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DTSTART;TZID=America/Los_Angeles:20261202T110000
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DTSTAMP:20261103T005642Z
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UID:33381-1796209200-1796212800@prsala.org
SUMMARY:PRSA-LA’s At Breakfast (Brunch) With…
DESCRIPTION:PRSA-LA’s At Breakfast With… Presents a Special At Brunch With… Edition\, A Virtual Event \nInside the Morning Meeting: What Morning Show Producers Want From PR Pros \nWednesday\, December 2\, 2026\n11:00am – 12:00pm \nTickets: $20 for members\, $35 non-members\, $10 students \nREGISTER HERE \nThey’re making the morning news. We’re saving them a seat at brunch. \nMorning shows remain one of the most valuable\, and competitive\, opportunities for PR professionals seeking broadcast coverage. But what actually happens behind the scenes when producers decide which stories\, experts\, products and guests make it on the air? \nJoin PRSA-LA for a virtual At Brunch With… conversation with morning show producers from some of Los Angeles’ leading English- and Spanish-language television stations. Go inside the morning meeting to learn how producers plan their shows\, where they find story ideas and guests\, what makes a pitch stand out\, and what causes producers to pass. \nThis practical session will give PR professionals direct access to the people making daily booking and editorial decisions—and an opportunity to better understand how to turn a good idea into a segment that works for morning television. \nWhat You’ll Learn: \n\nHow morning shows plan and select stories\, segments and guests\nWhat makes a pitch stand out\, and what gets deleted\nWhen and how producers prefer to be pitched\nWhat makes someone a strong on-air guest or expert\nWhere producers find ideas beyond their inbox\, including social media\nHow to pitch timely news versus evergreen\, lifestyle and consumer segments\nWhat makes a story work visually for morning television\nWhat materials and resources PR professionals can provide to make a segment easier to produce\nHow pitching English- and Spanish-language morning shows may differ\n\nREGISTER HERE
URL:https://prsala.org/event/prsa-las-at-breakfast-brunch-with/
CATEGORIES:PRSA-LA,Webinar
ATTACH;FMTTYPE=image/png:https://prsala.org/wp-content/uploads/2026-ABW-Inside-the-Morning-Meeting.png
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