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X-WR-CALDESC:Events for PRSA-LA
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DTSTART;TZID=America/Los_Angeles:20240502T183000
DTEND;TZID=America/Los_Angeles:20240502T203000
DTSTAMP:20240430T233521Z
CREATED:20240429T232013Z
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UID:24367-1714674600-1714681800@prsala.org
SUMMARY:PRSA-LA: Young Professional Mixer\, SPRING INTO PR
DESCRIPTION:REGISTER HERE \nThe Young Professional’s Committee is excited to invite you to their first mixer of the year\, SPRING INTO PR on May 2 from 6:30 to 8:30 p.m. at the Arts District Brewing Co. This is the first of many networking mixers the committee is putting on\, and we’d love to have you there! \nCome mingle with young PR pros and veterans alike – who knows\, you may meet your future colleagues! Your first drink is on us\, and we’ll have light appetizers available free of cost. \nWe’re looking forward to seeing you soon! \nREGISTER HERE \nThank you to our event sponsors! \n\n\n\n \nLeshelle Sargent of\nAmazon MGM Studios PR
URL:https://prsala.org/event/prsa-la-young-professional-mixer-spring-into-pr/
LOCATION:Arts District Brewing Company\, 828 Traction Ave\, Los Angeles\, CA\, 90013
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240509T120000
DTEND;TZID=America/Los_Angeles:20240509T130000
DTSTAMP:20240415T193928Z
CREATED:20240415T193906Z
LAST-MODIFIED:20240415T193928Z
UID:24268-1715256000-1715259600@prsala.org
SUMMARY:PRSA Storytellers Series: Essential Ethics Competencies in Public Relations: Common Deficiencies and Helpful Resources
DESCRIPTION:PRSA Storytellers Series: Essential Ethics Competencies in Public Relations: Common Deficiencies and Helpful Resources\nMay 9\, 2024 3:00 p.m. – 4:00 p.m. (Eastern Daylight Time)\n\n\nThe past two reports published by the Commission on Public Relations Education (2017\, 2023) found that public relations practitioners were not satisfied with the ethics skills of young professionals\, so a new study was conducted that focused on identifying what are the essential ethics skills and which of these are perceived as lacking in our profession today. \nThe insights are based on a national survey with more than 300 public relations professionals followed by a second national survey with both public relations professionals and educators. Their personal perceptions of preparedness to serve as ethics advisers in their organization were assessed. They were also asked to identify the most common ethical issues facing them today. Some of the results may be considered surprising. \nBy the end of this webinar\, participants will: \n\nDiscover what are the essential ethics skills in public relations today.\nAssess their own mastery of these core ethics skills.\nLearn about resources available for enhancing their ethics skills.\n\n\n\n\n\nSpeaker\n\n\n\n\n \nMarlene Neill\, Ph.D.\, APR\, Fellow PRSA\n\n\n\n\nRegister Now\nAccreditation Information\nParticipants with the APR credential earn 0.5 CEUs in ethics for this webinar. \n\nLearn more about Accreditation.
URL:https://prsala.org/event/prsa-storytellers-series-essential-ethics-competencies-in-public-relations-common-deficiencies-and-helpful-resources/
LOCATION:CA
CATEGORIES:PRSA
ORGANIZER;CN="PRSA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240509T120000
DTEND;TZID=America/Los_Angeles:20240509T130000
DTSTAMP:20240426T213747Z
CREATED:20240426T212531Z
LAST-MODIFIED:20240426T213747Z
UID:24350-1715256000-1715259600@prsala.org
SUMMARY:PRSA-LA IPA Virtual Programming Session - Becoming a Trusted Advisor
DESCRIPTION:IPA Virtual Programming Session: Becoming A Trusted Advisor \nThursday  |  May 9  | Noon – 1 pm \nVia Zoom \nREGISTER HERE\nEarning the trust of senior executives (and those who may be skeptical of PR) and persuading them to follow our counsel is essential to our success as communication professionals. But\, how do we develop these skills for our clients and for the teams we lead? Whether it’s creating a corporate narrative\, lining up talking points for a critical interview\, drafting a pivotal keynote\, preparing for an upcoming earnings call\, or inspiring and motivating your internal teams\, communicating effectively and persuasively remains essential. And\, it’s equally essential for a communications leader to command the trust and respect of their internal executives and actually get them to follow. \nJoin PRSA-LA’s Independent Practitioners Alliance group for a virtual programming session where you will hear frameworks and techniques\, along with real-world examples—including not just best practices but common mistakes to avoid – on how to become a trusted advisor to your clients and internal teams. \nTickets: Member $15; Non-Member $25 \nPanelist: \nJosh Reynolds\nJosh Reynolds is a marketing consultant and executive coach who has advised high-growth companies globally for more than 15 years. In January 2017\, he founded his own firm\, Rob Roy Consulting\, based on the belief that authentic purpose and personal conviction are the foundations of all persuasive communication. Josh coaches high-profile CEOs and senior executives on perfecting the corporate narrative and advises marketing and communications teams on becoming trusted advisors. He also frequently teaches on the topic of persuasive storytelling at the prestigious Stockholm School of Economics. Prior to Rob Roy\, Josh has been a Gartner analyst\, a WPP agency CEO\, and a data science startup CMO. \nLinkedIn:\nhttps://www.linkedin.com/company/rob-roy-consulting/ \nJennifer Berson\nJen Berson is a former civil litigator turned Founder of Jeneration PR and Jeneration Academy. As an award-winning PR agency owner and mentor\, Jen champions the agency model for ambitious women seeking a satisfying\, high-powered career that doesn’t require the sacrifice of personal & family time to make a powerful impact. She has helped thousands of international boutique digital agency owners quickly scale their businesses to six figures and beyond\, and has been recognized by Inc. Magazine\, Forbes\, Apple\, Entrepreneur and PR Week for her expertise in media relations and building a profitable agency. \nLinkedIn:\nhttps://www.linkedin.com/in/jenerationpr/\nInstagram:\nhttps://www.instagram.com/jenerationpr/\nFacebook:\nhttps://www.facebook.com/JenerationBuzz \nREGISTER HERE
URL:https://prsala.org/event/prsa-la-ipa-virtual-programming-session-becoming-a-trusted-advisor/
LOCATION:CA
CATEGORIES:PRSA-LA
ATTACH;FMTTYPE=image/jpeg:https://prsala.org/wp-content/uploads/ipa-may-9.jpg
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DTSTART;TZID=America/Los_Angeles:20240515T120000
DTEND;TZID=America/Los_Angeles:20240515T130000
DTSTAMP:20240415T194044Z
CREATED:20240415T194044Z
LAST-MODIFIED:20240415T194044Z
UID:24271-1715774400-1715778000@prsala.org
SUMMARY:PRSA Webinar: How Can Practitioners Make Their Crisis Communication Evidence-based?
DESCRIPTION:How Can Practitioners Make Their Crisis Communication Evidence-based?\nMay 15\, 2024 3:00 p.m. – 4:00 p.m. (Eastern Daylight Time)\n\n\nJoin this PRSA Learning Webinar to hear Jo Detavernier\, APR\, SCMP\, principal of Detavernier Strategic Communication\, explain what an evidence-based approach to crisis communication entails. \nDetavernier will give his audience an introduction to established and emerging crisis communication research. Among the “classics” he will discuss are Situational Crisis Communication Theory and Stealing Thunder Theory. His venture into the realm of emerging research will include among other things recent findings about the impact of vocal cues on crisis communication and academic research into how heuristic biases lead communicators astray. Detavernier also will discuss how practitioners can implement academic insights into how they help organizations prepare for and conduct crisis communication. \nBy the end of this webinar\, participants will be able to: \n\nUnderstand what an “evidence-based” approach to their discipline entails.\nApply Situational Crisis Communication Theory and Stealing Thunder Theory.\nApply insights from a selection of research from emerging and adjacent fields of inquiry.\nIncorporate an evidence-based approach into their crisis communication plans and training programs.\n\n\n\n\n\nSpeaker\n\n\n\n \nJo Detavernier\, APR\, SCMP\n\n\n\n\n\nRegister Now\nAccreditation Information\nParticipants with the APR credential earn 0.5 CEUs for a webinar. \nLearn more about Accreditation.
URL:https://prsala.org/event/prsa-webinar-how-can-practitioners-make-their-crisis-communication-evidence-based/
LOCATION:CA
CATEGORIES:PRSA
ORGANIZER;CN="PRSA":MAILTO:executive.director@prsala.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240516T180000
DTEND;TZID=America/Los_Angeles:20240516T200000
DTSTAMP:20240510T200222Z
CREATED:20240510T200215Z
LAST-MODIFIED:20240510T200222Z
UID:24380-1715882400-1715889600@prsala.org
SUMMARY:PRSA-LA AAPI Heritage Month Networking Mixer
DESCRIPTION:Come celebrate AAPI Heritage Month with both PRSA-LA and AAJA-LA on Thursday\, May 16th at 6:00 pm PDT at Bombay Palace\, located at 8690 Wilshire Blvd.\nAttendees will have the opportunity to make new connections and to hear others share their AAPI background and story and the important issues facing the AAPI community.\nThe first drink is on us – see you there!\n\nBombay Palace\n8690 Wilshire Blvd\, Beverly Hills\, CA 90211\nView on map\n\nMay 16\, 2024\, 6:00pm PT\n\nREGISTER HERE.
URL:https://prsala.org/event/prsa-la-aapi-heritage-month-networking-mixer/
LOCATION:CA
CATEGORIES:PRSA-LA
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