Health Care Media

Who

A panel of health care media from Southern California’s top newspapers, broadcast stations and digital outlets including:

• Anna Gorman, Kaiser Health News
• Elizabeth Aguilera, KPCC
• Susan Abram, Los Angeles Daily News

Moderated by Paul George, Partner and Director of Porter Novelli’s Global Health and Wellness practice.

What

Learn the sure-fire ways to build relationships and win media coverage from this panel of news producers, editors, and reporters from Los Angeles’ top media outlets.  This nuts-and-bolts session will help you gain the ear – and the trust – of these editorial “gatekeepers.”

You will also discover:

• Why local health care stories are competing more than ever with national trend coverage
• How reporting has changed in the era of the Affordable Care Act
• Which health care trends and topics are of most interest
• What journalists think as they answer your calls and read your pitches

When

Thursday, August 18

7:30 – 8 a.m. Check in and Networking; Continental breakfast
8 – 9 a.m. Program; Q and A
Note: Please arrive at 7:30; the panel discussion will begin promptly at 8 a.m.

Where

The Gas Company Tower
555 W. 5^th Street (corner of 5^th and Olive)
2^nd Floor (Conference Room 2C)
Los Angeles CA 90013-1011

The public parking lot at 5^th and Olive is currently closed. Please park in one of the other public lots in the area or consider one of the hotel self-parking options. The closest parking lot is Pershing Square, and the closest Metro Station is Pershing Square. No parking validations will be offered.

SOLD OUT!