Don't miss out! Join your PRSA Western District colleagues at the annual conference. All details, payment information, schedule and speakers listed here, http://prsawesterndistrict.org/ref/9/ref/9/?campaign=PRSA-LAWesternDistrictConferenceRegistration2017 ABOUT PRSA WESTERN DISTRICT CONFERENCE The 2017 PRSA Western District Conference is hosted by PRSA Inland Empire Chapter. Join hundreds of other public relations and communications professionals for a two-day conference in…

(POSTPONED!) Due to the elections on March 7, there are several scheduling conflicts with reporters. A new date for this program will be announced soon! Wed., March 8, 2017 7:30 - 9:00 a.m. AECOM Offices 300 S. Grand Street Los Angeles, CA 90071   Los Angeles’s growing population holds significant implications for businesses; real estate…

Los Angeles’s growing population holds significant implications for businesses; real estate development and urban planning; and infrastructure assets such transportation, water and air quality.  At this “At Breakfast With”, learn how to cut through the clutter and pitch business stories  addressing general topics (e.g. commercial real estate;  how infrastructure needs to evolve to meet the…

While traditional media is constantly in a state of flux, new media outlets such as Buzzfeed, Huffington Post and others are thriving. At this ABW, learn how best to pitch new media outlets, what kinds of stories they’re interested in covering and what their turnaround time is for a story. Panelists Jim Dalrymple, Breaking News…

Date - Wednesday, April 5 Time - 7:30 – 9:00 AM,. Title – At Breakfast With – Meet Los Angeles New Media Reporters Panelists – Brittany Martin, Assistant Editor, Blogs and Social Media - Time Out Los Angeles; Jim Dalrymple, Breaking News Reporter - BuzzFeed, Yvonne Condes, Editor and co-Founder of MomsLA.com Summary – While traditional…

WHEN IT COMES TO WINNING CLIENTS, BEING GOOD IS NO LONGER GOOD ENOUGH! Date and Time: Thursday, April 20, 2017, 12 - 1:30 p.m. Location: Taix French Restaurant 1911 W. Sunset Boulevard Los Angeles, CA 90026 Competition from small and boutique firms – and even cut-rate online freelance cattle calls – makes finding new clients…

When it Comes to Winning Clients, Being Good is no Longer Good Enough! Competition from small and boutique firms – and even cut-rate online freelance cattle calls – makes finding new clients a constant battle. The rules of business development have changed and it’s now all about leveraging your competitive advantages to become the better…

As social media increasingly become essential platforms for publicists and their clients, they have also increasingly begun to supplant more traditional PR tools, like the press release. Journalists are bypassing a publicist’s pitches in favor of lifting social content from a primary source and reporting around it. This program will feature some of the leading…