3rd Annual PRSSA One-Day Conference

Network. Learn. Be Inspired!

 

Saturday, March 7, 2015

9 a.m. – 4 p.m.

 

PRSSA/PRSA Members: $25

Non-PRSSA/PRSA Attendees: $35

 

Fee includes all sessions, continental breakfast, lunch, and sweets.

 

PROGRAM DETAILS

 

Keynote Opening Session

Bridging the Generational Divide in the Workplace: Keeping Your Sanity Working with Old Schoolers

 

PRESENTERS:
Christopher Perez, Marketing & PR Counselor, Chris Perez Consulting

Matt Prince, PR Manager, Taco Bell

 

Morning Breakout Sessions

(choose one)

 

Nailing the Interview –

Tips on making a great first impression

 

MODERATOR:

Jean Gonsoulin, President, The Gonsoulin Group

 

PANELISTS:

Diane Bergman, APR, Vice President of Marketing and Communications, LA Opera

Peter Hidalgo, APR, Director, Government Relations, Time Warner Cable

Ericka Iniguez, Senior Programs & Outreach Manager, The LAGRANT Foundation

 

Seeking a Creative, Strategic Thinker –

What does being creative and strategic really mean, and how can you develop both 

 

PRESENTER:

Curt Doty, Senior Vice President, Creative Technology Platforms, Weber Shandwick

 

Afternoon Session

 

Bringing a PR Concept to Life: 

Collaborating with Peers, Learning and Sharing Best Practices

 

FACILITATOR:

Scott Pansky, Co-Founder & Senior Partner, Allison+Partners

 

JUDGES:

Dave Barthmuss, Group Manager, Policy and Product, General Motors

Alan Caldwell, Southern California Communications & Government Relations Manager, Shell Oil Co.

Ericka Iniguez, Senior Programs & Outreach Manager, The LAGRANT Foundation

Deanne Yamamoto, Managing Director – Los Angeles, Golin

 

Loyala Marymount University

University Hall (Roski Dining Room)

1 LMU Drive

Los Angeles, CA 90045

Parking: Free parking is located under the building (University Hall.)  Entrance is off Lincoln Boulevard.

 

Questions?  Contact Holly Ferris at holly@ferriscomm.com

 

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