PRSA-LA Dramatic Readings of Bad Press Releases

DRAMATIC READINGS OF BAD PRESS RELEASES
A PRSA-LA joint event with PRSA Inland Empire Chapter
Tuesday, May 4 • 6-7 PM

Join well-known journalists as they read, VERY DRAMATICALLY, the worst press releases and pitches they’ve received, followed by a panel discussion on how to make pitches stand out (in a good way). You’ll be entertained and walk away with some new connections and actionable tips on how to make your media relations materials get noticed and increase the odds they’ll get used.

REGISTER HERE

Panelists:

Amber Gibson
Food & Travel Journalist
Amber Gibson is a nomadic freelance journalist who has recently moved to Venice, California. Her specialties include travel, food, wine, and wellness and she has bylines in Conde Nast Traveler, Travel + Leisure, Robb Report, Departures, Bon Appétit, Zagat, NBC, NPR, Healthline, The Kitchn, The Daily Telegraph, Hemispheres, USA Today, Forbes, and many more. In her free time, Amber enjoys yoga, Pilates, cooking mostly plant-based with her vegan boyfriend and reading. Gelato, dark chocolate, and champagne are her biggest weaknesses.

Jennie O’Hagan
Producer, LA Times Today at Spectrum
Jennie O’Hagan is a three-time Emmy-winning Television Producer and Public Relations professional. Jennie was the original Entertainment Producer for the KTLA Morning News in Los Angeles and is currently a producer for LA Times Today – a daily news magazine on Spectrum News 1. She often produces Red Carpet coverage during awards season. She is the Executive Producer for KTLA’s Rose Parade broadcast and is an Executive Consultant for clients including the OC Fair and Disneyland; in both publicity and video production.

Emma Sandler
Beauty and Wellness Reporter with Glossy
Emma Sandler is a New York-based business journalist covering beauty and wellness for Glossy. She focuses on the shifts in power between heritage brands and indie newcomers, along with the future of retail, innovations in supply chain management, and social media strategy. She has previously written for Auto Finance News and Forbes.

Lillian Vasquez
KVCR 91.9 Radio and KVCR-TV
Lillian Vasquez works for KVCR, the public radio and television station serving the Inland Empire. Lillian is the radio host of her own show, Lifestyles with Lillian Vasquez. She reports, produces, and hosts a variety of programs for both radio and television. You may see her on KVCR TV during the “membership drives” encouraging viewers to become members. She has hosted the TV program, A Conversation With where she has the opportunity to talk with new and established artists featured on PBS.

Via Zoom

PRSA-LA and PRSA-IE Members – FREE
Non-members – $15

REGISTER HERE