Los Angeles TV News Planning Editors/Producers

Who:  

Elizabeth Chavolla, news producer; editor ‘Enfoque’, KVEA-TV Telemundo 52

Jay Eckstein, planning editor, KABC-TV 7 Eyewitness News

Tim Logan, Writer, Los Angeles Times

More speakers to be announced…

What:

Learn how to win media coverage by hearing from top news producers, planning editors, and writers from Los Angeles top media outlets.  This nuts-and-bolts session will help gain the ear and the trust of these editorial “gatekeepers.”

You will also discover:

• What journalists think as they answer your call and read your pitch
• How to recognize and develop news potential of any broadcast story
• What stories they want and how to pitch them

When:

Thursday, May 14, 2015

8:00 to 9:00 a.m.*   (Continental breakfast will be served)

*Please arrive at 7:45 a.m. Program will begin promptly at 8:00 a.m.

Where:           

Southern California Gas Co. Tower

555 W. 5^th Street (corner of 5^th and Olive)

2^nd Floor (Conference Room 2A)

Los Angeles CA 90013-1011

Parking:

Parking is available at the 5^th and Olive lot across the street from the Gas Company Tower. Additional parking is available at Pershing Square between Hill and Olive and lot located on 6^th Street and Grand (Five-minute walk.) Sorry, no parking validations.

Cost:

$15 for PRSA members, $25 for non-members, $10 for PRSSA student members.  Payment by check encouraged; cash also accepted.  Sorry, no credit cards.

RSVP:

RSVP – ADVANCE RESERVATIONS REQUIRED — RSVP to Alfredo E. Padilla; alfredo@prsala.org (Subject line: TV Producers)

Sponsored by: