Crisis Communications Workshop

PRSA-LA is hosting a crisis communications workshop. We are inviting PR/marketing practitioners, HR professionals, and students to join us for a discussion on strategies to mitigate a crisis, social media’s impact during a crisis, and new technologies designed to avert a crisis before it begins. We’ll open with a Q&A with a crisis expert, followed by 2 panel discussions.

Q&A:
Featured Guest:
Jonathan Bernstein, President, Bernstein Crisis Management

Discussion 1:
#Crisis: Issues Management in a Digital World

Moderator:
Phil Drechsler, Investigative Producer, NBC4

Panelists:
Ben Mones, CEO, FAMA
Holly Baird, Member of the Firm, Sitrick and Co.
Ashley Anderson, Social Media Manager, UCLA Health

Discussion 2:
Did I Tweet That? – A Panel Discussion with Young Professionals

Moderator:
Melissa England, Associate Vice President, Finn Partners