Caddy Marketing and Communications (CMAC) has been selected by Los Angeles, California-based Dynamicweb North America and Camarillo, California-based Las Posas Country Club to develop and implement comprehensive social media marketing campaigns for both organizations.
For Dynamicweb, CMAC will manage the e-commerce software company’s social media activity and influencer outreach to increase its online lead generation, industry visibility, and overall brand awareness. For Las Posas Country Club, CMAC will extensively build out the organization’s online presence, and manage the club’s outreach to business partners, prospective and existing members, and the external golf and business communities.
In related news, this month, CMAC founder and PRSA-LA Board Member Keith R. Pillow, APR, begins his fourth consecutive year as an adjunct professor of marketing at California State University Los Angeles, where he teaches a broad range of marketing courses, including advertising and social media.