Ada Li is a Presidential Scholar and research associate at the USC Center for Public Relations, where she led the 2026 Global Communication Report and serves as student lead for the 2027 Relevance Report. She is currently a junior pursuing a B.A. in Public Relations and Advertising, a minor in Technology Commercialization and a progressive M.S. in Integrated Design, Business and Technology at USC. Her experience includes working with technology clients at Ogilvy and supporting corporate innovation at Plug and Play Tech Center. A creative strategist at heart, she finds stories in everything and aspires to build a career in technology communications.