The Next Consumer Frontier: Engaging the Multicultural Millennial
LAPD Auditorium Los Angeles, CA, United StatesThe 78 million millennials in the U.S. today are not only a strong consumer force, they are also the most diverse generation in American history, with African Americans, Hispanics and Asian Americans accounting for 41% of their number. This year’s PRSA-LA multicultural and diversity forum focuses on how brands and non-profit organizations are targeting this influential…