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DTSTART;TZID=America/Los_Angeles:20240707T000000
DTEND;TZID=America/Los_Angeles:20240707T235900
DTSTAMP:20240614T225038Z
CREATED:20240614T224451Z
LAST-MODIFIED:20240614T225038Z
UID:24489-1720310400-1720396740@prsala.org
SUMMARY:PRSA-LA 60th PRism Awards Early Bird Entry Deadline
DESCRIPTION:60th PRism Awards  \nEarly Bird Entry Submission Deadline \nSUBMIT HERE \n 
URL:https://prsala.org/event/60th-prism-awards-early-bird-entry-deadline/
LOCATION:CA
CATEGORIES:PRSA-LA
ATTACH;FMTTYPE=image/jpeg:https://prsala.org/wp-content/uploads/PRISM-2024-CFE-Regular-banner.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240711T120000
DTEND;TZID=America/Los_Angeles:20240711T130000
DTSTAMP:20240604T195113Z
CREATED:20240604T195113Z
LAST-MODIFIED:20240604T195113Z
UID:24444-1720699200-1720702800@prsala.org
SUMMARY:6 Ways To Reach More Readers
DESCRIPTION:6 Ways To Reach More Readers \nJuly 11\, 2024 3:00 p.m. – 4:00 p.m. (Eastern Daylight Time) \n\n\nBoost your open rates\, rev up readability \nEVENT IS FREE TO PRSA MEMBERS. REGISTER HERE. \n  \n\n\n\n\nSome 68% of emails don’t get opened — let alone read. How can you put your emails among the 32% that actually get the word out? \nIn this webinar\, you’ll learn six ways to write copy that gets opened and read. You’ll learn how to: \n\nPerfect your subject lines with a new\, free online tool.\nGet opened with the No. 1 call to action for subject lines.\nWrite paragraphs that don’t get skipped by hitting one key on the keyboard more often.\nWrite subject lines that aren’t too long or too short.\nUse AI to make your message measurably more readable.\n\n\n\n\n\nSpeaker\n\n\n\n\n\n \nAnn Wylie
URL:https://prsala.org/event/6-ways-to-reach-more-readers/
LOCATION:CA
CATEGORIES:PRSA,Webinar
ORGANIZER;CN="PRSA":MAILTO:executive.director@prsala.org
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240725T000000
DTEND;TZID=America/Los_Angeles:20240725T235900
DTSTAMP:20240614T224839Z
CREATED:20240614T224554Z
LAST-MODIFIED:20240614T224839Z
UID:24492-1721865600-1721951940@prsala.org
SUMMARY:PRSA-LA 60th PRism Awards Final Entry Deadline
DESCRIPTION:60th PRism Awards  \nFinal Entry Submission Deadline \nSUBMIT HERE \n 
URL:https://prsala.org/event/60th-prism-awards-final-entry-deadline/
LOCATION:CA
CATEGORIES:PRSA-LA
ATTACH;FMTTYPE=image/jpeg:https://prsala.org/wp-content/uploads/PRISM-2024-CFE-Regular-banner.jpg
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DTSTART;TZID=America/Los_Angeles:20240725T163000
DTEND;TZID=America/Los_Angeles:20240725T183000
DTSTAMP:20240722T223623Z
CREATED:20240528T193355Z
LAST-MODIFIED:20240722T223623Z
UID:24409-1721925000-1721932200@prsala.org
SUMMARY:Trust Me\, I Work in Hollywood
DESCRIPTION:Join Edelman and PRSA Los Angeles for a special event featuring insights and discussion on the newly released 2024 Edelman Trust Barometer Special Report: Media & Entertainment. \nTrust Me\, I Work in Hollywood\nThursday\, July 25 • 4:30pm – 6:30 pm PT\nEdelman Los Angeles\n1500 N. El Centro Avenue\, Los Angeles\, CA 90028 \nREGISTER HERE \nMedia and entertainment companies face a complex and rapidly changing landscape as consumer habits shift. New data from the Edelman Trust Barometer reveals a volatile trust environment and a significant trust gap along party lines in the entertainment industry. \nThis discussion will explore the impact of innovation on media and entertainment. We’ll be joined by an expert panel to examine where consumers seek content and how trust shapes their behaviors. Key topics will include values alignment\, the role of trust in building dedicated fan bases\, and other critical considerations for M&E companies. \nAgenda: \n4:30 pm: Doors Open \n5:00 pm: Keynote Presentation and Panel Discussion \n6:00 – 6:30 pm: Networking Reception \nMeet Our Speakers:\nJonathan Jordan (Keynote Presenter)\, General Manager\, Edelman California\nPhylicia Fant (Panelist)\, Head of Music Industry & Culture Collaborations\, Amazon Music\nKen Hertz (Panelist)\, Senior Partner\, Hertz Lichtenstein Young & Polk LLP\nJustin Riley (Panelist)\, Vice President of Operations & Business Development\, Hillman Grad Productions\nDr. Stacy L. S. (Panelist)\, Founder and Director\, USC Annenberg Inclusion Initiative\nRachel Stevens (Moderator)\, Senior Vice President\, Earned Media\, Edelman \nREGISTER HERE \n 
URL:https://prsala.org/event/edelman-entertainment-media-panel-discussion/
LOCATION:Edelman\, 1500 N El Centro Ave\,\, Los Angeles\, 90028\, United States
CATEGORIES:Other Events,PRSA-LA
ATTACH;FMTTYPE=image/jpeg:https://prsala.org/wp-content/uploads/edelman-image-copy.jpg
ORGANIZER;CN="PRSA-LA":MAILTO:executive.director@prsala.org
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