Despite the PR industry’s growing digital expertise, online crises continue to play out and leave professional communicators scrambling to minimize the damage. Can anything be done to prevent these volatile situations in the first place? This program will examine recent high profile digital disasters, and what steps could have been taken to prevent them. Our…

Network. Learn. Be Inspired!   Keynote Speaker: Eric Schwartzman, Founder & CEO, Comply Socially “Find Your Dream Job with Social Media” Breakout Sessions to Include: - Hire Me!  Tips on Resumes, Portfolios and Networking - So Many Choices: An Exploration of Different Practice Areas with People in the Know - Media Calling: Advice to New…

To reserve your space, please write to info@prsala.org and put “PRSSA” in the subject line.  No refunds or cancellations after Wednesday, April 9. Fee includes all sessions, continental breakfast, lunch, and sweets.   Keynote Speaker: Eric Schwartzman, Founder & CEO, Comply Socially “Find Your Dream Job with Social Media” Breakout Sessions to Include: Hire Me! …

Who Tom Engell, CPA CEO, The Rocher Group An entrepreneur at heart, Tom Engell has owned and successfully sold a variety of businesses. He is a Certified Public Accountant in the United States and Canada, a Certified Business Valuation Analyst, and holds a master’s degree in taxation. As an educator, Tom has taught college-level courses…

Who Tom Engell, CPA CEO, The Rocher Group An entrepreneur at heart, Tom Engell has owned and successfully sold a variety of businesses. He is a Certified Public Accountant in the United States and Canada, a Certified Business Valuation Analyst, and holds a master’s degree in taxation. As an educator, Tom has taught college-level courses…

PRSA-LA is pleased to announce Ali Landry, celebrity mom, entrepreneur, philanthropist and former Miss USA, as moderator of the evening’s panel discussion. PRSA-LA invites you to learn how big brands are successfully communicating with one of the most sought-after demographics - today's mom.  Mintel, the leading supplier of consumer, product and media intelligence, will present…

PRSA-LA invites you to learn how big brands are successfully communicating with one of the most sought-after demographics - today's mom.  Mintel, the leading supplier of consumer, product and media intelligence, will present the latest research on moms, including a sneak peek at recently collected data for their forthcoming annual Marketing to moms report.  Panelists…

WHO Panelists: Justino Aguila, Associate Editor of Latin Music and Special Features, Billboard Cecilia Bogran, Entertainment Reporter, Univision/KMEX-TV 34 Jessica Carrillo, Entertainment Reporter. NBC/Telemundo - Al Rojo Vivo, Acceso Total Victor Cordero "El Paparrush", Entertainment Reporter, MundoFox 22 Ella Esparza, Editor, Latin Heat Magazine Jose M. Mayorquin, Producer, ABC 7 - Eye on LA/Vista LA Pili Montilla, Entertainment Blogger, TeParaTres TV Josep…