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Red Carpet Confessions
February 25, 2015 @ 5:30 pm - 8:00 pm
Red Carpet Confessions: How Brands are Sharing the Spotlight at the Entertainment Industry’s Biggest Events
From the Golden Globes to the Grammys, Sundance to Coachella, the red carpet is rolling out for the entertainment industry’s biggest names and hottest stars and brands are clamoring to be part of the action. Brand integration and influencer seeding opportunities abound, but is it worth it? Our expert panels will share secrets on how brands can make the most of their investment and leverage the spotlight at these major events. We’ll also ask panelists to give us the wrap-report on this year’s awards shows and tell us which brands they think won big. Will we see a repeat of Samsung’s selfie seen round the world? Don’t miss this scintillating conversation!
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FOR COMMITTEE MEMBERS: Request for event change or addition.