The Pollack PR Marketing Group (PPMG) announced today, that LegalShield, the leading provider of legal services of affordable legal plans and identity theft solutions for individuals, families and small businesses, has retained the PR and marketing firm as its agency of record.
Covering more than 1.6 million families and serving more than 4.1 million people across North America, in 49 states and four Canadian Provinces, LegalShield has engaged PPMG to build marketplace awareness of the company. PPMG’s PR efforts will focus on the company’s technology, apps and its many service offerings that include legal services, identity protection/cyber security, business governance, estate planning and more.
“LegalShield has invested heavily in developing best in class technological offerings that speed the delivery of the expert services of its local and national law firm networks, to consumers and business owners,” said Noemi Pollack, PPMG’s founder and CEO. “We look forward to help position the company’s executives as thought leaders, in crucial areas, most notably in supporting equal access to the justice system available for all.”
“We selected PPMG because of their success track record in working with professional service firms and consumer technology service products,” said David Coffey, Senior Vice President, Chief Digital Officer for LegalShield. “PPMG formulated a plan that was immediately actionable with a solid approach for our needs.”