For independent practitioners, the “personal touch” still rules in business development. Despite the numerous channels available today – blogs, mobile, web, social media and email marketing – the personal touch…
Contributed by Sally Falkow, Strategist at Meritus Media; @SallyFalklow On Wednesday January 28, PRSA-LA held the 2015 edition of its annual State of the State of PR review. The theme…
On October 22, a room full of eager PR practitioners gathered at Rosa Mexicano at L.A. Live! for PRSA-LA’s “Travel and Tourism PR: The 21st Century World in a Nutshell.”…
PRSA-LA joined forces with Social Media Club, Los Angeles (SMCLA) on Tuesday, September 23, to host a special Social Media Week Los Angeles panel expressly for PR and news media…
America’s millennial generation is a diverse, dynamic group with a wide range of attitudes and interests, and marketers who try to paint the more than 70 million 18- to 32-year-olds…