Los-Angeles based Pollack PR Marketing Group (PPMG), which in 2011 opened an office in New York, recently named Jeff Monford managing director of its NY office. Monford, who previously served as associate director of communications at Milken Institute, is charged with driving the agency’s east coast growth and expansion.
Also in March, PPMG was retained by Bob Hope USO to support ongoing issues management needs and 75th anniversary community relations efforts. Bob Hope USO serves troops and military families on bases across Southern California, and operates centers at regional airports to serve military personnel and their families while traveling.
PPMG will bolster community awareness of Bob Hope USO’s services and programs and provide strategic counsel on various challenges facing the organization as it prepares to relocate its flagship center at LAX. PPMG will work to develop pathways to elevate the organization’s position within the community, while activating community leaders around the importance of its mission.