First Semi-Annual APR Readiness Review
Want to give your career an edge and get some top-level professional development at the same time? Maybe it’s time you pursued your APR accreditation. PRSA-LA has streamlined the process…
What Would You Do? An Ethics Dilemma: Disclosure of Information
Part of our ongoing discussion on PR industry ethics… As part of PRSA’s Code of Ethics, there are six PRSA Code Provisions of Conduct. One deals with the disclosure…
PRSA-LA Welcomes New Members
During the past two months, PRSA-LA has added the following new members. If you would like to learn more about the benefits of membership in PRSA and PRSA-LA, please visit…
President’s Message: May 2015
It’s hard to believe that the dog days of summer are upon us, but 2015 is really flying by. For the Los Angeles chapter of PRSA, it’s a product of…
Using Analytics to Better Your PR Strategy
Evolve or die. The strategies and tactics that you’ve been evolving over the years to improve your brand perceptions must be equally matched by the metrics and reporting that go…