A 2015 study commissioned by PRSA Los Angeles estimated that in 2013 nearly one out of every 10 public relations professionals in the region was an independent practitioner. With the rise of the gig economy, that number has steadily increased. But is there enough business out there to support a growing number of indies?  …

Note: Registration CLOSES at 12 NOON on Wed., September 27! Up until this year, most networks simply sent TV Academy members copies of shows for their voting consideration. But in 2017 some very smart communications execs started using experiences for their “For-Your-Consideration” (FYC) campaigns and in so doing reinvented how Emmy campaigning was done.  …

Up until this year, most networks simply sent TV Academy members copies of shows for their voting consideration. But in 2017 some very smart communications execs started using experiences for their “For-Your-Consideration” (FYC) campaigns and in so doing reinvented how Emmy campaigning was done.   Savvy PR and marketing pros know that memorable experiences tied…

Please note this program is being postponed to February 2018. A new date will be announced soon. If you purchased a ticket, it will be refunded by October 11, 2017.   Fueled by social media, issues surrounding diversity have reached an intensity few of us have experienced and vast numbers of companies and industries have…

Fueled by social media, issues surrounding diversity have reached an intensity few of us have experienced and vast numbers of companies and industries have been—or will be—impacted. While there have been improvements in some areas, few organizations can claim they are completely immune to controversy surrounding diversity.  The risk can also come from different fronts:…

With the Olympics coming in 2028 Los Angeles is going to be the focal point of the world once again. From infrastructure to sports to land use to public transportation, there will be a million stories to be told between now and when the Games begin. Come meet reporters from LA who will be covering…

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    Click here to see the complete list of honorees and winners! Sponsored by: Princess Cruises NBC4 Imprenta Communications Group Golin Click here for information on advertising and sponsorship.

Relentlessness of Breaking News and Its Impact on the PR Profession From the president’s middle of the night tweets, to sexual harassment allegations, to non-stop natural disasters, 2017 was a year that made our highly stressful job even more so. No matter your sector, the news is impacting how we do our jobs every day…