The automotive industry is at the forefront of PR’s growing emphasis on grassroots storytelling and digital content creation. On Wednesday, July 23, PRSA-LA invites you to learn how major automotive…
“Summertime and the livin’ is easy.” I appreciate the sentiment behind this familiar song lyric (written by Gershwin and used by dozens of artists from Sublime to Janice Joplin), but…
On Wednesday, June 25, PRSA-LA invites you to learn how brands and non-profit organizations are targeting their PR and marketing strategies to today’s multicultural millennial consumers. The 78 million millennials…
Did you know that in addition to the myriad continuing education, networking and volunteer opportunities available to PRSA members, the organization also offers preferred rates on insurance, technology, relocation services, shipping, car…
PRSA-LA’s June 11 At Breakfast With… event, “Inside Latino Entertainment: Top Hispanic Journalists Share Latest Trends and Pitching Tips for Reaching Millions,” brought together PRSA members and top Latino entertainment…