’s diverse\, increasingly interconnected cultures\, PR practitioners have to understand the audience more than ever – whether you’re speaking to millennials or people in or from other nations and cultures.  This session will bring together professionals\, including journalists\, content creators and practitioners who will address how they have parlayed their sense of adventure or unique backgrounds and perspectives into a competitive advantage\, and how the “road less traveled” is often more authentic\, rich and culturally immersive.\nPanelists:\nMargaret Traub\, head of global initiatives at International Medical Corps.\nJamie Foley\, VP for Global Communications\, LA Tourism and Convention Board\nLucy Redoglia\, social media manager for LACMA\nCharlie Gu – China Luxury Advisors\nEva Hsuean\, Princess Cruises\n\nModerator: Angela Alvarez\, Citizen Relations\n\nThe Vantage Room at Hollywood & Highland\n6801 Hollywood Blvd\nHollywood\, CA 90028\nThe Vantage Room is located on the 5th Floor of the Hollywood & Highland Complex; park in the Hollywood & Highland parking structure (located off of Highland).  Take the elevators to the 5th floor.  The Vantage Room is next to the Wolfgang Puck Catering office. Sorry\, no parking validations for this program.\n\nCost:  \n\n\n$45 – PRSA-LA Members\n$65 – Non Members and Guests\n$25 – Young Professionals and PRSSA\n\n \n\n\nRSVP:\n\nAdvance reservation required for guaranteed attendance; no cancellations or refunds after Friday\, September 9. Register below!\n\n\n \nNote\, please type your name as you would like it to appear on the name badge. If you use all lower case letters for your first and last name\, your name badge will have all lower case letters. If you have a professional designation\, such as APR\, please list after your last name on the form. For example: Victoria Lelash\, APR – First name\, “Victoria”\, Last name\, “Lelash\, APR.” Write to mindy@prsala.org if you have any questions.
URL:https://prsala.org/event/cultural-cave-diving-bringing-a-global-mindset-to-communications-2/
LOCATION:The Vantage Room\, 6801 Hollywood Blvd.\, Hollywood\, CA\, 90028\, United States
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160913T180000
DTEND;TZID=America/Los_Angeles:20160913T203000
DTSTAMP:20260405T102048
CREATED:20160722T224652Z
LAST-MODIFIED:20160829T193253Z
UID:5075-1473789600-1473798600@prsala.org
SUMMARY:Cultural Cave-Diving:  Bringing a Global Mindset to Communications
DESCRIPTION:With today’s diverse\, increasingly interconnected cultures\, PR practitioners have to understand the audience more than ever – whether you’re speaking to millennials or people in or from other nations and cultures.  This session will bring together professionals\, including journalists\, content creators and practitioners who will address how they have parlayed their sense of adventure or unique backgrounds and perspectives into a competitive advantage\, and how the “road less traveled” is often more authentic\, rich and culturally immersive. \n  \nPanelists: \n\nJamie Foley\, VP for Global Communications\, LA Tourism and Convention Board\nCharlie Gu\, Director\, China Luxury Advisors\nEva Hsuean\, Manager\, International Public Relations\, Princess Cruises\nLucy Redoglia\, Social Media Manager\, LACMA\nMargaret Traub\, Head of Global Initiatives at International Medical Corps.\n\nModerator:  Angela Alvarez\, Managing Director\, Citizen Relations \nLocation: \nThe Vantage Room at Hollywood & Highland \n6801 Hollywood Blvd \nHollywood\, CA 90028 \nThe Vantage Room is located on the 5th Floor of the Hollywood & Highland Complex; park in the Hollywood & Highland parking structure (located off of Highland; click here for more information.)  Take the elevators to the 5th floor.  The Vantage Room is next to the Wolfgang Puck Catering office. Sorry\, no parking validations for this program. \n  \n\n\n\nCost:  \n\n\n\n\n\n$45 – PRSA-LA Members\n$65 – Non Members and Guests\n$25 – Young Professionals and PRSSA\n\n\n\n\nRSVP:\n\n\nAdvance reservation required for guaranteed attendance; no cancellations or refunds after Friday\, September 9. Register below! \n\n\n\n\n\nNote\, please type your name as you would like it to appear on the name badge. If you use all lower case letters for your first and last name\, your name badge will have all lower case letters. If you have a professional designation\, such as APR\, please list after your last name on the form. For example: Victoria Lelash\, APR – First name\, “Victoria”\, Last name\, “Lelash\, APR.” Write to mindy@prsala.org if you have any questions. \n\n  \n\n \nPowered by Eventbrite
URL:https://prsala.org/event/cultural-cave-diving-bringing-a-global-mindset-to-communications/
LOCATION:The Vantage Room at Hollywood & Highland\, 6801 Hollywood Blvd.\, Hollywood\, CA\, 90028\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160823T180000
DTEND;TZID=America/Los_Angeles:20160823T203000
DTSTAMP:20260405T102048
CREATED:20181222T085413Z
LAST-MODIFIED:20190125T054845Z
UID:8285-1471975200-1471984200@prsala.org
SUMMARY:Summer Mega Mixer
DESCRIPTION:Join your PR and Communications colleagues at the Summer Mega Mixer. \nBrought to you by:\nPRSA-LA\nLA Chapter of the Hispanic Public Relations Society (HPRA)\nLA Chapter of the Black Public Relations Society (BPRS)\nLA  Chapter of the American Marketing Association (AMA)\nNonprofit Communications and Media Network (NCM Network)\nLA Chapter of the International Business Communicators Association (IABC)\nEntertainment Publicists Professional Society (EPPS)\n\n\nSponsored by:\nPR Newswire
URL:https://prsala.org/event/summer-mega-mixer/
LOCATION:120 S Los Angeles Street
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160823T180000
DTEND;TZID=America/Los_Angeles:20160823T203000
DTSTAMP:20260405T102048
CREATED:20160729T033437Z
LAST-MODIFIED:20160823T193622Z
UID:5111-1471975200-1471984200@prsala.org
SUMMARY:SOLD OUT! Summer Mega Mixer - Join Your PR and Communications Colleagues! SOLD OUT!
DESCRIPTION:SOLD OUT! Thank you for your interest! Co-hosted by LA’s leading communications associations\, the Mega Mixer is your chance to connect with hundreds of public relations\, media and marketing professionals. \nSelf-parking at the Doubletree – $10\nValet parking – $15 \n \nKyoto Gardens\nDowntown Los Angeles\nBeautiful Gardens / Spectacular City Views \nBrought to you by: \nPRSA-LA \nLA Chapter of the Hispanic Public Relations Society (HPRA) \nLA Chapter of the Black Public Relations Society (BPRS) \nLA  Chapter of the American Marketing Association (AMA) \nNonprofit Communications and Media Network (NCM Network) \nLA Chapter of the International Business Communicators Association (IABC) \nEntertainment Publicists Professional Society (EPPS) \nSponsored by: \nPR Newswire \nDoubletree by Hilton \nRunyon Saltzman \n\n\nPowered by Eventbrite
URL:https://prsala.org/event/summer-mega-mixer-join-your-pr-and-communications-colleagues/
LOCATION:Doubletree by Hilton\, 120 S. Los Angeles Street\, Los Angeles\, CA\, 90012\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20160818T073000
DTEND;TZID=America/Los_Angeles:20160818T090000
DTSTAMP:20260405T102048
CREATED:20160718T164128Z
LAST-MODIFIED:20160817T151903Z
UID:5062-1471505400-1471510800@prsala.org
SUMMARY:SOLD OUT! At Breakfast With...Health Care Media
DESCRIPTION:Health Care Media\nWho \nA panel of health care media from Southern California’s top newspapers\, broadcast stations and digital outlets including: \n\nAnna Gorman\, Kaiser Health News\nElizabeth Aguilera\, KPCC\nSusan Abram\, Los Angeles Daily News\n\n\nModerated by Paul George\, Partner and Director of Porter Novelli’s Global Health and Wellness practice. \n  \nWhat \nLearn the sure-fire ways to build relationships and win media coverage from this panel of news producers\, editors\, and reporters from Los Angeles’ top media outlets.  This nuts-and-bolts session will help you gain the ear – and the trust – of these editorial “gatekeepers.” \n  \nYou will also discover: \n\nWhy local health care stories are competing more than ever with national trend coverage\nHow reporting has changed in the era of the Affordable Care Act\nWhich health care trends and topics are of most interest\nWhat journalists think as they answer your calls and read your pitches\n\n  \nWhen \nThursday\, August 18 \n7:30 – 8 a.m. Check in and Networking; Continental breakfast\n8 – 9 a.m. Program; Q and A\nNote: Please arrive at 7:30; the panel discussion will begin promptly at 8 a.m. \n\nWhere \nThe Gas Company Tower\n555 W. 5th Street (corner of 5th and Olive)\n2nd Floor (Conference Room 2C)\nLos Angeles CA 90013-1011 \nThe public parking lot at 5th and Olive is currently closed. Please park in one of the other public lots in the area or consider one of the hotel self-parking options. The closest parking lot is Pershing Square\, and the closest Metro Station is Pershing Square. No parking validations will be offered. \n\nSOLD OUT!\n \n\n\n\n \nSponsored by:
URL:https://prsala.org/event/5062/
LOCATION:Southern California Gas Tower\, 555 W. 5th Street (corner of 5th and Olive) 2nd Floor (2A Conference Room)\, Los Angeles\, CA\, 90013-1011\, United States
END:VEVENT
END:VCALENDAR