Watch our recorded program here.
A huge Thank You to our Sponsors!
PRSA-LA’s 56th Annual PRism Awards—the Los Angeles region’s premier awards program recognizing excellence in public relations strategic campaigns, tactical programs, and professional merit was held on November 12, 2020, virtually via Zoom this year.
We had the honor of Kim Tobin from NBC4 as our 56th PRism Awards Ceremony host together with special guest, Comedian Jason Love.
Program:
4:30 – 5 PM Papa John’s 20-20 Networking Reception
Sponsored by Papa John Pizza.
5 – 6 PM PRism Awards Ceremony
Proudly Sponsored by BusinessWire.
Congratulations to our 56th PRism Winners!
2020 PRism Winners
Award winners are selected by an independent panel of judges from the Chicago Chapter of PRSA. Awards are presented here in alphabetical order by category, not the order in which they were conferred.
| Category Name | Company Name | Entry Title | Award |
| 2020 Campaign on a Shoestring Budget (<$10K) | Black Ink Public Relations & Marketing | Comedy Gives Back | PRism Award |
| 2020 Community Relations, Corporate/Business, Consumer Services | Hill+Knowlton Strategies | California Water Service’s Palos Verdes Peninsula Water Reliability Project | PRism Award |
| 2020 Events & Observances, Corporate/Business, Healthcare | Idea Hall | Be Well OC and Idea Hall Break Ground on First of its Kind Mental Health Campus | PRism Award |
| 2020 Marketing, Corporate/Business, Consumer Products | Informa/ International Motorcycle Shows | The Progressive® International Motorcycle Shows® Debuts ContinueTheRide.com Housing All-New Roster of B2C & B2B Digital Products Connecting Industry Enthusiasts and Professionals Year-Long | PRism Award |
| 2020 Advertorials | CenCal Health | An Open Letter to the Community | PRism Award |
| 2020 Branded Content | California State University, Los Angeles | Cal State LA Downtown Fully-Employed MBA (FEMBA) Program-Fall 2020 Applications | PRism Award |
| 2020 Community Relations, Government | Fiona Hutton & Associates | Proposition 14: Signature Gathering During a Pandemic | PRism Award |
| 2020 Community Relations, Government | Palmdale Water District | Greater Antelope Valley Water Emergency Coalition Event | Award of Excellence |
| 2020 Community Relations, Not-for-Profit | Cause Communications | WE RISE 2020: Virtual May | PRism Award |
| 2020 Creative Tactics, Logo/Identity Design | Valley County Water District | Trust the Tap | PRism Award |
| 2020 Crisis Communications, Government | Los Angeles World Airports | COVID-19 and the recovery of a lifetime | Award of Excellence |
| 2020 Crisis Communications, Government | SCV Water | PFAS – A Long-term Crisis of Confidence | PRism Award |
| 2020 Diversity Communications, Corporate/Business, Consumer Products | MWWPR | Barefoot Bubbly Pops with Pride | PRism Award |
| 2020 Diversity Communications, Government | Golin | Fighting Tobacco Industry’s Use of Menthol Cigarettes to Addict African Americans | Award of Excellence |
| 2020 Diversity Communications, Government | TDW+Co | 2020 Census Asian PR/Media Relations | PRism Award |
| 2020 Events & Observances, Government | Runyon Saltzman, Inc. | Smile, California National Children’s Dental Health Month Campaign | PRism Award |
| 2020 Events & Observances, Not-for-Profit | Black Ink Public Relations & Marketing | Comedy Gives Back | PRism Award |
| 2020 Events & Observances, Corporate/Business, Consumer Products | Rocket Science Marketing & Public Relations | Dole and Disney’s Frozen 2 | PRism Award |
| 2020 Events & Observances, Corporate/Business, Consumer Products | The Wonderful Company | Teleflora Shares “A Mother’s Love” | Award of Excellence |
| 2020 Events & Observances, Corporate/Business, Consumer Services | Forest Lawn | Dia de los Muertos (Day of the Dead) at Forest Lawn | PRism Award |
| 2020 Events & Observances, Corporate/Business, Sports & Entertainment | Walt Disney Studios Home Entertainment & Think Jam | The Perfect Lap Tour – Ford v Ferrari Home Entertainment Campaign | PRism Award |
| 2020 Events & Observances, Government | Fiona Hutton & Associates | Protecting First Responders | Award of Excellence |
| 2020 Events & Observances, Not-for-Profit | Miller PR | The World’s Big Sleep Out: Creating Global Solidarity for Homelessness – LA Event | Award of Excellence |
| 2020 Global Communications | Miller PR | Unveiling the Absolut Elyx New Bottle | PRism Award |
| 2020 Influencer Marketing | bcw global | Around the World with Preferred Rewards | PRism Award |
| 2020 Integrated Communications, Associations/Education | Fiona Hutton & Associates | Tools of the Water Trade | PRism Award |
| 2020 Integrated Communications, Corporate/Business, Healthcare | Blue Shield of California | Reimagining Health for All Californians | PRism Award |
| 2020 Integrated Communications, Government | Runyon Saltzman Inc. | Express the #ManySidesToMyStory | PRism Award |
| 2020 Integrated Communications, Not-for-Profit | Black Ink Public Relations & Marketing | Comedy Gives Back | PRism Award |
| 2020 Integrated Communications, Not-for-Profit | Blue Shield of California | Reimagining Health for All Californians | Award of Excellence |
| 2020 Internal Communications / Employee Relations | Idea Hall | 100 Years, One Driver: Idea Hall with C.W. Driver Companies | PRism Award |
| 2020 Issues Management, Not-for-Profit | Learn4Life | Learn4Life Pandemic Response | PRism Award |
| 2020 Media Relations, Business-to-Business | Idea Hall | Positioning Hendy as a Leading and Forward-Thinking Interior Architecture Firm | PRism Award |
| 2020 Media Relations, Consumer Products | Weber Shandwick | Chevrolet Suburban Becomes First Vehicle to Receive Award of Excellence Star at The Hollywood Walk Of Fame | PRism Award |
| 2020 Media Relations, Consumer Products | Weber Shandwick | Chevrolet Bolt EV Proves Its Adventure Capability By Conquering California Double On Single Charge | Award of Excellence |
| 2020 Media Relations, Healthcare | Fiona Hutton & Associates | “Saving Sacramento’s Largest Free Healthcare Clinic” – Health Net’s Campaign to Fund CareForce & Get the Word Out to Patients | PRism Award |
| 2020 Media Relations, Not-for-Profit | Black Ink Public Relations & Marketing | Comedy Gives Back | PRism Award |
| 2020 Media Relations, Technology | PondelWilkinson | Syntiant Corp: Moving AI from the Cloud to the Edge | PRism Award |
| 2020 Pro Bono Program | Black Ink Public Relations & Marketing | Comedy Gives Back | Award of Excellence |
| 2020 Pro Bono Program | Olmstead Williams Communications | In The Image: Face-To-Face with Los Angeles’ Homeless Population | PRism Award |
| 2020 Public Affairs, Government | Fiona Hutton & Associates | California’s Landmark Use of Force Reform | PRism Award |
| 2020 Public Service, Corporate/Business | Blue Shield of California | Confronting COVID-19 with Facts, Education and Actions | PRism Award |
| 2020 Public Service, Not-for-Profit | Blue Shield of California | Confronting COVID-19 with Facts, Education and Actions | PRism Award |
| 2020 Publications, Annual Reports | CenCal Health | 2019 CenCal Health Community Report | PRism Award |
| 2020 Publications, Brochures | CenCal Health | Fast Start Guide | PRism Award |
| 2020 Publications, Magazines | Idea Hall | Cystinosis Research Foundation: Cystinosis Magazine | PRism Award |
| 2020 Publications, Newsletters | CenCal Health | Spring 2020 Member Newsletter | PRism Award |
| 2020 Social Media, YouTube Engagement | Golin | 2 Easy Hello Kitty DIY Hair Accessories Featuring Macy’s Collection | PRism Award |
| 2020 Streaming Media, Podcast | Los Angeles Police Department | Our LAPD Story | PRism Award |
List of Past Special Awards Winners
Click here for a list of past Public Relations Professional of the Year Honorees.
Click here for a list of past Public Relations Team of the Year Honorees.
Click here for a list of past Corporate Citizen of the Year Honorees.
Prior Competitions
55th Annual Prism Awards (2019)
2019 Prism Award Winners & Finalists
54th Annual Prism Awards (2018)
2018 PRism Award Winners & Finalists
53rd Annual PRism Awards (2017)
2017 PRism Award Winners & Finalists
52nd Annual PRism Awards (2016)
2016 PRism Award Winners & Finalists
51st Annual PRism Awards (2015)
2015 PRism Award Winners
2015 Event Wrapup – Photos and More
50th Annual PRism Awards (2014)
2014 PRism Award Winners
2014 Event Wrapup – Photos and More