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SUMMARY:Media Training – Best Practices for Getting Story Placements
DESCRIPTION:Four seasoned professionals will be doing a 90-minute\, intensive training session on how best to effectively pitch media outlets\, from traditional to alternative and new media. \nAttendees will learn how to take an idea\, turn it into a pitch that journalists will respond to\, find and effectively target reporters and then pitch the story to turn it into a hit or campaign. You’ll get some expert tips and hear some interesting real-world examples of how these professionals put their knowledge and skill into action. Young professionals are encouraged to attend\, as well as anyone who wants to hear how other media relations professionals make their secret sauce. \nSpeakers: \n\nMelissa England\, Finn Partners\, Associate Vice President – Moderator\nJoe Marchelewski\, Juris Productions PR\, Sr. Account Manager – Crafting a pitch\nBrian Lubocki\, Cision\, Director\, Agency Relations & Key Accounts – Approaching journalists and creating effective media lists\nSarah Ingram\, Golin\, Senior Vice President/Executive Director\, Media – The act and art of pitching\n\nCost: \n\n$35 – Member (PRSA-LA\, BPRS\, HPRA\, SPJ/LA)\n$45 – Non member/Guest\n$25 – 5+ Registrants\n\nTO PURCHASE TICKETS\, GO TO OUR EVENTBRITE PAGE.
URL:https://prsala.org/event/media-training-best-practices-for-getting-story-placements/
LOCATION:Cision\, 1450 2nd Street\, Santa Monica\, CA\, 90401\, United States
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