Prism57-Honorees

A Huge Thank You to Our Sponsors!

PRism Program 2021-sponsors

PRSA-LA’s 57th Annual PRism Awards—the Los Angeles region’s premier awards program recognizing excellence in public relations strategic campaigns, tactical programs, and professional merit was held on October 21, 2021 at the Annenberg Community Beach House in Santa Monica. This was an in-person event.

We had the honor of Robert Kovacik from NBC4 as our 57th PRism Awards Ceremony host.

Program:
5:30 – 7 PM    Networking Reception
7 – 8:15PM   PRism Awards Ceremony

Congratulations to our 57th PRism Winners!


2021 PRism Winners

Award winners are selected by an independent panel of judges from the West Virginia Chapter of PRSA. Awards are presented here in alphabetical order by category, not the order in which they were conferred.

Category Name Company Name Entry Title Award Type
2021 Branded Content Runyon Saltzman, Inc. RSE Launches a Robust Digital Advertising Campaign to Stop the Spread of COVID-19 PRism Award
2021 Campaign on a Shoestring Budget Cal Poly Pomona Scholarship Fest Award of Excellence
2021 Community Relations, Associations / Education American Career College & Westbound Communications ACC Cares Nurse Appreciation Event at Greater El Monte Community Hospital PRism Award
2021 Community Relations, Corporate / Business, Healthcare AltaMed Health Services My Vote. My Health. Award of Excellence
2021 Community Relations, Government Idea Hall Orange County Health Care Agency Launches “Be A Friend for Life” Youth Suicide Prevention Campaign with Idea Hall Award of Excellence
2021 Community Relations, Government Runyon Saltzman, Inc. RSE and Partners Strengthen Community Relationships to Combat COVID-19 in California PRism Award
2021 Community Relations, Not-for-Profit CenCal Health Welcome Back to Care Award of Excellence
2021 Community Relations, Not-for-Profit Cause Communications WE RISE 2021 PRism Award
2021 Corporate Social Responsibility, Corporate / Business, Healthcare Blue Shield of California Building California’s Statewide COVID-19 Vaccine Network to Save More Lives PRism Award
2021 Corporate Social Responsibility, Not-for-Profit CenCal Health Welcome Back to Care PRism Award
2021 Corporate Social Responsibility, Not-for-Profit Herbalife Nutrition Nutrition for Zero Hunger in Partnership with Feed the Children: Solutions for Global Food Insecurity Award of Excellence
2021 Creative Tactics, Graphic Design CenCal Health Women’s Health Mailings PRism Award
2021 Creative Tactics, Graphic Design City of West Hollywood VOTE West Hollywood Award of Excellence
2021 Crisis Communications, Government City of West Hollywood City of West Hollywood COVID Response Campaign PRism Award
2021 Diversity Communications, Government Runyon Saltzman, Inc. RSE Reaches California’s Diverse Communities to Combat COVID-19 PRism Award
2021 Diversity Communications, Not-for-Profit Cerrell Los Angeles Regional COVID-19 Recovery Fund PRism Award
2021 Events & Observances, Corporate / Business, Business-to-Business Merryman Communications Merryman Communications, Brand Refresh and 10-Year Anniversary Campaign are a Win-Win-Win PRism Award
2021 Events & Observances, Corporate / Business, Sustainability / Environmental Olmstead Williams Communications Alen: Enabling Back-To-School Through Its Clean Air Movement Award of Excellence
2021 Events & Observances, Corporate / Business, Travel, Tourism, Hospitality Zeno Group & Alaska Airlines Launching Alaska Airlines’ Official Entrance into oneworld PRism Award
2021 Events & Observances, Government Westbound Communications Port of Long Beach Gerald Desmond Bridge Replacement Project New Bridge Virtual Grand Opening Event PRism Award
2021 Events & Observances, Government Valley County Water District Annual Water Awareness/95th Anniversary Drive Thru Event Award of Excellence
2021 Events & Observances, Not-for-Profit Idea Hall Be Well OC Debuts First Mental Health and Wellness Campus in Orange County with Idea Hall PRism Award
2021 Events & Observances, Not-for-Profit Olmstead Williams Communications Saban Community Clinic: Preventing the Double Pandemic PRism Award
2021 Influencer Marketing CenCal Health Welcome Back to Care Award of Excellence
2021 Integrated Communications, Corporate / Business, Business-to-Business Idea Hall The New Generation Space: Positioning Hendy as a Go-To Resource for Workplace Reentry in the COVID-19 Era PRism Award
2021 Integrated Communications, Corporate / Business, Healthcare Fiona Hutton & Associates California’s Trusted Medi-Cal Partner – Positioning Health Net for Reprocurement PRism Award
2021 Integrated Communications, Government Runyon Saltzman, Inc. RSE Executes California’s Largest Integrated Communications Campaign to Combat COVID-19 PRism Award
2021 Integrated Communications, Not-for-Profit Cerrell Los Angeles Regional COVID-19 Recovery Fund PRism Award
2021 Internal Communications / Employee Relations Idea Hall C.W. Driver Companies: One Company, One Driver – Creating Meaningful Connections in the Time of COVID-19 Award of Excellence
2021 Issues Management, Corporate / Business, Consumer Services AIJ Communications Publicizing Civil Action Against USC and Disgraced OBGYN George Tyndall Award of Excellence
2021 Marketing, Not-for-Profit Cerrell Los Angeles Regional COVID-19 Recovery Fund PRism Award
2021 Media Relations, Business-to-Business Idea Hall CapRock Partners: Raising Institutional Profile and Capital During a Pandemic PRism Award
2021 Media Relations, Consumer Products Elev8 New Media The Alkaline Water Company Partners with Shaquille O’Neal Award of Excellence
2021 Media Relations, Healthcare UCLA Health Los Angles Times coverage of family stricken with COVID Award of Excellence
2021 Media Relations, Healthcare Blue Shield of California Leading with Mission During a Public Health Emergency PRism Award
2021 Media Relations, Not-for-Profit Blue Shield of California Leading with Mission During a Public Health Emergency PRism Award
2021 Press Conferences, Government Runyon Saltzman, Inc. RSE and Lucas Public Affairs Evolve Traditional Press Conference to Combat COVID-19 in California PRism Award
2021 Pro Bono Program The Hoyt Organization Welcoming the Next Gen of Southern California Structural Engineering Professionals with Revamped Branding PRism Award
2021 Public Affairs, Associations / Education Fiona Hutton & Associates PORAC: Partners in Police Reform PRism Award
2021 Public Affairs, Government Metropolitan Water District of Southern California Spoofing Movies and Comics for an Attention-Getting Water Conservation Campaign PRism Award
2021 Public Affairs, Not-for-Profit Fiona Hutton & Associates Yes on Prop 14: Passing a Billion-Dollar Bond Measure During a Pandemic PRism Award
2021 Public Service Announcements City of West Hollywood City of West Hollywood COVID Response Campaign Award of Excellence
2021 Public Service, Government Valley County Water District Trust the Tap Public Service Campaign Award of Excellence
2021 Public Service, Government A. Bright Idea, LLC U.S. Drug Enforcement Administration National Prescription Drug Take Back Day PRism Award
2021 Public Service, Government Runyon Saltzman, Inc. RSE Executes California’s Largest Public Service Campaign to Combat COVID-19 PRism Award
2021 Public Service, Not-for-Profit CenCal Health Welcome Back to Care PRism Award
2021 Publications, Annual Reports CenCal Health 2020 Community Report PRism Award
2021 Reputation / Brand Management, Corporate / Business Merryman Communications Merryman Communications, Brand Refresh and 10-Year Anniversary Campaign are a Win-Win-Win Award of Excellence
2021 Social Media, YouTube Engagement Golin Daily Kindness Jar (Sanrio) Award of Excellence
2021 Websites, External / Public Blue Shield of California Supporting California’s Vaccination Efforts with Facts, Stories and Information Award of Excellence


List of Past Special Awards Winners

Click here for a list of past Public Relations Professional of the Year Honorees.

Click here for a list of past Communications / Public Relations Team of the Year Honorees.

Click here for a list of past Joseph Roos Community Service Honorees.

Click here for a list of past Corporate Citizen of the Year Honorees.


Prior Competitions

57th Annual PRism Award (2021)
2021 PRism Award Winners & Finalists
2021 PRism Award Photo Gallery

56th Annual Prism Awards (2020)
2020 Prism Award Winners & Finalists

55th Annual Prism Awards (2019)
2019 Prism Award Winners & Finalists

54th Annual Prism Awards (2018)
2018 PRism Award Winners & Finalists

53rd Annual PRism Awards (2017)

2017 PRism Award Winners & Finalists

52nd Annual PRism Awards (2016)

2016 PRism Award Winners & Finalists

51st Annual PRism Awards (2015)

2015 PRism Award Winners
2015 Event Wrapup – Photos and More

50th Annual PRism Awards (2014)

2014 PRism Award Winners
2014 Event Wrapup – Photos and More