From the Golden Globes to the Grammys, Sundance to Coachella, the red carpet is rolling out for the entertainment industry’s biggest names and hottest stars and brands are clamoring to be part of the action. Brand integration and influencer seeding opportunities abound, but is it worth it? Our expert panels will share secrets on how…

Red Carpet Confessions: How Brands are Sharing the Spotlight at the Entertainment Industry’s Biggest Events    From the Golden Globes to the Grammys, Sundance to Coachella, the red carpet is rolling out for the entertainment industry’s biggest names and hottest stars and brands are clamoring to be part of the action. Brand integration and influencer…

Network. Learn. Be Inspired!   Saturday, March 7, 2015 9 a.m. - 4 p.m.   PRSSA/PRSA Members: $25 Non-PRSSA/PRSA Attendees: $35   Fee includes all sessions, continental breakfast, lunch, and sweets.   PROGRAM DETAILS   Keynote Opening Session Bridging the Generational Divide in the Workplace: Keeping Your Sanity Working with Old Schoolers   PRESENTERS: Christopher…

Network. Learn. Be Inspired!   Saturday, March 7, 2015 9 a.m. - 4 p.m.   PRSSA/PRSA Members: $25 Non-PRSSA/PRSA Attendees: $35   Fee includes all sessions, continental breakfast, lunch, and sweets.   Opening Session: Bridging the Generational Divide in the Workplace - Keeping Your Sanity Working with Old Schoolers Presented by: Christopher Perez, Marketing &…

Yes. Everything is PR. Social media. Big Data. Consumer Marketing... it all involves PR. Really.

The PRSA Western District Partners Program is the perfect place to show your support for the PRSA, honor a colleague or market your products and services to a select group of dignitaries and business professionals. Artwork must be 300 dpi and designed as grey-scal or B&W (NO COLOR, unless CENTER PAGE as noted) Composed files should include…

PRSA Western District ConferenceThursday, March 19 - Saturday, March 21, 2015 J.W. MarriottDowntown at L.A. LIVE900 West Olympic BoulevardLos Angeles, CA 90015 Yes. Everything is PR.Social media. Big Data. Consumer Marketing….it all involves PR. Really. In March 2015, the PRSA LA Chapter will host the annual PRSA Western District Conference. The conference is the Western…

As part of the Western District Conference experience, we are offering a “Dine Around Downtown” event on Friday, March 20th beginning at 7 p.m.  Attendees will have the opportunity to choose from a number of the area’s most popular restaurants for a delicious, fun dinner with fellow conference participants.  Downtown LA is the city’s hottest…

"Learning the Dance of Business Development" Thursday, April 9, 2015 12:00 - 1:30 p.m.   It has been said that generating new business is a lot like dancing. You build your reputation, court your prospect, and find the balance between coming on too strong and making sure you’re not forgotten.   At the April 9…