PRSA Webinar: Reach More Readers By Thinking Like a Reader
THIS IS A FREE EVENT FOR PRSA MEMBERS. It’s counterintuitive but true: The product is never the topic. The program is never the topic. The plan is never the topic. The topic is never the topic. The reader is always the topic. In this persuasive-writing webinar, you’ll steal techniques from persuasive 20th-century Americans including Martin…