PRSA-LA invites you to learn how big brands are successfully communicating with one of the most sought-after demographics - today's mom.  Mintel, the leading supplier of consumer, product and media intelligence, will present the latest research on moms, including a sneak peek at recently collected data for their forthcoming annual Marketing to moms report.  Panelists…

WHO Panelists: Justino Aguila, Associate Editor of Latin Music and Special Features, Billboard Cecilia Bogran, Entertainment Reporter, Univision/KMEX-TV 34 Jessica Carrillo, Entertainment Reporter. NBC/Telemundo - Al Rojo Vivo, Acceso Total Victor Cordero "El Paparrush", Entertainment Reporter, MundoFox 22 Ella Esparza, Editor, Latin Heat Magazine Jose M. Mayorquin, Producer, ABC 7 - Eye on LA/Vista LA Pili Montilla, Entertainment Blogger, TeParaTres TV Josep…

The 78 million millennials in the U.S. today are not only a strong consumer force, they are also the most diverse cohort in American history, with African Americans, Hispanics and Asian Americans accounting for 41% of their number.  This year’s multicultural and diversity forum focuses on how brands and non-profit organizations are targeting their PR…

After a long hiatus, PRSA-LA is relaunching its local version of PRSA’s “Counselors Academy” to provide the most senior-level professionals an opportunity to network, share ideas and build camaraderie with their peers.  The new “Counselors Academy – Los Angeles” seeks PR agency leaders with 20-plus years of experience. The group is spearheaded by longtime PRSA-LA…

Click here to learn more about the 2014 Corvette Stingray! In the changing landscape of public relations, brands are exploring new opportunities to engage with consumers and make a lasting and unique impression. Grassroots storytelling and digital content creation are aspects of this new territory in communications, and the automotive industry is at the forefront…

In the changing landscape of public relations, brands are exploring new opportunities to engage with consumers and make a lasting and unique impression. Grassroots storytelling and digital content creation are aspects of this new territory in communications, and the automotive industry is at the forefront of the movement. Join us for a thought-provoking panel as…

The following is information about an event from Social Media Club Los Angeles, one of PRSA-LA’s numerous sister professional communications organizations. Social Media Made The Video Star In-depth panel discussion featuring highly-experienced online video production and distribution thought leaders. Panelists: Brendan Gahan, YouTube consultant to Fortune 500 brands, former head of strategy at Fullscreen and…