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  • At Breakfast With…Increase Your Pitching by Hitting a Media Home Run: Meet the New KNBC4-TV Newsroom Decision Makers

    Southern California Gas Tower 555 W. 5th Street (corner of 5th and Olive) 2nd Floor (2A Conference Room), Los Angeles, CA, United States

    INCREASE YOUR PITCHING BY HITTING A HOME RUN: MEET THE NEW NBC4 SOUTHERN CALIFORNIA NEWSROOM DECISION MAKERS   Who:     Panelists from NBC4 Southern California: Kim Baldonado, General Assignment Reporter Matthew Glasser, Health and Medical Producer Terri Hernandez,Vice President, Community Affairs Carlos Hopkins, Executive Producer Kathy Vara, Co-Anchor, Weekend News   What:       Everybody knows the two toughest and often…

  • Kenneth Owler Smith Symposium

    USC Annenberg and PRSA-LA present the 24th annual Kenneth Owler Smith Symposium. The entertainment industry and the popular culture it helps to create are playing an increasingly powerful role in brand marketing, and that influence shows every sign of increasing exponentially. The implications for professionals and students in public relations, advertising, and all of the…

  • The Next Consumer Frontier: Engaging the Multicultural Millennial

    LAPD Auditorium Los Angeles, CA, United States

    The 78 million millennials in the U.S. today are not only a strong consumer force, they are also the most diverse generation in American history, with African Americans, Hispanics and Asian Americans accounting for 41% of their number.  This year’s PRSA-LA multicultural and diversity forum focuses on how brands and non-profit organizations are targeting this influential…

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