Member Spotlight: Shawn Smith
Every month, PRSA-LA highlights members who are making an impact — sharing their ideas, information, and stories about their experiences in PR. This month, we are featuring Shawn Smith, Director of…
Details
5 Tips to Prepare a PRism Award-winning Entry
1 Categorize Creatively. Your work is likely eligible for consideration in more than one PRism Awards category. To ensure your entry stands out, tailor your category choice to specific aspects…
Details
President’s Letter
October, 2018 Wasn’t the 2018 PRism Award dinner enjoyable? Much of the credit for this goes to incoming president Shawn Smith, who was determined that the PRism event would be…
Details
President’s Letter
September, 2018 I’m dreading the fun, career-boosting event I signed up for tonight. I’m not the only one that does this, right? Surely at least some of you have also…
Details
MEMBER NEWS: Deutsch Pens ‘Strategies & Tactics’ Story On Influencer Event Best Practices
The lead story in this month’s issue of PRSA’s Strategies & Tactics was authored by PRSA-LA Past-President Erik Deutsch, who explores the latest influencer marketing trends. The story, titled “Inside…
Details