The Orange County Chapter will host the 2016 PRSA Western District Conference April 21-23 at the Hyatt Regency Huntington Beach Resort & Spa. Your opportunity to register for the conference at the special $325 early bird rate ends March 4. Register today, and get ready to get up-to-speed on all things related to this year’s theme: “The PR Futurist: Embracing Industry Evolution.”
In this environment, consumers have a direct line to their favorite brands through social media, local causes can rise to national attention overnight, and traditional media increasingly relies on new media to learn what’s trending. The conference will address how public relations has morphed into a hybrid harbinger of the future of communication. A total of 15 breakout sessions will explore the disruptive nature of information in the digital age.
Keynote speakers for the conference will include PRSA President Mark W. McClennan, social media strategist Brian Solis, brand strategist Todd Brooks, and Suzy Brown of Disneyland. There will also be a remarkable panel featuring first responders from San Bernardino County, who shaped the nation’s understanding of the second largest terrorist attack on U.S. soil.
For registration, sponsorship information or other details, please visit the conference website.